Manager, Marketing & New Business – Daniel J. Edelman Holdings – Toronto, ON

Company: Daniel J. Edelman Holdings

Location: Toronto, ON

Expected salary:

Job date: Thu, 05 Jun 2025 23:15:57 GMT

Job description: Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum.At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.About the Opportunity: Eager. Proactive. Detail-oriented. The ideal candidate embodies these qualities and has a desire to support a team at the forefront of the agency’s offerings.At Edelman Canada, how we show up with our audiences reflects who we are: smart, strategic, innovative and collaborative. We’re an independent, family-run company driven by the relentless pursuit of excellence for our clients and ourselves. We’re the agency that’s owned the Trust Barometer for 25 years – and we’re also the team that produces leading, conversation-driving campaigns that help our clients compete and win. Our strategic vision remains focused on the importance of building trust and creating movements, not moments.This role will have a front row seat to all things happening at Edelman and will have the chance to work across nearly every practice, sector, specialty and offering – a fantastic opportunity for someone interested in agency life but not quite sure where they fit within it. While experience in marketing and/or new business at an agency is a plus, we’re always excited to bring fresh thinking to our team and welcome individuals from all industries, backgrounds and experiences.The ideal candidate has a growth mindset, positive outlook, strong project management skills as well as a strong writing ability and digital acumen. They’re a self-starter, a skilled motivator and a vocal contributor. They’re resilient and resourceful, eager to find solutions or solve problems quickly and collaboratively. They work efficiently and are comfortable advancing multiple projects at once as well as managing multiple stakeholders at all levels of the firm. \nResponsibilities – New Business:

  • The Manager will provide critical support with qualifying, vetting and pursuing new business opportunities. They will also help drive efficient internal operations and provide effective new business support. Duties may include:
  • Qualify and vet incoming new business opportunities
  • Create introductory presentations for new business prospects
  • Respond to requests for information about Edelman
  • Lead research to identify white space and potential targets
  • Conduct background research as well as media and social audits
  • Provide project management support for highly qualified new business pursuits
  • Develop written content about Edelman, including our capabilities, offerings, people and case studies
  • Proof and edit pitch materials, ensuring strategic alignment with defined business objectives
  • Coordinate pitch logistics, including scheduling meetings, setting agendas, documenting meeting notes and advancing next steps across the team
  • Development and management of tools and assets leveraged in new business efforts
  • Manage regular reporting of efforts to senior leadership
  • Act as a knowledge manager on all new business-related assets/content

Responsibilities – Marketing:

  • The Manager will lead the day-to-day activities related to Edelman’s external corporate marketing. They will bring a creative and energized approach to our social & digital channels, CRM, executive thought leadership, partnerships and internal communications. Duties may include:
  • Oversee creation and publishing of content across social media channels (LinkedIn, Instagram), including partnering with our creative team for asset development
  • Regularly update and manage website content, ensuring relevancy and consistency with brand voice
  • Identification of thought leadership opportunities for our executives, as well as executional support
  • Serve as primary owner/manager of HubSpot and CRM contact databases, developing and maintaining segmented distribution lists for campaigns and outreach, as well as supporting with email communications through the tool
  • Support annual Canadian Edelman Trust Barometer launch efforts, as well as sector-specific reports throughout the year
  • Serve as key point of contact and executional support with brand partnerships
  • Event planning and management for corporate initiatives
  • Lead planning and production of monthly national town hall meetings and other internal milestone moments, and support with various internal communications materials to drive employee engagement

Basic Qualifications:

  • A minimum of 5 years of relevant experience in public relations, communications, marketing, advertising, consulting, sales or related fields
  • A bachelor’s degree from an accredited college or university, or equivalent relevant experience

Preferred Qualifications:

  • Critical problem solver with strong written and verbal communications skills, organizational skills and attention to detail
  • Demonstrated ability to effectively multitask, delegate and manage assignments in a fast-paced environment
  • Ability to stay calm under pressure, solutions-oriented and possessing a can-do attitude
  • Ability to seamlessly adapt to shifting conditions, assignments and deadlines
  • Ability to manage, inspire and counsel multi-disciplinary and often senior teams
  • Self-starter who can balance quick wins and results with strategic planning and consensus
  • Proficient in MS Office applications, specifically Microsoft PowerPoint, Word and Excel, and adept in common AI tools, such as ChatGPT and Microsoft Co-Pilot
  • Experience using HubSpot or other CRM systems
  • Comfortable navigating analytics tools (ex. Pipeline, PowerBI)

\nWe are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Edelman is focused on fostering trust through action, emphasizing boldness, empathy, and curiosity as core values. The company prioritizes diversity, equity, inclusion, and belonging (DEIB) to cultivate a respectful and inspiring work environment.

They are seeking a proactive and detail-oriented candidate for a position that involves supporting new business and marketing efforts. Responsibilities include qualifying new business opportunities, managing internal operations, creating content, overseeing social media, and handling CRM tasks.

Candidates should have at least five years of relevant experience, a bachelor’s degree, strong communication skills, and proficiency in MS Office and CRM tools like HubSpot. Edelman encourages applications from diverse backgrounds and emphasizes their commitment to an inclusive workplace.

Director of Analytics, Performance Intelligence – Daniel J. Edelman Holdings – Toronto, ON

Company: Daniel J. Edelman Holdings

Location: Toronto, ON

Expected salary:

Job date: Fri, 02 May 2025 04:04:03 GMT

Job description: Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum.At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.We are looking for you or maybe someone you know… Edelman Data & Intelligence (DxI) is looking for an inspiring Director of Analytics, Performance Intelligence, to join our team. The role will focus on providing insights and consultative support to our account teams to help drive business results for our clients.Reporting to the Head of DXI Canada, the successful candidate will be a proven strategic research professional who will utilize their experience in quantitative (e.g., campaign analysis, sophisticated reporting (Dashboarding), Statistics) and qualitative (e.g., surveys, social trends etc.) methodologies, as well as predictive and prescriptive analytics, to contribute to the growth of our DxI specialty.You have a solid research background and strong skills across the entire project lifecycle (scoping and costing, Data & Analytics, Web analytics experience (GA4, Adobe), project execution, data analysis, reporting, and presenting). You leverage your experience to drive the development of innovative and creative research methods and uncover insights that provide clear direction in terms of the business and marketing related decision-making for our clients. You have excellent organizational and time management skills, unwavering attention to detail, strong abilities in PowerPoint and Excel, and bring a positive attitude to the workplace. \nResponsibilities:

  • Support collection, aggregation, and analysis of digital marketing data to provide meaningful insights and recommendations for internal and external stakeholders.
  • Manipulate, analyze, and interpret large datasets from multiple sources, including native media platforms and third-party data sources.
  • Accurately evaluate the effectiveness and efficiency of paid and owned media campaign performance.
  • Inform campaign/activation goals and develop KPIs, benchmarks, and measurement frameworks as part of broader planning.
  • Effectively communicate and present technical concepts to non-technical audiences.
  • Attribution & Measurement: Develop and maintain attribution models (multi-touch, media mix modeling, incrementality testing) to assess true marketing impact across channels.
  • Performance Reporting: Create, automate, and oversee dashboards, scorecards, and regular reporting frameworks for key stakeholders, from campaign managers to C-level executives.
  • Campaign Insights & Optimization: Deliver deep, actionable insights to improve channel performance, audience targeting, creative effectiveness, and budget allocation.
  • Disseminate and present reporting deliverables as a storyteller, working to uncover and tie analytical insights to client strategy and planning initiatives.
  • Liaise with internal teams and third-party partners to drive the business forward.
  • Demonstrate diligence, attention to detail, and adherence to best practices.
  • Stay up to date and have an informed opinion on industry trends, technologies, and pertinent research as well as relevant platform updates.
  • Collaborate with Performance Marketing, Digital Strategy, Creative, Planning teams to inform measurement strategy, data management and capture requirements, and guide decision-making.
  • Participate in internal and external status meetings, as well as be comfortable in a client-facing role.

Qualifications:

  • Possess a bachelor or graduate degree in communication, advertising, marketing, business, statistics, mathematics, or similar discipline from an accredited post-secondary institution.
  • Have 6+ years of relevant professional experience working in performance marketing, digital media and advertising, or marketing/consumer research.
  • Understanding of basic and key data analysis and mathematical concepts, digital advertising and paid media metrics, data collection methodologies, brand lift studies and digital/performance marketing concepts.
  • Expertise collecting, analyzing, and communicating paid and organic media data and campaign measurement results.
  • Expertise in web and marketing analytics tools (Google Analytics 4, Adobe Analytics, Google Tag Manager, Looker, Tableau, Power BI, etc.).
  • Demonstrated ability to independently work with large data sets across multiple data sources, natively and/or third-party data platforms.
  • Knowledge of cross-channel performance analytics with technical understanding of web analytics, ad-serving, and data management platforms.
  • Familiarity with marketing attribution methodologies and media mix modeling (MMM).
  • Strong knowledge of the paid media landscape, including emerging platforms and best practices.
  • Excellent analytical, quantitative, and problem-solving skills with proven ability to deliver actionable insights and recommendations.
  • Proficient with Tableau, Power BI, or other business intelligence and data visualization software is preferred.
  • High proficiency with Microsoft Excel and PowerPoint.

The team is here for you Our team currently includes…

  • Fun first attitudes – because what’s the point of doing great workifaren’t having fun?
  • Career pathing on the mind – whether you plan to stay for 2 years or 20 years we put your development and career goals as a priority
  • Open, accessible remote community – the best research happens with collaboration and sometimes that includes input from our non-research co-workers
  • Broader communications exposure – you will get the opportunity to work alongside broader Edelman teams such as Corporate, Brand, Digital, Tech, Health, Public Affairs, and more
  • Open minds for new ideas and methodologies – maybe it’s not broken, but that doesn’t mean we can’t make it better
  • Level agnostic – doesn’t matter if you are the boss or an intern, we are all in this together
  • Global Reach – we have researchers you can tap into around the world

A Little More About Us

  • Edelman Data and Intelligence (DxI) is the global performance, research and analytics consultancy of Edelman, a leading global communications firm. Headquartered in New York with offices globally, DxI houses more than 450 consultants, strategists, researchers, data scientists, data visualization specialists, and analysts worldwide. Our specialists are method-agnostic and leverage the best of primary research, secondary research, advanced analytics, and business science to solve business and communications issues for our clients. As reported by the American Marketing Association (AMA) in their 2018 Gold Report, Edelman DxI is a top 50 U.S. market research and analytics firm.

\nWe are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Summary of Edelman Data & Intelligence Director of Analytics Role

Company Vision and Culture:
Edelman is dedicated to fostering trust and action in communication through values of boldness, empathy, and curiosity. Emphasizing diversity, equity, inclusion, and belonging (DEIB), the firm aims to create an equitable workplace that reflects the world.

Position Overview:
Edelman Data & Intelligence (DxI) is seeking a Director of Analytics, Performance Intelligence. This role is crucial for providing insights that drive business results. The successful candidate will report to the Head of DxI Canada and will be skilled in both quantitative and qualitative research methods.

Key Responsibilities:

  • Analyze digital marketing data, providing insights and recommendations.
  • Evaluate media campaign performance and inform activation goals.
  • Develop attribution models and performance reporting dashboards.
  • Collaborate with various teams and present analytical insights effectively.

Qualifications:

  • Bachelor’s or graduate degree in a relevant field.
  • 6+ years of experience in performance marketing or consumer research.
  • Expertise in web analytics tools and familiarity with marketing performance metrics.
  • Strong analytical skills and proficiency in data analytics software (e.g., Tableau, Power BI).

Team Culture:
The team values a fun and collaborative environment, prioritizes career development, and promotes openness to new ideas. They also have a global reach with a network of worldwide researchers.

Company Commitment:
Edelman is committed to building a diverse and inclusive workplace and encourages applicants who may not meet every qualification to apply.

Daniel J. Edelman Holdings – Intern, Health – Toronto, ON

Company: Daniel J. Edelman Holdings

Location: Toronto, ON

Expected salary:

Job date: Sat, 19 Apr 2025 00:57:34 GMT

Job description: Edelman Toronto is currently searching for a dynamic and talented Public Relations graduate to join our Toronto office in a paid Internship position, working within our Health Sector. If you are interested in making health YOUR business, we want to hear from you!Responsibilities – Or “A Day in the Life” of a Health InternWhen you’re an intern on the Health team at Edelman, you aren’t just running to get coffees or setting up Teams meetings. You’re brought in as a key member of the team where you get to share ideas, work with clients, and collaborate on programs that engage Canadians on health – their own and that of those around them – to ultimately improve outcomes.You will acquire hands-on experience in areas such as earned media relations, media material development, video production, strategic planning, and new business research, while learning from teams across the network in creative, paid marketing, and data and intelligence. As one recent intern on our team commented: “Edelman is a hub for great thinkers you can learn from and grow alongside.”As a Health intern, you will be responsible for assisting client teams while learning the business of communications. The emphasis will be on developing the skills and knowledge you need to become an accomplished Account Executive, able to assist in servicing clients. You’re learning from day one and given opportunities to challenge yourself.\nIn particular, Edelman expects you to:

  • Bring your life experience, background, skills, and authentic self to a team that wants to hear from you
  • Possess a learning mindset and willingness to dig into new challenges – and a positive attitude to help our team and clients succeed
  • Manage your time effectively and efficiently
  • Develop a knowledge of all aspects of media relations, including new media, while expanding your media contacts and media pitching skills
  • Draft a wide range of written materials (media releases, meeting reports, internal and external documents, social media posts, and other marketing collateral)
  • Develop research skills to be used for existing and new business
  • Actively participate in team, staff and client meetings
  • Attend relevant training and development sessions, taking charge of your own growth by becoming involved in activities to develop new skills
  • Consolidate IT skills and become proficient in using all Edelman software packages including Word, Excel, PowerPoint
  • Always behave in a professional and ethical manner, while upholding the Edelman values of excellence, curiosity and courage and comply with all company Policies and Procedures

A Bit About You: Qualifications

  • As an entrepreneurial firm, Edelman seeks candidates who are eager to learn about our business and interested in working in a challenging and stimulating environment. We are seeking strategic thinkers with excellent oral and written communication skills, curiosity, and a commitment to quality. Proficiency in Microsoft Word is a must. The internship program is open to recent graduates from university or college public relations programs who are looking to launch their career with an exciting and progressive firm.

Key qualities required for a successful career with Edelman include:

  • Post-graduate degree or diploma in marketing, public relations or communications
  • Exceptional interpersonal skills
  • Comfortable with multitasking in a deadline-driven environment/Time management and organizational skills
  • Excellent written and verbal communication skills
  • Flexibility and ability to prioritize
  • Commitment and enthusiasm
  • Drive and ambition
  • Ability to work well independently or within a team
  • Develop specific knowledge of the industries/practices within which you work

We offer you:

  • A dynamic, flexible, and supportive work environment focused on encouraging people to bring their authentic and best selves to work
  • Personal development training throughout your career
  • Self-development – learning while doing
  • Coaching and mentoring from more experienced colleagues from across practices and specialties
  • Responsibility early on in your career
  • Opportunities to attend seminars and presentations by industry experts
  • Interesting and challenging work with world-class clients

\nShould you be interested in applying for this role, please send your résumé and cover letter. Only those candidates short listed for an interview will be contacted. Thank you for your interest in working with Edelman Canada.

Senior Manager, Human Intelligence – Daniel J. Edelman Holdings – Toronto, ON

Company: Daniel J. Edelman Holdings

Location: Toronto, ON

Expected salary:

Job date: Wed, 09 Apr 2025 22:13:34 GMT

Job description: Edelman Data & Intelligence (DXI) is a global, multidisciplinary research, analytics and data consultancy with a distinctly human mission.We use data and intelligence to help businesses and organizations build trusting relationships with people: making communications more authentic, engagement more exciting and connections more meaningful.DXI brings together and integrates the necessary people-based PR, communications, social, research and exogenous data, as well as the technology infrastructure to create, collect, store and manage first-party data and identity resolution. DXI is comprised of over 350 research specialists, business scientists, data engineers, behavioral and machine-learning experts, and data strategy consultants based in 15 markets around the world.To learn more, visit:Edelman Data & Intelligence (DxI) is looking for an inspiring Senior Manager, Human Intelligence, to join our team. The role will focus on providing insights and consultative support to our account teams to help drive business results for our clients.Reporting to the Senior Director, Human Intelligence, the successful candidate will be a proven strategic research professional who will utilize their experience in quantitative (e.g., surveys, polls) and qualitative (e.g., focus groups, in-depth interviews) methodologies, as well as secondary research, to contribute to the growth of our DxI specialty.You have a solid research background and strong skills across the entire project lifecycle (scoping and costing, research design, project execution, data analysis, reporting, and presenting). You leverage your experience to drive the development of innovative and creative research methods, and uncover insights that provide clear direction in terms of communications planning and marketing related decision-making for our clients. You have excellent organizational and time management skills, unwavering attention to detail, strong abilities in PowerPoint and Excel, and bring a positive attitude to the workplace. \nResponsibilities:

  • Provide strong client service and strategic counselto Edelman account teams and clients, with a collaborative, solutions-oriented approach.
  • Manage and oversee, with the support of junior staff, execution of researchinitiatives, including implementation of studies and responding to ad-hoc research requests.
  • Lead day-to-day project operations including: project status updates, support on proposal development, project and budget management, resource planning, etc.
  • Manage complex research projects from proposal development and pitching through to presentation of results and recommendations, ensuring high quality work is delivered on-time and on budget with the support of junior team members.
  • Effectively collaborate with external research vendors throughout the research process: data collection, data processing, and results reporting.
  • Effectively distill substantial amounts of data into coherent analysis, insights, and actionable recommendations in straight forward and story-telling focused way, communicating research findings in visually engaging PowerPoint presentations.
  • Deliver compelling strategic insights and effectively communicate a narrative/story that alignswith client business and communications objectives.
  • Identify opportunities to integrate primary and secondary research approaches to provide holistic research support to Edelman account teams and clients.
  • Create, build, and lead relationships with Edelman account teams and external clients to generate new Data & Intelligence business opportunities.
  • Provide inspiring leadership and mentorship for junior team members
  • Stay informed about client industries including their technologies, products, target markets and competitors.

Qualified candidates have most, if not all, of the following:

  • The Senior Manager, Human Intelligence, must have 5+years of relevant experience in market research, ideally from a research firm or a communications agency. A Bachelor’s degree or equivalent experience.
  • Experience with the development of research approaches based on clearly defined objectives.
  • A demonstrated ability to think critically, solve problems, and develop a narrative based on data driven insights.
  • Strong project management skills, including timeline and budget development and management.
  • Advanced skills in Excel, and the ability to understand and maintain data integrity.
  • Strong PowerPoint design skills, with the ability to communicate data in a visually engaging way.
  • Experience with a broad range of methodologies and analytics approaches, including : brand health, mediagenic research, audience segmentation, driver analysis, campaign impact measurement, tracking research, and key message testing, among others.
  • Excellent oral, written, and interpersonal communication skills, as well as an openness to collaboration and new ideas.
  • Strategic yet creative thinker and self-starter, who is able to manage multiple projects simultaneously.

Our team currently includes…

  • Fun first attitudes – because what’s the point of doing great work if aren’t having fun?
  • Career pathing on the mind – whether you plan to stay for 2 years or 20 years we put your development and career goals as a priority
  • Open, accessible global community – the best research happens with collaboration and sometimes that includes input from our non-research co-workers
  • Broader communications exposure – you will get the opportunity to work alongside broader Edelman teams such as Corporate, Brand, Digital, Tech, Health, Public Affairs, and more
  • Open minds for new ideas and methodologies – maybe it’s not broken, but that doesn’t mean we can’t make it better
  • Level agnostic – doesn’t matter if you are the boss or an intern, we are all in this together
  • Global Reach – we have researchers you can tap into around the world

\nWe are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Edelman Data & Intelligence (DXI) is a research, analytics, and data consultancy that aims to help businesses and organizations build trusting relationships with people. They are seeking a Senior Manager, Human Intelligence, to provide insights and support to account teams. The ideal candidate will have experience in quantitative and qualitative research methodologies, project management skills, and the ability to communicate research findings effectively. The role will involve collaborating with internal and external teams, managing research projects, and identifying new business opportunities. Candidates with diverse backgrounds are encouraged to apply. The company values a fun, inclusive work environment with opportunities for career development and collaboration across teams.