Digital Marketing Senior Associate, Deloitte Global Tax & Legal

Job title: Digital Marketing Senior Associate, Deloitte Global Tax & Legal

Company: Deloitte

Job description: Enjoy flexible, proactive, and practical benefits that foster a culture of well-being and connectedness.
Enjoy My Benefit Dollars – a flexible benefit to support your physical, financial and emotional well-being.
Experience a firm where wellness matters.

Do you thrive on developing creative and innovative insights to solve complex challenges? Want to work on next-generation, cuttingedge products and services that deliver outstanding value and that are global in vision and scope? Work with other experts in your field? Work for a world-class organization that provides an exceptional career experience with an inclusive and collaborative culture?

What will your typical day look like?

The Senior Digital Marketing Associate will work closely with international teams, and support stakeholders at all organizational levels. The role offers a good balance between team support responsibilities and independent, project-based work. This role requires a solid understanding of content marketing, digital marketing, and communications fundamentals.

In this diverse role you will assist with:

  • Campaign leadership: Support multiple integrated global marketing campaigns with tasks including the development of market messaging, curation of marketing content (multi-channel digital programs, social media, video, etc.) and materials & communications programs to aid with global adoption
  • Content development: Edit pieces independently and provide content, work with a variety of different types of content, including but not limited to Deloitte.com webpages, digital advertising units, social media activities, writing email marketing copy, and supporting internal communications campaigns or blog content generation off original thought leadership materials.
  • Social media program management: Lead a social media calendar and curate/write social media content for Twitter, LinkedIn, etc., track and analyze metrics, develop best practices to drive traffic to Deloitte.com and increase engagement with Deloitte Tax & Legal content on social platforms.
  • Search engine optimization: Act as a SEO specialist, who understands the fundamentals of keyword research, SEO copywriting and the behaviors of search engines.
  • Lead network-enablement initiatives: Engage and support stakeholder network of local marketers to drive the adoption and effective local execution of global digital campaigns. Help contribute content to a monthly marketing newsletter and Webinars for engagement with the Member Firms around the world. Assist the Global Tax & Legal Communications team with tasks around Deloitte Tax & Legal Marketing presence on the Deloitte Resources Intranet site.
  • Brand support: Develop a complete and thorough knowledge of the Deloitte brand-our visual identity system, our personality, our positioning, and our brand architecture. You’ll master Tax & Legal’s brand positioning and key messages. Infuse our brand into your own work and provide counsel and support to others when necessary. You will lead our digital brand efforts for the Global Tax & Legal group and advise the Deloitte network on how the brand comes to life through our digital channels.
  • Project management: Manage multiple projects with competing timelines and different stakeholders. Own multiple activities-and understand the inter-relationship with these activities and how they contribute to an integrated marketing program. ·
  • Web and digital campaign analytics: Working with digital analysts, you’ll lead, continuously monitor, measure, analyze and recommend ways to improve content marketing performance on corporate-owned properties, channels and/or campaigns; design a primary set of digital metrics and manage a dashboard reflecting progress toward these metrics.
  • Ad-Hoc program support: Manage other assigned global marketing projects as requested.

About the team

Deloitte Global Culture:

At Deloitte, we expect results. Incredible-tangible-results. And Deloitte Global professionals play a unique role in delivering those results. We reach across disciplines and borders to serve our global organization. We are the engine of Deloitte. We develop and implement global strategies and provide programs and services that unite our network. In Deloitte Global, everyone has opportunities. We see the importance of your perspective and your ability to create value. We want you to fit in-with an inclusive culture, focus on work-life fit and well-being, and a supportive, connected environment; but we also want you to stand out-with opportunities to have a strategic impact, innovate, and take the risks necessary to make your mark.

Global Tax & Legal deploys the right team of experts to address the ever-evolving needs of our businesses around the world. Our professionals deliver superior compliance and advisory insights and guidance (local and global) to support our businesses operating in singular or multiple jurisdictions.

Enough about us, let’s talk about you

You are someone with

  • A Bachelor’s degree in Marketing, Communications, or related discipline . Digital marketing certifications is a plus.
  • 4-5 years’ B2B experience in a marketing, communications, or related role with a focus on digital channels.
  • Advanced written and verbal communication skills. Interpersonal, verbal and presentation skills, including ability to interact with professionals at all levels and highly intellectual thinkers.
  • Detail-oriented with strong project management skills.
  • Advanced Microsoft Office suite competency: Outlook, Word/PowerPoint, and Excel.
  • Experience with a web experience platform such as Adobe Experience Manager preferred.
  • Experience with marketing automation systems (Marketo or Eloqua preferred) and how they work in tandem with CRM systems for effective digital demand generation programs required.
  • Experience leading digital account-based marketing programs leveraging marketing segmentation for campaign effectiveness. Writing, copy-editing and meticulous proofreading skills, knowledge of editorial style, ability to be make messaging more concise and to tailor it to different audiences.
  • Creative and digital marketing experience required. Experience using social media platforms (including Twitter, LinkedIn, Facebook, SlideShare, Instagram, and YouTube), Internet engagement and strategic best practices for reader engagement and user experience required.
  • Basic understanding of HTML and CSS required.
  • Familiarity with video/motion design and digital/web applications required.
  • Creative and data-driven, adept at delivering ideas, content, and metrics to recommend and optimize new approaches to digital content marketing programs.

Why Deloitte?

Launch your career with The One Firm where you can make an impact that matters in a way that you never thought possible. With endless opportunities at every turn, and a culture built to support and develop our people to be the very best they can be, Deloitte is The One Firm for you to learn, grow, create, connect, and lead. We do this by making three commitments to you:

  • You will lead at every level: We grow the world’s best leaders so you can achieve the impact you seek, faster.
  • You can work your way: We give you the means to be flexible in how you need and want to work, and we have innovative spaces, arrangements and the mindset to help you be wildly successful.
  • You will feel included and inspired: We create a deep sense of belonging where you can bring your whole self to work.

The next step is yours

Sound like The One Firm. For You?

At Deloitte we are all about doing business inclusively – that starts with having diverse colleagues of all abilities! Deloitte encourages applications from all qualified candidates that represents the full diversity of communities across Canada. This includes candidates from Indigenous communities in support of living our values and our commitments to our . We encourage you to connect with us at if you require an accommodation in the recruitment process, or need this job posting in an alternative format. We’d love to hear from you!

By applying to this job you will be assessed against the Deloitte Global Talent Standards. We’ve designed these standards to provide our clients with a consistent and exceptional Deloitte experience globally.

Deloitte Canada has 30 offices with representation across most of the country. We acknowledge our offices reside on traditional, treaty and unceded territories as part of Turtle Island and is still home to many First Nations, Métis, and Inuit peoples. We are all Treaty people.

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Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee (“DTTL”), its network of member firms, and their related entities. DTTL and each of its member firms are legally separate and independent entities. DTTL (also referred to as “Deloitte Global”) does not provide services to clients. Please see

Expected salary:

Location: Toronto, ON

Job date: Thu, 08 Jul 2021 06:58:26 GMT

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Digital Marketing Associate Program

Job title: Digital Marketing Associate Program

Company: SaleSpider Media

Job description: The SaleSpider Media and WebHealthNetwork Media Digital Marketing Associate Program

In association with the Federal Government of Canada, this program enables candidates 30 years and under to learn and acquire skills in the Digital Media and Advertising industry in order to advance their careers.

Phase One – Approximately 8 Weeks

The successful candidate starts as a Marketing Associate, with a focus on digital lead generation and coordination for prospective clients in the B2B, Tech and Pharma Industries. The associate will also be introduced to Post-Sales Client Success Campaign Delivery Tactics with current clients, while working in tandem with Account Managers for pre-sales proposal generation.

Phase Two – Approximately 3 – 6 months

The associate graduate from Marketing Associate to Digital Account Coordinator, working with existing accounts to help craft campaigns and solve client issues, or work with the Data Operations Client Success Team to deliver digital media campaigns.

Phase 3 – Full time

The successful associate will become a full-time employee in their chosen area of interest commensurate to their demonstrated skills and performance.

Key Qualifications and Skills

  • Excellent written and oral communication skills
  • Interest in a career in advertising/marketing and data
  • Technical Skills: Microsoft Word, PowerPoint, Outlook and Excel
  • Canadian Citizen or Permanent Resident
  • Age 30 and under
  • Degree or Diploma in Communications, Media, Computer Science or related field

What follows is a general description of the graduated position options:

Marketing Associate – Digital Advertising

Execute lead generation campaigns with the goal of attracting new clientele, particularly for the US export of Digital Marketing Services.

  • Using multiple tools, the candidate will build target lists of digital marketing prospect companies and contacts
  • Choose the proper messaging for the prospect companies and contacts, based on the industry of the company and the ideal titles
  • Perform email marketing, delivering messaging to prospect companies and contacts
  • Organize responses and replies to incoming queries, setting up sales meetings for sales reps to lead to new clients
  • Learn the Digital Marketing sales process, working with the Digital Director or other Sales and Marketing team members
  • Learn how to measure results and optimize the lead nurturing workflows to convert leads into customers.

Client Success Representative – Data Operations

Digital Media Client Lead – Assigned to a client(s) and responsible for ensuring campaign success by closely monitoring the Key Performance Indicators of each client

  • Primary point-of-contact for campaign deliveries and relationship maintenance with clients
  • Perform Data Hygiene to ensure quality control prior to submission of leads to clients
  • Working with engineering and sales teams to ensure all campaigns are setup correctly in accordance with client requirements
  • Managing vendor partnerships to ensure timely delivery and quality of leads
  • Enforcing proper timing and delivery of campaigns– monitoring weekly to ensure campaigns are delivered on a monthly and quarterly basis

Digital Account Coordinator – Digital Advertising

  • Work closely with the Healthcare Display, B2B Account Management and Sales teams to grow and retain current accounts, expand client base and elevate client experience
  • Pre-sales and post-sales: provide solutions-based consultation on campaign execution strategy to clients and internal teams
  • Assist Account Management teams in the creation of client proposals (RFPs)
  • Work closely with the Data Operations and Advertising Operations teams to ensure campaign optimization meets client’s performance needs
  • Assist in the invoicing process

What does SaleSpider Media/WebHealth Network Media Sell?

SaleSpider Media is high-growth digital media company, selling primarily in the US, and now the UK, while headquartered in Toronto. The company more than doubled sales and profits 2 years running with a stellar list of repeat clients. Clients are primarily Media Agency buyers/planners and Marketing Managers/Directors of Fortune 10,000 Companies.

  • B2B – Business to Business digital media. These are our roots with wholly owned business sites and one of the largest and most accurate B2B databases in digital media, which we leverage for Data-Driven Display (banner) campaigns, Video Advertising, Email Marketing, Data Acquisition, Cost per Lead Programs, and Account-Based Marketing. Some of our clients: IBM, Microsoft, Oracle, Lowes etc…
  • Healthcare and Pharma. We own over 15 health resource sites, and partner with over 1,000 health sites, resulting in over 100 million health content webpages to reach 2.6 million Healthcare Professionals in our database (by Specialty and Location), and 90% of US Consumers, Patients, and Caregivers. We sell Digital Display (banner) campaigns, Video Advertising, Email Marketing, and Cost per Lead Programs. Clients include dozens of pharma brands for diabetes, hepatitis, hemophilia, women’s health, etc, and hospitals in LA, San Francisco, Dallas, Chicago, NY, etc.

Expected salary:

Location: Toronto, ON

Job date: Sat, 14 Aug 2021 22:45:18 GMT

Apply for the job now!

Digital Marketing Senior Associate, Deloitte Global- Tax & Legal , Brand, Marketing & Communications

Job title: Digital Marketing Senior Associate, Deloitte Global- Tax & Legal , Brand, Marketing & Communications

Company: Deloitte

Job description: Job Type: Permanent
Primary Location: Toronto, Ontario, Canada
All Available Locations: Toronto

Enjoy flexible, proactive, and practical benefits that foster a culture of well-being and connectedness.
Enjoy My Benefit Dollars – a flexible benefit to support your physical, financial and emotional well-being.
Experience a firm where wellness matters.

Do you thrive on developing creative and innovative insights to solve complex challenges? Want to work on next-generation, cuttingedge products and services that deliver outstanding value and that are global in vision and scope? Work with other experts in your field? Work for a world-class organization that provides an exceptional career experience with an inclusive and collaborative culture?

What will your typical day look like?

The Senior Digital Marketing Associate will work closely with international teams, and support stakeholders at all organizational levels. The role offers a good balance between team support responsibilities and independent, project-based work. This role requires a solid understanding of content marketing, digital marketing, and communications fundamentals.

In this diverse role you will assist with:

  • Campaign leadership: Support multiple integrated global marketing campaigns with tasks including the development of market messaging, curation of marketing content (multi-channel digital programs, social media, video, etc.) and materials & communications programs to aid with global adoption
  • Content development: Edit pieces independently and provide content, work with a variety of different types of content, including but not limited to Deloitte.com webpages, digital advertising units, social media activities, writing email marketing copy, and supporting internal communications campaigns or blog content generation off original thought leadership materials.
  • Social media program management: Lead a social media calendar and curate/write social media content for Twitter, LinkedIn, etc., track and analyze metrics, develop best practices to drive traffic to Deloitte.com and increase engagement with Deloitte Tax & Legal content on social platforms.
  • Search engine optimization: Act as a SEO specialist, who understands the fundamentals of keyword research, SEO copywriting and the behaviors of search engines.
  • Lead network-enablement initiatives: Engage and support stakeholder network of local marketers to drive the adoption and effective local execution of global digital campaigns. Help contribute content to a monthly marketing newsletter and Webinars for engagement with the Member Firms around the world. Assist the Global Tax & Legal Communications team with tasks around Deloitte Tax & Legal Marketing presence on the Deloitte Resources Intranet site.
  • Brand support: Develop a complete and thorough knowledge of the Deloitte brand-our visual identity system, our personality, our positioning, and our brand architecture. You’ll master Tax & Legal’s brand positioning and key messages. Infuse our brand into your own work and provide counsel and support to others when necessary. You will lead our digital brand efforts for the Global Tax & Legal group and advise the Deloitte network on how the brand comes to life through our digital channels.
  • Project management: Manage multiple projects with competing timelines and different stakeholders. Own multiple activities―and understand the inter-relationship with these activities and how they contribute to an integrated marketing program. ·
  • Web and digital campaign analytics: Working with digital analysts, you’ll lead, continuously monitor, measure, analyze and recommend ways to improve content marketing performance on corporate-owned properties, channels and/or campaigns; design a primary set of digital metrics and manage a dashboard reflecting progress toward these metrics.
  • Ad-Hoc program support: Manage other assigned global marketing projects as requested.

About the team

Deloitte Global Culture:

At Deloitte, we expect results. Incredible-tangible-results. And Deloitte Global professionals play a unique role in delivering those results. We reach across disciplines and borders to serve our global organization. We are the engine of Deloitte. We develop and implement global strategies and provide programs and services that unite our network. In Deloitte Global, everyone has opportunities. We see the importance of your perspective and your ability to create value. We want you to fit in-with an inclusive culture, focus on work-life fit and well-being, and a supportive, connected environment; but we also want you to stand out-with opportunities to have a strategic impact, innovate, and take the risks necessary to make your mark.

Global Tax & Legal deploys the right team of experts to address the ever-evolving needs of our businesses around the world. Our professionals deliver superior compliance and advisory insights and guidance (local and global) to support our businesses operating in singular or multiple jurisdictions.

Enough about us, let’s talk about you

You are someone with

  • A Bachelor’s degree in Marketing, Communications, or related discipline . Digital marketing certifications is a plus.
  • 4-5 years’ B2B experience in a marketing, communications, or related role with a focus on digital channels.
  • Advanced written and verbal communication skills. Interpersonal, verbal and presentation skills, including ability to interact with professionals at all levels and highly intellectual thinkers.
  • Detail-oriented with strong project management skills.
  • Advanced Microsoft Office suite competency: Outlook, Word/PowerPoint, and Excel.
  • Experience with a web experience platform such as Adobe Experience Manager preferred.
  • Experience with marketing automation systems (Marketo or Eloqua preferred) and how they work in tandem with CRM systems for effective digital demand generation programs required.
  • Experience leading digital account-based marketing programs leveraging marketing segmentation for campaign effectiveness. Writing, copy-editing and meticulous proofreading skills, knowledge of editorial style, ability to be make messaging more concise and to tailor it to different audiences.
  • Creative and digital marketing experience required. Experience using social media platforms (including Twitter, LinkedIn, Facebook, SlideShare, Instagram, and YouTube), Internet engagement and strategic best practices for reader engagement and user experience required.
  • Basic understanding of HTML and CSS required.
  • Familiarity with video/motion design and digital/web applications required.
  • Creative and data-driven, adept at delivering ideas, content, and metrics to recommend and optimize new approaches to digital content marketing programs.

Why Deloitte?

Launch your career with The One Firm where you can make an impact that matters in a way that you never thought possible. With endless opportunities at every turn, and a culture built to support and develop our people to be the very best they can be, Deloitte is The One Firm for you to learn, grow, create, connect, and lead. We do this by making three commitments to you:

  • You will lead at every level: We grow the world’s best leaders so you can achieve the impact you seek, faster.
  • You can work your way: We give you the means to be flexible in how you need and want to work, and we have innovative spaces, arrangements and the mindset to help you be wildly successful.
  • You will feel included and inspired: We create a deep sense of belonging where you can bring your whole self to work.

The next step is yours

Sound like The One Firm. For You?

At Deloitte we are all about doing business inclusively – that starts with having diverse colleagues of all abilities! Deloitte encourages applications from all qualified candidates that represents the full diversity of communities across Canada. This includes candidates from Indigenous communities in support of living our values and our commitments to our Reconciliation Action Plan. We encourage you to connect with us at accessiblecareers@deloitte.ca if you require an accommodation in the recruitment process, or need this job posting in an alternative format. We’d love to hear from you!

By applying to this job you will be assessed against the Deloitte Global Talent Standards. We’ve designed these standards to provide our clients with a consistent and exceptional Deloitte experience globally.

Deloitte Canada has 30 offices with representation across most of the country. We acknowledge our offices reside on traditional, treaty and unceded territories as part of Turtle Island and is still home to many First Nations, Métis, and Inuit peoples. We are all Treaty people.

Expected salary:

Location: Toronto, ON

Job date: Thu, 08 Jul 2021 22:05:20 GMT

Apply for the job now!

newASSOCIATE DIGITAL MARKETING MANAGERUMG CanadaToronto, ON•Remote Define, plan, and execute digital marketing campaigns for a roster of artists. Maintain strong relationships with artist management and artists to be viewed as… 3 days ago·More…View all UMG Canada jobs – Toronto jobsSalary Search: ASSOCIATE DIGITAL MARKETING MANAGER salaries in Toronto, ON

JOB OPPORTUNITY
ASSOCIATE DIGITAL MARKETING MANAGER
Closing Date: September 16, 2021

The UMC team is currently working from home due to the global pandemic and plans on going back into the office in 2021. You must be comfortable working in a virtual/remote environment.

Universal Music Canada is Canada’s leading music company, engaged in recorded music, music publishing, merchandising, and audiovisual content. Home to the most comprehensive catalogue of recordings and songs across every musical genre, UMC is committed to artistry, innovation and entrepreneurship in broadening opportunities for our artists on both the domestic and world stages as well as creating new experiences for fans.

Universal Music Canada is part of Universal Music Group, the world leader in music-based entertainment.
We are searching for passionate people to join our team. If you love music and got excited just thinking about joining this amazing organization, we would love to meet you!
Reporting to the Senior Director, Digital Marketing, Universal Music Canada is seeking an experienced Digital Marketing Manager to join our Digital Marketing team. This role will manage a roster of UMC’s artists and work alongside of the marketing manager in the creation and execution of digital marketing and promotional plan while also managing programs and multi-artist campaigns. Prime candidates have knowledge and experience working with all digital technologies and platforms, can effectively communicate with artists, artist management teams, internal teams & executives at UMC, digital partners, and are comfortable working in a fast-paced, collaborative, team environment.

Responsibilities
  • Define, plan, and execute digital marketing campaigns for a roster of artists.
  • Manage strategic partnerships within the Digital Strategy team with an ability to manage the day-to-day tactics as well as the big picture strategy.
  • Work closely with the streaming and marketing teams to ideate, create, execute, and measure multi-artist campaigns with a focus on growing market share for select genres and developing artists fanbases in Canada.
  • Maintain strong relationships with artist management and artists to be viewed as a resource for best practices and implementing digital marketing strategies
  • Identify viral, digital word-of-mouth marketing opportunities with the goal of driving traffic, fan acquisition, and creating brand awareness for artists.
  • Drive social media growth for all artists through increased engagement, activity, and relevant content posts
  • Develop targeted strategies for artists’ video channels in collaboration with the video strategy manager
  • Actively participate in team meetings, discussions, and planning activities
  • Measure and analyze overall campaign performance and provide insights and key learnings to other departments.
  • Assist in analyzing online promotions and campaign sales impacts, consumer trends, etc.
  • Monitor campaigns regularly to understand effectiveness of strategy, making recommendations for continuous improvement
  • Report weekly to senior staff and managers, providing actionable insights and campaign updates

Requirements
  • Education and/or relevant experience
  • Deep knowledge of the Hip Hop and R&B genres and emerging talent within the respective scenes. You know the media, the tastemakers & influencers, the brands, the playlists, the online communities and all the places in the digital space where fans of the genres discover new artists and talent.
  • Strong coordination and organizational skills
  • A skilled presenter, you can hold the attention of a large group of people and can clearly convey the subject matter in a concise and memorable way
  • Deep knowledge of the analytics available on all social platforms and the ability to pull actionable insights out of the data
  • Aptitude for communicating and engaging on various platforms
  • Experience and desire to work in a fast-paced, high volume environment and ability to multi-task and prioritize
  • Highly adaptive to change
  • Consistently meet deadlines
  • Creative, self-starter with exceptional follow-up skills
  • Content editing a plus (image, video, content – Photoshop, Final Cut)
  • Ability to learn new software and analytics programs as necessary
  • Proactive approach to work, constantly seeking improvement in all areas

Please apply before September 16, 2021

Universal Music Canada is committed to equity, diversity and inclusion, and strongly welcomes and encourages applications from Indigenous Peoples, black people, people of colour, women, persons with disabilities, people who are LGBTQIAS+, and people from other diverse communities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

ASSOCIATE DIGITAL MARKETING MANAGER


CLICK TO APPLY

Associate Digital Marketing Manager

Job title: Associate Digital Marketing Manager

Company: Telus

Job description: Description and Requirements

As a Associate, Digital Marketing Manager your goal is to work with the Sr. Manager, Digital Marketing, your team and other departments across the organization to develop marketing automation, strategy and systems.

You will do this by:

  • Developing, implementing and maintaining the Marketing department CRM systems (Pardot and Salesforce) and integrated platforms
  • Managing the system creations for lead nurturing, marketing analytics, campaign development and setups
  • Managing email workflow builds/sends, landing pages, dynamic content, A/B tests, list imports, database management & QA, segmentation, deliverability and report on recurring or adhoc campaigns
  • Collaborating with sales on marketing automation enhancements & templates
  • Leveraging lead attribution and lead scoring tools to improve MQLs and SQLs
  • Working with content team to develop email campaign strategy and utilize A/B testing for success
  • Supporting the implementation and optimization of TI SEO strategy
  • Regularly perform detailed keywords research, analyze search trends and provide insights and opportunities for TI that will deliver the SEO commercial and strategic goals
  • Reviewing technical SEO issues, such as including site architecture, URL structures, and recommend fixes with web team & content team
  • Collaborating across various teams to ensure new pages and projects are optimized for search from the moment of launch
  • Supporting our content team for content ideation, development, design and delivery.
  • Developing appropriate metrics for SEO related projects, measuring against goals and building the necessary reports to communicate performance
  • Helping design SEO experiments, testing tactics for additional opportunities for organic growth
  • Supporting the implementation of SEO recommendations through contentful CMS on the website
  • Building thought leadership for SEO across marketing & non-marketing stakeholders by communicating 101s or learning sessions to continuously improve SEO knowledge across the board
  • Effectively using data and analytics to support strategic and tactical initiatives and the creation of project plans
  • Working with the web team to define the website optimization & testing strategy
  • Supporting content team with insights relative to develop content to foster SEO and customer engagement
  • Supporting Performance marketing manager to execute campaigns across SEM, Social & Programmatic channels
  • Providing cross channel insights(Email, SEO, Paid Media) to improve strategy & results for Paid Media regularly
  • Improving site engagement and visits to conversion metrics through optimized customer journeys based on data insights and qualitative research (present research)
  • Developing and implementing a CRO roadmap and A/B testing calendar. Road map – what do we test, hypothesis
  • Collaborating with Performance, UX and Website team members to optimize site and landing pages for search and increase lead quality. (web site optimization)
  • Measuring the success of campaigns using Salesforce, Pardot, Adobe Analytics, Data studio and Gsheets
  • Reporting on funnel metrics on a regular basis (Traffic, Engagement, MQL, SQL, Lead to Opportunity, Closed, Won, Lost)
  • Supporting in building processes, dashboards and reports for end-end tracking & optimization

The above statements are intended only to describe the general nature of the job and should not be construed as an all-inclusive list of position responsibilities.

You are the kind of person who is/has:

  • Persistent and have bias-to-action with a track record of performance
  • Proactive and enjoy coming up with new ideas and can explain your rationale
  • Critical analysis skills for making/positioning data driven decisions
  • Excellent communication skills (both oral and written)
  • Highly organized with the ability to manage multiple priorities and deliverables
  • A meticulous eye for detail and is results focused
  • A natural ability to understand and connect with the consumer’s point of view and journey
  • The ability to manage multiple priorities, react with urgency and reprioritize as needed, to ensure all objectives and project deadlines are met

Required Qualifications:

  • Bachelor’s degree in Business /Commerce or equivalent
  • 3-5 years’ experience in digital marketing , lead generation preferably in a multi-channel B2B sales-oriented
  • Experience in digital marketing, with demonstrated expertise in SEO and digital content strategies and execution.
  • Proven project management skills

Preferred Qualifications:

  • Google Ads Certified additional Google or Facebook, Linked in, Adobe, Pardot/Salesforce Certifications
  • Experience with SEO Tools including Ahrefs, Spyfu, SEMRush or similar industry tools
  • Solid understanding of Google Search Console in order to inform and make data-driven decisions
  • Solid understanding of Email marketing & relative laws (CASL, GDPR, CCPA )
  • Technical experience and knowledge in HTML, CSS, JavaScript a bonus
  • Advanced proficiency in web analytics and conversion optimization methodologies/tools Adobe Analytics, Google Data Studio, Hotjar
  • Strong knowledge of various marketing automation software platforms and technologies (e.g. Pardot)
  • Strong knowledge of various campaign tracking and data management tools (e.g. Data Studio, Domo, SQL, Excel-pivot tables or BI tools such as Sisense etc.)
  • Extensive experience in developing marketing and digital performance dashboards
  • Understanding of website conversion tracking, naming conventions including an extensive knowledge of attribution modelling

Travel Required: None

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Work Location: Canada, Work from Home

Who we are:

TELUS International (NYSE:TIXT) focuses on the value of human connection to design, build and deliver high-tech, high-touch customer experiences powered by next-gen digital solutions. With over 50,000 team members and locations across 30 countries in the Americas, Europe and Asia, TELUS International empowers customer experience innovation through digital enablement, spirited teamwork, agile thinking, and a caring culture that puts customers first. The company’s solutions cover customer experience, content moderation, digital transformation, IT lifecycle, advisory and digital consulting, risk management, and back-office support. Fueling any stage of company growth, TELUS International partners with some of the world’s most disruptive brands from fast-growing tech, financial services and fintech, games, travel and hospitality, healthcare, and ICT industries. The company serves clients in over 50 languages. Learn more at:

TELUS International Values:

TELUS International recognizes and embraces the importance of values in our ever-changing workplace.

To be successful, all applicants must demonstrate behaviors that are reflective of our values:

  • We embrace change and initiate opportunity
  • We have a passion for growth
  • We believe in spirited teamwork
  • We have the courage to innovate

At TELUS International, we are committed to diversity and equitable access to employment opportunities based on ability.

Explore the possibilities at TELUS International. We love to see you grow and develop both personally and professionally. Find jobs that match your skills to build a career that excites you. Join our Talent Community to receive Newsletters and jobs alerts based on your profile and interests. Come learn how!

Expected salary:

Location: Toronto, ON

Job date: Wed, 04 Aug 2021 04:28:05 GMT

Apply for the job now!

Digital Marketing and Analytics Associate

Job title: Digital Marketing and Analytics Associate

Company: Eli Lilly

Job description: At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our 35,000 employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

Company Overview

At Lilly, we’re inspired to make a difference in people’s lives every day – through the discovery of life-changing medicines, better understanding of disease management and support for people living with illness and their families and friends. Our work today – from our research programs to our volunteer initiatives – is a reflection of our heritage of uniting caring with discovery to make life better for people around the world.

We are committed to investing in our employees – through competitive salaries, training and development, health, and the opportunity to do good. The pharmaceutical industry is a complex, rapidly changing environment and we are looking for highly capable people to help us accomplish our mission!

Responsibilities

Our Customers live in a Digital world. We strive to create customer experiences that make them feel genuinely cared for, able to trust us, and that we are easy to interact with.
Are you interested in helping us connect with them so that they can get the best possible outcomes with our medicines? Do you want to be imbedded in the business yet bring your technical skills and Digital know how to the table? Then this role might be for you.

Key Responsibilities:

You will be responsible for the strategic development and operational implementation of Digital strategic plans/solutions for key brands. You will manage complex partnerships with various vendors and ensure compliance is maintained with all the Digital solutions developed. You will participate and liaise with Marketing and cross functional teams locally and with other Digital teams globally and be considered a local subject matter expert on a core Digital workstream (Web, Social Media, Email, Digital Analytics etc…). So this is what we need from you;

What we’re looking for from you:

A curiosity and passion for crafting amazing customer experiences

Strong problem solving skills and an ownership mentality

An ability to dive into the details but also step back and see the bigger picture

An ability to work independently (self-motivated) as well as part of a team

An ability to manage vendors to deliver results on time and on budget

Basic Requirements: Education and Experience

Skills/Competencies:

University Degree , minimum 3-5 years of Digital experience

Experience in analyzing and implementing Digital and Multichannel solutions

A proven track record in leveraging search engine strategies (SEM/SEO) and deep understanding of the current Google approach

Ability to design and co-create end to end digital journeys that provides our customers with added value experiences

A proven track record in Social Media technology and strategy , including Adwords etc…

Knowledge and experience with Google Analytics and other digital measurement tools

Ability to manage multiple projects with a focus on strategy and execution and ensure appropriate and complex processes and procedures are followed

Well versed with agile principles and collaboration frameworks

Demonstrated ability to successfully manage work within a rapidly changing environment.

Demonstrated ability to successfully work with multiple business partners across multiple business units.

Ability to collaborate closely and effectively with other members of the Digital team, such as the IT Business Consultant.

Strong Interpersonal and Influencing skills (teamwork, cross-functional partnership, relationship building, removing barriers in a new space)

Strong Communication skills (verbal & written) across multiple levels of management

High level of accountability (make the decisions that are yours to make, deliver on commitments and insist others do the same)

Ability to manage in an ambiguous environment and make trade-of decisions as required.

Understanding of Direct to Consumer advertising and CASL (anti- spam legislation)

Knowledge of Health Canada and PAAB regulations would be an asset

Experience with the successful implementation of corporately provided IT platforms for local use

Knowledge of the external Digital landscape and a keen interest in innovation especially in the context of Digital Marketing

Eli Lilly and Company, Lilly USA, LLC and our wholly owned subsidiaries (collectively “Lilly”) are committed to help individuals with disabilities to participate in the workforce and ensure equal opportunity to compete for jobs. If you require an accommodation to submit a resume for positions at Lilly, please email Lilly Human Resources ( Lilly_Recruiting_Compliance@lists.lilly.com ) for further assistance. Please note This email address is intended for use only to request an accommodation as part of the application process. Any other correspondence will not receive a response.

Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

Expected salary:

Location: Toronto, ON

Job date: Tue, 24 Aug 2021 22:24:05 GMT

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Marketing and Communications Associate (French/English Bilingual)

Toronto, ON

Canada Lands Company

Company: CN Tower

Location: CN Tower – Marketing & Communications, 290 Bremner Blvd, Toronto, ON

Employment Status: Employee (Full-Time)

This position is a full time, Monday to Friday 9:00am – 5:00pm on site position and requires the candiate to be fully English/French Bilingual. testing will be required during screening process Short Summary

As a member of the Marketing and Communications team, assist in the implementation and monitoring of the business plan and budget in compliance with long term strategic goals; through the disciplines of marketing and communication, increase brand awareness to drive incremental attendance and revenue for the CN Tower. Job Description

Data Management and Reports

Prepare and distribute a variety of reports and documents to all departments, including social media and digital marketing campaign analytics, marketing calendars, and others as required

Update Tower databases on a regular basis

Marketing

Lead 360 Instagram account and social media, overseeing monitoring, content creation and analytics

Develop, create and manage social media campaigns

Support the administration of designated social media accounts including, but not limited to, content management, calendar creation, calendar management, analytics, reporting and competitive analysis

Develop social media strategies and priorities and create partnerships with social media influencers

Manage analytics, reporting and competitive analysis for all social media accounts and CN Tower mobile app. Develop an in-depth understanding of customer segments, their needs and key drivers for engagement

Assist with the planning and execution of marketing and communications initiatives, including media channel selection, advertising development and deployment, promotional events and other assigned tasks

Qualifications A University degree in marketing, sales, communications, or an equivalent combination of education and experience. A minimum of three (3) to five (5) years of experience in an administrative assistant/support capacity, preferably in the tourism, hospitality or entertainment sectors. Previous marketing or public relations experience. Experience managing media plans and budgets. Able to work in a team environment as well as independently. Strong research and organizational skills. Experience managing, monitoring and updating websites and social media platforms an asset Advanced skills in the MS Office environment, specifically PowerPoint (employee must be able to build superior and complex PowerPoint presentations) Bilingualism (English/French) required. Working Conditions Able to work under pressure to meet tight deadlines, conflicting demands, frequent interruptions, and heavy work loads. Working in an office environment. Light to infrequently moderate physical effort; Requires handling of light and moderate weight objects including office equipment and other office supplies.

This position requires the candidte to be fully English/French Bilingual. Please visit our Career Portal any time for new job openings and to keep your resume and contact information up to date. Experience the thrill of Canada’s Wonder of the World as a member of an award winning team… climb your way to a 553.33m career.

Canada Lands Company CLC Limited is an equal opportunity employer that is committed to inclusive, barrier-free recruitment and selection processes. In accordance with the Accessibility for Ontarians with Disabilities Act, 2005 and the Ontario Human Rights Code, Canada Lands Company is proud to provide employment accommodation during the recruitment, selection and/or assessment processes. Should you require an accommodation, please inform us as soon as possible and we will work with you to meet your accessibility needs.


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Digital Marketing Associate

North York, ON

DIGITAL MARKETING ASSOCIATE, The Successful Investor Inc.

We are a growing wealth management and investment publishing firm with 25+ years’ experience in subscription marketing and independent portfolio management.

The Successful Investor is actively seeking a Digital Marketing Associate who will provide high quality digital support and contribute to the continued growth of the organization.

Working in concert with the Marketing team, the ideal candidate will have a minimum of 3 years of progressive experience working in digital marketing.

The role of the Digital Marketing Associate is to manage and deploy marketing communications through email and on the website. Under the oversight of the Director of Marketing this role will also report and analyze channel performance and contribute to the annual plan.

KEY RESPONSIBILITIES


Email Production

  • Contribute to the development of the channel strategy/annual plan.
  • Deploy, monitor, and report on all email campaigns.
  • Analyze current email marketing campaigns and make recommendations for improvement.
  • Manage automation workflows, list pulls and segmentation strategy.
  • Test, test and more testing.


Website Management

  • Contribute to the development of the channel strategy/annual plan.
  • Oversee our email capture activities, i.e., free reports, popups, etc.
  • Manage website content and its performance.
  • Work with our website partner to manage the site.
  • Schedule and execute updates to our evergreen content for SEO.
  • Use Google Analytics to understand browsing behaviour and suggest ways to improve conversions.


Social Media

  • Develop and implement marketing strategies for our (modest) social media presence.
  • Monitor performance and making necessary changes to ensure positive ROI.


Other

  • Assisting with additional tasks and duties, as required.


REQUIREMENTS

  • Post-secondary diploma or degree in marketing, digital studies, or related business discipline.
  • 3+ years in progressive digital marketing roles; broad marketing channel experience with a focus on web production, web design and email campaign deployment.
  • Experience with email marketing.
  • Experience using a CMS (WordPress preferred), Revive and Dreamweaver, and Unbounce.
  • Experience using HTML (moderate to high skill level, CSS preferred).
  • Project management skills (Planning, Time Management, Scheduling, Communication).
  • Strong analytical skills with the aim of uncovering actionable insights.
  • Solid understanding of workflow processes and systems within a marketing/sales cycle.
  • Design skills are an asset.
  • Detail oriented, thorough, and organized.
  • Must own decisions, tasks, and responsibilities.
  • Interested in and passionate about personal finance/investing.

Located near Yonge and Sheppard in Toronto, The Successful Investor offers a vibrant culture in a growing firm committed to providing a diverse, inclusive, accessible, and accommodative workplace.

Pre-employment credit check and background check is required.

The Successful Investor Inc. welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.


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Lead E-Commerce/Stock Associate

Toronto, ON

Full-time, Permanent

Job Summary: The Lead E-commerce/Stock Associate is an integral part of the success of our online business in our Canada location. This role is responsible for managing daily sales and operations, maintaining reporting and highlighting opportunities to drive results for the Canadian website while providing support to the Store Manager, Yorkdale. Also manages the merchandising, troubleshooting and sales initiatives for the website.

Essential Duties & Responsibilities:

· Assists with pulling orders and sets up, counts, ships, and prepares boxes/cartons for shipping

· E-commerce experience, packing and picking orders, answering phones, emailing on customer service queries, using SAP and Cegid inventory systems an asset: 75 % of job

· Demonstrates ownership of a stockroom by keeping it organized by style, size, color, and cleanliness according to company standards.

· Receives and processes new merchandise as it is shipped into the store (i.e., opens boxes, and places merchandise in appropriate assigned areas).- twice weekly

· Prepares packages for external shipment using UPS/FedEx computer systems for shipment.

· Ensures completion of shipments, transfers, damages, and donations in a timely manner. Ensures replenishment is done daily and accurately.

· Complies with safety and loss prevention policies set by standards of the company.

· Processes new merchandise, assist in floor moves and merchandising floor to company standards.

· Maintains the highest standards of general housekeeping. (All employees assist in maintaining the store in a presentable condition, through general cleaning duties, not limited to moping, sweeping, dusting, eating area maintenance.)

· always Supporting management/sales team and clients: running products, replenishing stock on floor, gift wrapping items, cash support, and other operational duties as requested.

· Works on special projects as required.

· Efficiently communicate with shipping company on delivery inquiries, such as lost package claims and supply replenishment.

Minimum Requirements:

· BA/BS Degree in Business, Communication, Marketing or a related degree in a related field.

· 1+ years in an e-commerce/ customer service position. 2+ years in a stockroom environment in a similar retail setting.

· Experience with Google Analytics, AT Analytics, Sales Force, CyberSource or Cegid is a plus.

· Strong understanding of the digital landscape and products.

· Proficient in Excel and other Microsoft Office applications.

Job Types: Full-time, Permanent

Additional pay:

  • Bonus pay

Benefits:

  • Commuter benefits
  • Dental care
  • Employee assistance program
  • Extended health care
  • Life insurance
  • Paid time off
  • Store discount
  • Vision care

Schedule:

  • Day shift
  • Holidays
  • Monday to Friday
  • Weekends

Work remotely:

  • No

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Digital Marketing Associate

North York, ON

DIGITAL MARKETING ASSOCIATE, The Successful Investor Inc.

We are a growing wealth management and investment publishing firm with 25+ years’ experience in subscription marketing and independent portfolio management.

The Successful Investor is actively seeking a Digital Marketing Associate who will provide high quality digital support and contribute to the continued growth of the organization.

Working in concert with the Marketing team, the ideal candidate will have a minimum of 3 years of progressive experience working in digital marketing.

The role of the Digital Marketing Associate is to manage and deploy marketing communications through email and on the website. Under the oversight of the Director of Marketing this role will also report and analyze channel performance and contribute to the annual plan.

KEY RESPONSIBILITIES


Email Production

  • Contribute to the development of the channel strategy/annual plan.
  • Deploy, monitor, and report on all email campaigns.
  • Analyze current email marketing campaigns and make recommendations for improvement.
  • Manage automation workflows, list pulls and segmentation strategy.
  • Test, test and more testing.


Website Management

  • Contribute to the development of the channel strategy/annual plan.
  • Oversee our email capture activities, i.e., free reports, popups, etc.
  • Manage website content and its performance.
  • Work with our website partner to manage the site.
  • Schedule and execute updates to our evergreen content for SEO.
  • Use Google Analytics to understand browsing behaviour and suggest ways to improve conversions.


Social Media

  • Develop and implement marketing strategies for our (modest) social media presence.
  • Monitor performance and making necessary changes to ensure positive ROI.


Other

  • Assisting with additional tasks and duties, as required.


REQUIREMENTS

  • Post-secondary diploma or degree in marketing, digital studies, or related business discipline.
  • 3+ years in progressive digital marketing roles; broad marketing channel experience with a focus on web production, web design and email campaign deployment.
  • Experience with email marketing.
  • Experience using a CMS (WordPress preferred), Revive and Dreamweaver, and Unbounce.
  • Experience using HTML (moderate to high skill level, CSS preferred).
  • Project management skills (Planning, Time Management, Scheduling, Communication).
  • Strong analytical skills with the aim of uncovering actionable insights.
  • Solid understanding of workflow processes and systems within a marketing/sales cycle.
  • Design skills are an asset.
  • Detail oriented, thorough, and organized.
  • Must own decisions, tasks, and responsibilities.
  • Interested in and passionate about personal finance/investing.

Located near Yonge and Sheppard in Toronto, The Successful Investor offers a vibrant culture in a growing firm committed to providing a diverse, inclusive, accessible, and accommodative workplace.

Pre-employment credit check and background check is required.

The Successful Investor Inc. welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.


CLICK TO APPLY