About the role:
The British Standards Institution (BSI) is hiring a Digital Content Marketing Coordinator who will be responsible for publishing content on the BSI websites and external platforms, and executing digital marketing deliverables from small website updates to mid-size projects, which include supporting regional and global marketing campaigns and developing an online capability for clients. This individual must be able to plan out tasks, send ample and appropriate communication, coordinate internal and external resources, and ensure project execution. Web, graphics, web design, publishing, and editing skills with focus on client experience and data-driven decisions are keys for success within this role.
Work will support various business streams, including Assessments, Training, Healthcare, Supply Chain, Professional Services, and Software all to ensure quality on-time delivery of online content to enhance brand identity and user experience. An ideal candidate will be detail-oriented, resourceful, enthusiastic, innovative, a self- starter and a quick learner with ample knowledge of the digital space.
Digital Content Marketing Coordinator Responsibilities:
- Maintain various BSI web properties for the Americas and Global businesses, leveraging marketing best practices for all aspects of the websites and ensuring correct voice and content is upheld, while actively seeking areas for improvement
- Work with the marketing managers for each of the business streams to support and enhance campaigns by leveraging digital mediums
- Write, edit, proof and fact-check marketing content before publishing it to the web
- Develop effective and creative web assets, such as blogs, landing pages, and other web content, with the goal of improving the client journey and conversion rates
- Digitize content in a logical, meaningful, and aesthetic manner to support BSI marketing and business initiatives while continually improving the client experience
- Assist in the development and implementation of best practices for digital tools and capabilities
- Drive activity by publishing new content and ensuring consistency on the bsigroup.com website
- Work closely with other marketing team members, external agencies and cross departments to ensure client satisfaction
- Perform user acceptance testing for web/system changes and monitor on-going performance of web properties using tracking and analytic tools
- Willingness to change into other areas/roles within the Digital Marketing Team after a period of time
Education/Qualifications:
- BS degree in Marketing, Business, English, Communications, or Computer Science or related field preferred or equivalent experience
- Formal training in content publishing preferred
- 1-3 years of experience managing websites and digital marketing projects
- Web marketing, SEO, and e-commerce
- Publishing content /copy writing
- Graphics and video creation
- Business to business marketing preferred
- Management Systems, Standards, Training, Supply Chain, Professional Services and/or Software marketing preferred
- English as a minimum, Spanish, Portuguese or French a plus
Our Excellence Behaviours: Client-centric, Agile, Collaborative. These three behaviours represent how we do things at BSI. They help us ensure that BSI is a great place to work and a highly successful business.
BSI is an Equal Opportunity Employer and we are committed to diversity.
BSI is conducting face-to-face interviews where appropriate and possible. If you are invited to a face-to-face interview but feel more comfortable with conducting the interview virtually, please speak to a member of our recruitment team.
Job Type: Full-time
Pay: From $0.10 per hour