Company: Apple
Location: Toronto, ON
Expected salary:
Job date: Fri, 06 Dec 2024 00:28:43 GMT
Job description: The people here at Apple don’t just build products – they create the kind of wonder that revolutionizes entire industries. It’s the diversity of those people and their ideas that encourages the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Join Apple, and help us leave the world better than we found it. We are looking for an experienced marketing professional to join the Apple Services marketing team in Canada for a 15-Month Contract, with a focus on Apple TV+. The successful candidate will be growth-oriented, passionate about content, and thrive in a fast-paced environment. Do you love video and sharing it with the world? Then we want to hear from you.Description DescriptionDefine clear marketing priorities for Apple TV+ in Canada, aligned to global marketing strategy and accounting for market nuance. Leverage data and local insights to craft and implement growth-driven marketing programs. Manage and expand business relationships with existing and prospective partners. Run performance marketing using understanding of current tools, strategies and trends in video. Define local growth marketing strategy to drive acquisition and engage customers. Plan consumer and partner activations and events tied to key titles and local moments. Work cross-functionally across Apple to elevate Apple TV+ priorities. Work closely with our editorial, business and marketing teams to build locally relevant campaigns around new releases and local moments. Remain hands-on with projects from beginning to end.Minimum Qualifications Minimum Qualifications
- Deep understanding of the digital and video landscape in Canada.
- Experience building impactful marketing campaigns across functions including partner marketing, growth marketing, and paid media.
Key Qualifications Key QualificationsPreferred Qualifications Preferred Qualifications
- 7+ years of marketing experience in the video industry, preferably with a focus on subscriptions.
- Deep understanding of digital and above-the-line marketing channels, including advertising, acquisition marketing, direct marketing, and social media.
- Analytical expertise to optimize performance and communicate results effectively to partners and leaders.
- A self-starter with the ability to think creatively and identify new opportunities.
- Highly collaborative with extraordinary social and relationship-building skills.
- Outstanding project management skills and the capacity to balance multiple priorities simultaneously.
- Ability to work with international peers collaboratively across timezones.
- Passion for and understanding of Apple’s brand, products, and Apple TV+.
- Proficiency in French a plus.
Education & Experience Education & Experience
Apple is looking for an experienced marketing professional to join their Apple Services marketing team in Canada for a 15-month contract focusing on Apple TV+. The ideal candidate should have a deep understanding of the digital and video landscape in Canada, experience in building impactful marketing campaigns, and analytical expertise. They should also have a passion for content, be growth-oriented, and thrive in a fast-paced environment. Additionally, proficiency in French is a plus. This role involves defining marketing priorities, leveraging data and insights, managing partnerships, running performance marketing, and collaborating cross-functionally across Apple.