Email Marketing and Design Coordinator, Marketing
TORONTO, ON | CONTRACT, 18-MONTHS

The Role and responsibilities:
We’re creating an alternative, locally-based, food system in Toronto. We partner with local organic farms and like-minded local businesses and artisans, and deliver local, organic, and small-scale grown or produced food that tastes really good. We deliver directly to our member’s homes, throughout the GTA, on a weekly basis from our 30,000 sq. ft headquarters located in Eastern Toronto. We are a fast growing company working to realize some exciting and ambitious plans in the coming few years. We’re a progressive organization focused on the overall happiness, health and balance/mindfulness of our 150+ staff.

Since 2007, Mama Earth Organics has been a certified B Corporation – a community of companies using business as a force for good. B Corps work toward reduced inequality, lower levels of poverty, a healthier environment, stronger communities, and the creation of more high quality jobs with dignity and purpose. By harnessing the power of business, B Corps use profits and growth as a means to a greater end: positive impact for their employees, communities, and the environment.

The Role and Responsibilities
The Email Marketing and Design Coordinator will help grow brand awareness & loyalty, as well as acquire leads through the support and development of email marketing campaigns, graphic design, and other marketing-related tasks as needed. This role will support the four person marketing team by taking on deliverables and tasks in the following areas:

Email & Marketing

• Creation, management and deployment of weekly and ad-hoc email marketing

campaigns, as well as A/B testing

• Support in the development of email strategy and growth tests
• Segmentation, compilation, and maintenance of email audience lists
• Tracking and analyzing email marketing campaign results
• Assist in the migration and development into future CRM tool
• Assist with the development of future lifecycle email automation campaigns
• Liaise with customer service on upcoming marketing campaigns
• Support in answering customer inquiries through social media

Design

• Support the ideation, development, and design of weekly member communications,

email campaigns, ad units, social content, and web design using Adobe’s Creative Suite

• Perform retouching and manipulation of images

Requirements:

• Post-secondary degree, diploma or equivalent
• A minimum of 3 years of experience in an email marketing or graphic design position
• Excellent communication, interpersonal, and writing skills
• Solid knowledge of email marketing and graphic design tools (e.g. Mailchimp,

Salesforce, Adobe Creative Suite, etc.)

• Solid understanding of email and digital best practices
• Team player
• Comfortable working on multiple projects simultaneously with quick turnaround
• Passion for food and supporting local!
• Knowledge of Microsoft Office (Powerpoint, word) and/or GSuite products (Sheets,

slides, docs etc.)

• Solid knowledge of Microsoft Excel

Nice to have:

• Food and/or grocery experience
• Basic data and marketing analytics knowledge

What’s In It For You:

• You’ll be putting more food dollars into local farms so they can continue to grow the most

nutritious and delicious produce while preserving farmland and biodiversity in Ontario.

• You’ll be supporting the creation of a local food system, built on principles of sustainability

and biodiversity, and demonstrating that this can be both financially sustainable for farmers
and affordable for consumers

• You’ll be joining a thriving business driven by an experienced leadership team who have built successful businesses
• You’ll be joining a team of talented people who take pride in supporting the Local Food

System one crazy fresh produce basket at a time

Things You Should Know

• This is an 18-month contract position with remote work options available
• Our office is located in East Toronto at 19 Waterman Ave

Contract length: 18 months

Job Types: Full-time, Contract

Salary: $1.00 per hour

Benefits:

• Dental care
• Employee assistance program
• Extended health care
• On-site parking
• Store discount
• Vision care

Schedule:

• Monday to Friday

Work remotely:

• Temporarily due to COVID-19