The Granite Club is looking for a full time Digital Marketing Specialist who, under the leadership of the Communications Manager, will be responsible for day-to-day creation, coordination and maintenance of digital content, using a website content management system and following web best practices and Club brand standards. The successful candidate will also manage content for the digital screens at the Club, using digital screen software, and support the marketing initiatives of departments. Data mining and reporting will round out the story of success of digital communications efforts. In addition, sending of Club-wide HTML email communications, survey development, and development of support solutions, such as commerce platforms will form a part of the role, based on daily work orders and other requests.

Benefits of Working for the Club

• Healthy and delicious daily food offerings in our Staff Caf.
• Extensive medical and dental benefits for Employees and their families.
• Indoor parking for Employees
• Exciting and diverse Employee events for both Staff and their friends and family
• Discounted Goodlife Fitness and GTA yoga studio memberships
• An Employee Wellness Program focused on both physical and mental health
• Exciting discounts on the Club’s retail and spa products and services

Primary Responsibilities

• Maintains highest level of quality, accuracy, consistency and appropriateness in all Club communications
• Creates and maintains web content and processes, using a content management system and following web design, development and usability best practices to keep Club website up to date, consistent and accurate for all promotions and events; prepares and sends email campaigns as needed
• Acts as primary contact with website vendor, assists with development, management and maintenance of optimal website information architecture, and drives exceptional Member experience and engagement
• Writes and designs web content for digital promotions and business materials
• Follows corporate brand guidelines and works with the Communications Team to create output that follows Club format and standards, and protects brand identity
• Acts as department liaison for technology and application requests; identifies new strategies to keep Club communication methods current by analyzing trends, and developing updated approaches designed to drive Members of all ages to the website for easy access to accurate and engaging information that is easy to navigate
• Selects and edits photos and other media, develops interactive scheduling, and creates digital business solutions as required
• Provides professional and friendly customer service and technical support to Members and departments
• Builds measurement systems into all projects and ongoing activities to ensure communications tactics deliver desired results; adopts a test and learn approach to ensure continual improvement and evolution

Required Qualifications

• Degree or diploma in digital marketing, media or related field
• 3-5 years of hand on related professional experience in a communications or marketing environment
• Web skills: Experience working within web content management and email campaign systems; strong knowledge of web best practices and familiarity with web development and design concepts; HTML and CSS coding
• Design skills: a keen eye for visual aesthetic and branding; good knowledge of colour systems and artwork preparation for various digital platforms
• Excellent writing and proofreading skills
• Computer skills: proficiency in a PC environment
• Strong understanding of measurement and reporting; data analysis
• Exemplary interpersonal and customer service skills; positive attitude and demonstrated success in liaising with many stakeholders at multiple levels
• Process-driven, highly accountable with experience in a fast-paced, deadline-driven environment
• Excellent organizational and time-management skills; project management and multitasking; working independently and as part of a team
• Meticulous attention to detail
• Proven ability to adapt and learn; a self-starter
• Creative and tenacious problem solver
• Familiarity with skills in Adobe Creative Suite (InDesign, Photoshop, Illustrator), Adobe Lightroom, PDF form creation and optimization, Microsoft Office suite (Word, Excel, Powerpoint) is an asset
• Nice to haves: video editing; digital screen software; creation of motion graphics; photography

About the Club
The Granite philosophy of uncompromising quality is showcased in its state-of-the-art athletic facilities, world-class events and programs for all ages, delectable dining experiences and personalized services, each tailored to suit the varied needs and desires of its diverse and sophisticated Membership.
The Granite Club is Canada’s premier private Members’ family, athletic, recreation and social club. Located in north Toronto, we offer our 11,000 Members the highest standard of facilities, programs and services.
We strive to recruit enthusiastic, dedicated individuals with a passion for providing exceptional service. We’ll reward all your hard work with a competitive salary and
extensive benefits.

If you are a passionate individual looking to work as part of an established team, click apply now!

We thank all applicants for their interest; however only those selected for an interview will be contacted.
As part of Granite Club policy, a condition of employment is to perform a criminal background check and a vulnerable sector search demonstrating a satisfactory criminal record prior to commencing employment.
The Granite Club is committed to providing fair and accessible employment practices. If selected for an interview, we will be happy to work with you to ensure your interview is accessible and accommodation is provided based on the information you provide to the Granite Club Recruiter.

Job Type: Full-time

Work Location: Multiple Locations