Company: American Express
Location: Toronto, ON
Job description: Job Description:You Lead the Way. We’ve Got Your Back.With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.Join Team Amex and let’s lead the way together.How will you make an impact in this role?In Canada, ICS Tenured Customer Marketing team plays a critical role in driving growth and market share from existing customers for the Commercial business. This role will report to the Sr. Manager – Commercial Growth Marketing. The successful candidate will be responsible for managing and executing on the strategy to drive growth from the top tier of ICS customers within the Small & Medium Enterprises (SME) segment. This role will work in partnership with the Account Management & Sales leadership and Data Analytics teams to enhance the current multi-channel customer engagement strategy, with a focus on growing customer spend, digital engagement and retention for managed and eManaged customers.Key responsibilities:
- Manage and execute campaigns that drive growth in customer spend by delivering robust marketing treatments leveraging customer signals and triggers.
- Collaborate extensively with key internal stakeholders (local and global) and external partners to create, align and execute a result driven strategy.
- Develop & manage innovative and creative digital engagement strategies (email, mobile, Web based) customer treatments that are personalized and industry specific.
- Focus on launching tools and capabilities that bring efficiencies through automation (customer treatments, customer journeys, AD efficiencies).
- Develop growth campaigns (spend stimulation, up-sell and supplementary card campaigns) and loyalty/retention programs for the SME managed portfolio.
- Utilize analytics (internal data and external industry trends) to deliver on an insight driven marketing strategy.
- Support telephone-based Account Development team by developing and executing call scripts and collateral.
- Analyze, understand and report on results and make use of this intelligence to influence future business decisions.
The ideal candidate should possess:
- Strategic thinking & effectiveness – ability to interpret business objectives into actionable marketing strategies and think through the end-to-end experience.
- Ability to drive results with a focus on commercial outcomes with demonstrated results.Ensuring that initiatives are measurable, reportable, and reporting is provided in a timely and relevant manner.
- Customer centric focus- ability to develop & execute strategies that are Customer First with a specific focus on multi- channel Client Engagement and capabilities that enable engagement.
- A collaborative style of doing business – ability to influence, gain support, resolve conflict and work in a matrix organization. In particular, drive engagement across Account development, risk, data analytics, product & marketing.
- Partnership management – ability to influence and gain support with Account Management teams and Enterprise Data Analytics teams. Ability to understand and interpret large data sets is an advantage.
- Strong Analytical and Data capabilities – Undertake ongoing campaign analysis to monitor marketing channel performance and ROI on investments as well as ability to define future strategies of growth.
- B2B marketing experience incorporating all mediums including digital is preferable.
- A high personal accountability which leads to strong experience in driving results.
Preferred Qualifications:
- University degree in marketing, business administration, or similar careers. MBA considered an asset.
- Minimum 1-2 years of experience in execution of digital marketing strategies and digital campaign management.
- Minimum 1-2 years of experience in project management and capability delivery in a matrix organization.
- Experience working with Account Development of Sales teams to drive aggressive growth targets is considered an asset.
- Superior communication and influencing skills. This includes writing call scripts, decks, presenting to peers and senior management, and being able to sell new ideas and solutions.
- Customer-centric mindset, with proven ability to craft initiatives, programs and campaigns that appeal to customers, merchants and internal business partners evaluation.
- Excellent relationship-building skills and growth mindset with superior attention to detail.
- Passion for driving results
We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
- Competitive base salaries
- Bonus incentives
- Support for financial-well-being and retirement
- Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- Generous paid parental leave policies (depending on your location)
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
American Express is committed to providing an inclusive and accessible work environment in which all people who apply for positions or who work for or on behalf of Amex are treated with dignity and respect and are provided with equal treatment with respect to employment, regardless of that person’s age, sex, sexual orientation, gender identity, gender expression, race, colour, ancestry, ethnic or national origin, citizenship, religion or creed, marital status, family status, pregnancy, disability, record of offences, social condition or origin, political beliefs, association or activity or other factors prohibited under applicable Human Rights legislation (the “Prohibited Grounds”). If you have a disability and need accommodation, please speak with the Recruiter for more information.Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
The job description is for a position at American Express in Canada, specifically within the ICS Tenured Customer Marketing team. The role involves driving growth from existing customers within the Small & Medium Enterprises (SME) segment through marketing campaigns and strategies. Key responsibilities include managing campaigns, developing engagement strategies, collaborating with internal and external stakeholders, utilizing data analytics, and supporting the Account Development team. The ideal candidate should have strategic thinking skills, a customer-centric focus, collaborative abilities, and strong analytical capabilities. Preferred qualifications include a degree in marketing or business administration, experience in digital marketing, project management, and working with sales teams. American Express offers competitive benefits and programs to support employee well-being. The company is committed to providing an inclusive work environment for all individuals.
Job Description
Our company is seeking a talented and experienced Graphic Designer to join our creative team. In this role, you will be responsible for collaborating with the marketing department to create visually appealing designs for various media platforms. The ideal candidate will have a strong portfolio showcasing their creative skills and be proficient in Adobe Creative Suite.
Responsibilities:
– Collaborate with the marketing team to create compelling designs for print and digital media
– Design and produce marketing materials such as brochures, flyers, social media graphics, and advertisements
– Create visually appealing layouts for presentations and reports
– Develop brand identities and guidelines for new projects
– Stay up-to-date on industry trends and best practices
Qualifications:
– Bachelor’s degree in Graphic Design or related field
– Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
– Strong design portfolio showcasing your creative skills
– Excellent communication and collaboration skills
– Ability to work on multiple projects simultaneously and meet deadlines
If you are a creative thinker with a passion for design, we would love to hear from you. Apply now to join our team and help us bring our brand to life through innovative and eye-catching designs.
Expected salary:
Job date: Thu, 08 Aug 2024 22:01:04 GMT
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