Senior Analyst, Web Performance Optimization – Dyson – Toronto, ON

Company: Dyson

Location: Toronto, ON

Expected salary:

Job date: Sat, 28 Jun 2025 23:00:10 GMT

Job description: Summary Salary: Competitive Team: Data Analysis Location: Canada – Toronto OfficeAbout usDyson is a global technology enterprise. We’re growing fast and our ambition is huge – more categories, more locations and more people. Dyson launched in Canada in 2006 with our headquarters in the heart of Toronto, where we’ve been recognized as one of the top employers to work for. In recent years, we’ve expanded our reach and grown exponentially across many teams, from digital and direct, to field sales, and our growing number of Dyson Demo stores.We’re committed to our campus culture and want to have people collaborating, developing, and learning from each other. By having everyone on campus together, we have been able to nurture a fantastic social and dynamic environment.About the roleThe Sr. Analyst, eCommerce Performance Optimization will be instrumental in synthesizing large sets of data and communicating trends and insights back into the business to guide strategic decisions. This position is responsible for collecting and analyzing data and developing marketing insights and optimization recommendations.The ideal candidate should have extensive experience with “front-end” digital analytics tools (such as Adobe Analytics and Google Analytics) as well as strong business acumen. They will drive understanding of digital behavior and identify opportunities to improve the digital experience and performance across Dyson.com and traffic-driving media channels.MAIN ACCOUNTABILITIES AND SUPPORTING ACTIVITIESProactively monitor eCommerce platform for changes in customer behavior and communicate these insights, with commercial thinking, clearly to the Direct team and wider business as necessary to drive change.Investigate specific issues and propose solutions by analyzing data from a wide range of sources including digital analytics data, customer feedback, and session replay tools.Collaborate with eCommerce team to develop multi-variant and A/B tests, and support post-test analysis.Keep a watchful eye on the tagging strategy deployed to Dyson’s various digital properties to ensure that digital data maintains integrity.Create reports that expertly visualizes the data so that performance, trends, and actionable items are apparent.Maintain working knowledge of industry best practices and changes in analytics platforms and identify how they impact existing programs.Work closely with product marketing teams to cultivate a deep understanding of what resonates with our owners in order to create and implement cross channel, end-to-end customer journeys.Partner with Media team to aid in measuring channel performance (SEO/SEM, Display, Paid Social, Affiliates) with the goal of supplementing agency reporting. Identify high value / underperforming audiences and opportunities to improve visitor engagement.About youBachelor’s Degree (or higher) in Business, Marketing, Economics or related field required3 to 5 years’ experience in a digital analytics role with a solid understanding of user journeys, digital usability, and user experience.Master of web analytics tools such as Adobe Analytics and Google Analytics required; working knowledge of how these types of tools collect, process, and store data is critical.Experience using testing and optimization tools such as Adobe Test & Target.Intermediate MS Excel skills; experience with Python or Tableau a plusAble to demonstrate a proven track record of identifying new digital optimization opportunities based on customer insight and data, and its interpretation into actionable test hypothesis and campaignsStorytelling – Can easily distill complex analytics into simple themes that are appropriate for non-technical stakeholders.Ability to accurately test, verify, and debug the data collected by digital analytics platforms for the purpose of quality assurance.Proficiency in data visualization and report creation.Understanding of data management, multi-channel marketing strategies and conversion rate optimization.Comfortable quickly flexing between longer term strategic thinking and day-to-day execution of the roadmap.Strong awareness and understanding of optimization best practice, digital trends and ability to leverage new conversion tools as they become available.Acting as a proactive, creative member of the team who enjoys problem solving and enabling those around them.Possess a high sense of urgency, strong attention to detail and high standards for the quality of their work.Develop positive and productive professional relationship with key stakeholders.Working knowledge of agile methodologies.Excellent time management, organizational, planning and project management skills.Excellent verbal and written communications.Strong analytic presentation skills to senior and peer level audiences.BenefitsAt Dyson, how we reward you is linked to our high-performance culture. But it’s about more than salary and bonus. Through a package of financial, lifestyle and health benefits, we support whatever stage of life you’re in and the moments that matter.Financial benefits:Dyson Matching RSP contributionsCompany Paid Life Insurance and Accidental Death and Dismemberment (AD&D)Short-Term and Long-Term DisabilityEmployee Referral ProgramGenerous Dyson Product DiscountsLifestyle benefits:Competitive Paid Time Off including Floater Holiday, Sick, and Vacation TimeGenerous Maternity Leave ProgramEmployee Assistance ProgramDyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.Dyson is committed to the full inclusion of all qualified individuals. As part of this commitment, Dyson will ensure that persons with disabilities are provided reasonable accommodations for the hiring process. If reasonable accommodation is needed, please contact Americas Talent Acquisition at ustalentacquisition@dyson.comPosted: 27 June 2025

Summary

Position: Sr. Analyst, eCommerce Performance Optimization
Location: Toronto, Canada
Salary: Competitive

Company Overview:
Dyson, a global technology enterprise, launched in Canada in 2006 and has rapidly expanded across multiple teams and locations. The Toronto office is known for its collaborative campus culture.

Role Overview:
The Sr. Analyst will analyze large data sets, identify trends, and provide insights to inform strategic decisions aimed at improving the digital experience on Dyson.com and related channels. Responsibilities include:

  • Monitoring eCommerce behavior and communicating insights.
  • Investigating issues and analyzing data from various sources.
  • Collaborating on A/B tests and performing post-test analysis.
  • Ensuring data integrity in digital properties.
  • Creating data visualizations and reports.
  • Partnering with marketing and media teams to enhance channel performance.

Qualifications:

  • Bachelor’s degree in Business, Marketing, Economics, or a related field.
  • 3-5 years of experience in digital analytics.
  • Proficiency in Adobe Analytics and Google Analytics; experience with testing tools is a plus.
  • Strong analytical, presentation, and storytelling skills.
  • Familiarity with agile methodologies and data visualization tools.

Benefits:
Dyson offers a performance-linked reward system, financial benefits (e.g., RSP matching, life insurance), and lifestyle benefits (e.g., competitive paid time off, employee assistance programs).

Diversity Commitment:
Dyson aims to create an inclusive workplace and welcomes applications from diverse backgrounds. Reasonable accommodations are provided for candidates with disabilities.

Posted on: 27 June 2025

Nav Canada – Air Traffic Management Performance Analyst – Ottawa, ON

Company: Nav Canada

Location: Ottawa, ON

Expected salary: $74760 – 93912 per year

Job date: Sun, 29 Jun 2025 00:31:48 GMT

Job description: Job Posting Title Air Traffic Management Performance AnalystJob Category Operational SupportLanguage Requirements English or Bilingual / Anglais ou bilingueFlexible Work Agreement Type Hybrid / HybridePosting End Date 2025-07-11Job Grade PIPSC-1Pay Range $74,760 – $93,912Job Summary Are you looking for an entry-level position in aviation and data analytics? Do you want to help NAV CANADA measure the performance of Canada’s air traffic system? By joining NAV CANADA’s Corporate Performance and Sustainability team you can help drive transformation and sustainability in the aviation industry.As an Air Traffic Management Performance Analyst, you will work within a diverse team to provide analytical support and insights that drive strategic initiatives. You will be responsible for the collection and analysis of aviation performance data to model potential impacts on airspace and airport capacity across Canada’s Air Navigation System. Through close collaboration with NAV CANADA’s Service Delivery team and external industry partners, you will have the opportunity to contribute to various projects that aim to enhance the delivery of key analytics and current reporting processes to provide actionable insights based on the latest industry events.This is an entry-level position. Candidates are expected to be able to leverage work, volunteer, education or internship experience to continue their learning journey in the aviation industry.Job DescriptionWhat NAV CANADA offers you:

  • Challenging, team-oriented work environment
  • Competitive compensation and benefits
  • Defined benefit pension plan
  • Opportunities for growth and development
  • Flexible work arrangements
  • Diverse and inclusive workforce

Key Accountabilities:

  • Contribute towards NAV CANADA’s operational performance initiatives and help tackle key aviation challenges such as delay, traffic recovery and system performance in Canadian airspace.
  • Work with internal business units to collect and analyze data from various sources that enable timely dissemination of routine and ad-hoc reports.
  • Support enhancement of analytical processes to enhance operational data availability and quality assurance.
  • Leverage existing report automation, data preparation and processing methodologies to enhance the efficiency of current best practices used for analyzing operational data.
  • Conduct in-depth analysis and develop processes to create various reports.
  • Collaborate with team members on current industry research questions.
  • Develop and maintain the production of monthly routine and ad-hoc reports, as well as identify areas to improve accuracy and efficiency.
  • Package analytical results into presentations and effectively communicate findings to a non-technical audience.
  • Enhance the documentation of existing processes and identify potential new data sources to further research future objectives.
  • Create interactive data visualizations and analytics reports that enable relevant stakeholders to easily retrieve data and grasp key findings.

Job RequirementsEducation:

  • University Bachelor’s Degree or diploma in a field such as Aviation, Computer Science, Data & Analytics, Data Science, Mathematics and Statistics or an acceptable combination of other relevant education, experience, and training.

Experience:

  • Production and maintenance of statistical data supporting business decisions.
  • 0-2 years of relevant work experience.

Knowledge:

  • Knowledge of mathematical and/or statistical concepts related to data collection, manipulation and validation.
  • Knowledge of programming languages and concepts (e.g. SQL, Python, R).
  • Knowledge of or willingness to learn data analytics or statistical analysis software or platforms (e.g. Pandas, Databricks).
  • Knowledge of or willingness to learn data visualization tools and techniques (e.g. Power BI, matplotlib, ggplot).
  • Knowledge of MS Excel, Word, and PowerPoint.

Abilities:

  • Ability to organize, analyze and synthesize data.
  • Ability to work independently to plan and prioritize in a fast-paced environment.
  • Analytical skills that can find meaning and patterns in data, as well as the ability to stay focused during repetitive analysis.
  • Communication and data journalism skills that help communicate results of analysis via effective storytelling and interactive visualizations.

Personal Suitability:

  • A passion for continuous learning and growth.
  • Willingness to learn about the aviation industry and Canada’s Air Navigation System.
  • Willingness to learn new operational tools and software.
  • Works well in a team setting by displaying coachability and positive enthusiasm.
  • Demonstrates a collaborative mindset and ability to communicate with internal and external stakeholders.
  • Self-driven and takes initiative to balance the demand between deadlines and ad-hoc requests.
  • Applies creative and strategic approaches to solve complex problems.
  • Good written and oral communication skills.

Working conditions:

  • This position is hybrid with a minimum 3 days per week on side.
  • Required work on site at the Ottawa Combined ANS based on business need.

** Due to the sensitivity of this position, you will be required to obtain a Government of Canada Secret (Level 2) Clearance following commencement of employment. The application for the clearance will be supported and paid by NAV CANADA. Please visit the Government of Canada website for more details on the process and expectations. Failure to gain the Secret (Level 2) Clearance will result in a termination of employment.NAV CANADA is committed to building a skilled, diverse workforce reflective of Canadian society. If you do not believe that you match every job requirement listed on this job posting, we still encourage you to apply. NAV CANADA encourages a culture of learning and growth, and recognizes that although some technical skills are mandatory, many others can be taught.Our Company strives to create an inclusive and barrier-free selection process and work environment. If you require accommodations during this competition process, please ensure that you inform the interview coordinator or hiring manager of any accommodation measures you may require. NAV CANADA will provide accommodations throughout the recruitment and selection process to applicants with disabilities as required.The successful candidate must meet the security requirement of the position and be legally able to work in Canada.We thank all applicants for their interest; only those selected for next steps will be contacted.–

Building Performance Team Lead – Entuitive – Vancouver, BC

Company: Entuitive

Location: Vancouver, BC

Job description: issues that impact a building’s performance starting at the early stages of design to identify ways to reduce a project… in Vancouver/Western Canada for clients and industry Project delivery, including managing project budgets and scope Resourcing…
The content discusses various issues affecting a building’s performance from the initial design phase, emphasizing the importance of identifying solutions to minimize project costs in Vancouver and Western Canada. Key focuses include effective project delivery and management of budgets and scope, as well as addressing resource allocation to improve overall outcomes for clients and the industry.
I’m unable to directly access content from external websites. However, I can help you write a job description if you provide me with the key details or elements you’d like to include. Please share the job title, key responsibilities, qualifications, and any other relevant information!

Expected salary: $100000 – 120000 per year

Job date: Fri, 27 Jun 2025 22:36:52 GMT

Senior. Performance Analyst, Customer Lifecycle & Retention, Digital Growth & GTM Team – Telus – Toronto, ON

Company: Telus

Location: Toronto, ON

Expected salary: $74000 – 110000 per year

Job date: Fri, 27 Jun 2025 22:46:08 GMT

Job description: DescriptionOur team and what we’ll accomplish together…Are you passionate about unlocking the secrets behind customer behavior? Do you thrive on turning data into game-changing strategies? We want to transform how millions of customers interact with TELUS by diving deep into their digital journey.You’ll be the mastermind behind understanding what makes our customers tick, click, and stick around. Through focusing on understanding what motivates customers to engage with digital channels and identifying barriers to digital adoption, you will develop insights and targeted engagement strategies to grow and retain our digital customer base.You will:

  • Customer Lifecycle Deep Dives: You’ll get to dig into customer behavior across their entire journey with us, building different segmentation models and spotting patterns to drive digital engagement and predict who might churn
  • Journey Optimization: You’ll trace how customers move between our digital and offline touchpoints, figuring out where they get stuck and designing smoother paths. Think of it as creating the ultimate customer roadmap
  • Testing and Innovation: You’ll run A/B tests to improve how customers engage with our digital properties, collaborating with product and sales to test new ideas and create more personalized experiences
  • Performance Monitoring: You’ll track how different customer groups are doing, build useful dashboards, and figure out what’s actually working in our campaigns through attribution modeling
  • Crossfunctional Collaboration: You’ll work with teams across the company to turn your findings into real strategies, presenting to leadership and breaking down whatever’s blocking customers from going digital

QualificationsWhat you bring:

  • Bachelor’s degree in Data Analysis, Information Systems, Computer Science, Engineering, Commerce, or related field
  • 2-4 years of digital analytics experience with a proven track record of using data analysis to identify actionable insights
  • Advanced skills in web analytics tools (Adobe Analytics or Google Analytics), data visualization platforms (Tableau or Looker Studio), and SQL for data extraction and manipulation
  • Strong analytical mindset with ability to independently investigate data, uncover opportunities, and transform analysis into actionable strategies that drive measurable business outcomes
  • Outstanding presentation and storytelling skills with proven ability to translate complex data analysis into clear, compelling narratives for executive and cross-functional stakeholders
  • Ability to work effectively with product, design, and marketing teams, combined with a curious mindset and passion for understanding customer behavior and digital engagement drivers

Nice to haves:

  • Experience in large-scale, complex business environments with multiple product lines and customer segments, preferably in telecommunications or e-commerce industries
  • Expertise in customer analytics including cohort analysis, funnel analysis, omnichannel journey mapping, A/B testing, and session-replay tools such as Quantum Metric
  • Knowledge of customer data platforms, marketing automation tools, voice of customer programs for digital experience feedback, and machine learning techniques for customer analytics and propensity modeling

Salary Range: $74,000-$110,000Performance Bonus or Sales Incentive Plan: 12%Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits, which may vary per job function, such as:

  • Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
  • Flexibility to work in-office, virtually or a combination of both
  • Generous company matched pension and share purchase programs
  • Opportunity to give back to communities in which we work, live and serve
  • Career growth and learning & development opportunities to develop your skills
  • And much more …

A bit about usWe’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.DigitalDiverse teams lead the way to innovation. Leveraging different perspectives, experiences and ways of thinking allows us to deliver better insights, decisions, and solutions. Embracing our individuality, and leveraging diversity of thought is an important part of the amazing culture we have built at TELUS Digital.We are honoured to be recognizedTeam TELUS at a glance1.4M
Days volunteered in our communities$1.3
Billion contributed to charitable and community organizations since 200015.2
Million customer connectionsAccessibilityTELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.We offer accommodation for applicants with disabilities, as required, during the recruitment process.

Summary

Position Overview
TELUS is seeking a data-savvy candidate passionate about understanding customer behavior to enhance digital engagement. The role focuses on analyzing customer journeys to optimize their interactions with TELUS, identify barriers to digital adoption, and develop targeted engagement strategies.

Key Responsibilities

  • Customer Insight Analysis: Examine customer behavior and create segmentation models to enhance digital engagement and predict churn.
  • Journey Optimization: Map customer interactions across digital and offline channels to streamline their experience.
  • Testing and Innovation: Conduct A/B tests to enhance customer experiences and collaborate with product and sales teams for new ideas.
  • Performance Monitoring: Track and report on customer group performance, and use attribution modeling to evaluate campaign effectiveness.
  • Cross-functional Collaboration: Work with various teams to translate insights into actionable strategies and present findings to leadership.

Qualifications

  • Bachelor’s degree in a related field with 2-4 years of digital analytics experience.
  • Proficiency in web analytics (Adobe/Google Analytics), data visualization (Tableau/Looker), and SQL.
  • Strong analytical and presentation skills, capable of translating complex data into actionable insights.
  • Ability to collaborate across teams with a focus on customer behavior.

Preferred Experience

  • Background in telecommunications or e-commerce with expertise in customer analytics, A/B testing, and machine learning techniques.

Compensation & Benefits

  • Salary range: $74,000-$110,000 with a performance bonus of 12%.
  • Comprehensive benefits, flexible work options, generous vacation, and opportunities for career growth.

Company Culture
TELUS emphasizes a people-focused, innovative culture committed to diversity and community engagement, supporting a rewarding and inclusive work environment.

Performance Media Coordinator – VERB Interactive – Halifax, NS

Company: VERB Interactive

Location: Halifax, NS

Expected salary:

Job date: Fri, 27 Jun 2025 22:13:05 GMT

Job description: VERB is a digital marketing and technology agency located in downtown Halifax, Nova Scotia. Our global clients… in technology Draft search and social copy, as required Requirements 1-2 years of marketing experience (can include Co-Op…

VERB is a digital marketing and technology agency based in downtown Halifax, Nova Scotia, serving global clients. They are seeking candidates with 1-2 years of marketing experience, which can include co-op positions. Responsibilities include drafting search and social media copy as needed.

I can’t access external content directly, including job descriptions from websites. However, I can help you draft a job description if you provide me with the main details or key responsibilities of the job!

Senior Manager, Performance Marketing (14 month contract) – Rakuten Kobo – Toronto, ON

Company: Rakuten Kobo

Location: Toronto, ON

Expected salary:

Job date: Wed, 25 Jun 2025 03:36:30 GMT

Job description: Job Description:Here at Rakuten Kobo Inc. we offer a casual working start-up environment and a group of friendly and talented individuals. Our employees rank us highly in terms of commitment to work/life balance. We realize that for our people to be innovative, creative and passionate they need to feel valued and supported.If you’re looking for a company that inspires passion, personal, and professional growth – join Kobo and come help us on our mission of making reading lives better.The Role:Rakuten Kobo Inc. is looking for a highly creative and performance-oriented Senior Manager to join our Digital Marketing Team! Growth marketing efforts at Kobo advance at an incredible pace, and we pride ourselves on using the latest digital strategies to deliver ongoing value for the organization. Our team’s core objectives are to drive global growth across our eReader and Accessory products, Subscriptions, eBooks and Audiobooks through the Kobo website and apps.Reporting to the Senior Director, Digital Marketing, the Senior Manager, Performance Marketing plays a vital role in driving growth by managing the digital and full funnel marketing strategies for Kobo’s products and services. Working across a number of English and non-English regions, this role will be responsible for acquiring new customers and driving sales with relevant content, paid media strategies, and campaigns across digital channels. They will have strong understanding of digital marketing best practices, be capable of demonstrating data to advise decisions, be a strong collaborator and team leader, and be accomplished at managing multiple priority projects.A high-energy, data-driven marketer, with experience in eCommerce and a deep desire to continually grow acquisition targets will thrive in this role.The Person:You have your finger on the pulse of what’s happening in digital marketing and are the go-to for new insights. You speak a language of acronyms, like CPA, CPS, CPC, CTR, CPI, ROAS, SDK and DSP. You get passionate about data and algorithms. You have broad skills and experience across digital marketing channels, especially within Affiliate Marketing, Search Engine Marketing (SEM) and Paid Social Marketing. You’re curious and committed to keeping on top of new developments in the digital marketing landscape to ensure we remain ahead of the curve in our paid media strategies.You’re known for your ability to quickly learn new concepts and technologies and clearly explain them to others. You’re an entrepreneurial spirit who knows how to get things done in a fast-paced environment. You love a challenge and being challenged. You excel having your hands in many things at once. You’re a true great teammate with a positive, collaborative attitude. You love books and sharing them with the world.Key Responsibilities:

  • Leading the development of paid media performance strategies across Affiliate Marketing, Search Engine Marketing, Paid Social Marketing, and expansion to new channels to drive growth across business units.
  • Team management and coaching: building, developing, and fostering the success of direct reports and the overall marketing team.
  • Managing large global budgets across multiple countries, campaigns, and targets to accurately forecast and invest for KPI growth.
  • Customizing digital strategies to enhance performance and optimization.
  • Analyzing data and reporting on up-to-date performance across acquisition, sales, units, margin, etc.
  • Establishing processes to track performance and presenting reports on digital KPIs across the organization.
  • Using Google Analytics, Tableau and other measurement tools to report on performance metrics.
  • Paving the way to find opportunities for A/B testing.
  • Handling and maintaining relationships with digital marketing partners (i.e. Google, Microsoft, Meta, Rakuten Advertising, etc.) to stay up to date on the latest digital products and industry best practices.
  • Formulating and owning best practices related to digital, content, and performance marketing based on innovative industry trends.
  • Actively contributing to the Digital Marketing Team in a collaborative and meaningful way that helps support and encourage cross-channel initiatives.
  • Collaborating with teams across Kobo, including: Business Development, Product, CRM, Content Sales, Brand, Retail and Channel Marketing, Kobo Writing Life, Creative, Web Production, Big Data and Analytics.

Skillset & Qualifications:Required:

  • 5+ years in digital marketing with a focus on performance-based marketing (preferably digital acquisition, eCommerce).
  • Proficient in performance marketing, conversion, and customer acquisition with proven demonstration of paid media strategic development and a strong understanding of how paid media and performance marketing integrates into overall marketing strategy.
  • Experience managing a team of direct reports and overseeing a team’s day-to-day operation, performance, and reporting on metrics.
  • Experience managing a budget across multiple goals and targets and reporting on pacing and performance regularly.
  • Proficient knowledge of online measurement and key performance indicators, ability to analyze campaign data, discern insights, apply optimizations and share findings with key stakeholders.
  • Experience working with partners, clients, product managers, and cross-functional teams.
  • Strong analytical, critical thinking, and organizational skills.
  • Exceptional communication skills, both written and oral presentation.
  • Action and results oriented personality with strong business acumen.

Nice to Haves:

  • Performance attribution model perspective (last-touch, first-touch, marketing mix modeling)
  • Foreign language skills (French, Spanish, Italian, Dutch, etc.) or localization experience an asset.
  • Experience in Search Engine Optimization (SEO), App Store Optimization (ASO)
  • International marketing efforts are an asset.

The Perks:

  • Flexible hours and hybrid working environment
  • Subsidized in-office lunches
  • Full benefits starting from your first day
  • Monthly commuting allowance for those who are hybrid
  • Lifestyle spending account
  • Talent and development training budget
  • Free Kobo device + free weekly e-book or audiobook
  • Weekly Kobo Tech University sessions
  • Dog friendly office

About Rakuten Kobo Inc.
Owned by Tokyo-based Rakuten and headquartered in Toronto, Rakuten Kobo Inc. is one of the most advanced global ecommerce companies, with the world’s most innovative e-reading services offering more than 6 million eBooks and audiobooks to 30 million + customers in 190 countries. Kobo delivers the best digital reading experience through creative innovation, award-winning e-readers, and top-ranking mobile apps. Kobo is a part of the Rakuten group of companies.Rakuten Kobo Inc. is an equal opportunity employer. Accessibility accommodations for candidates with disabilities participating in the selection process are available on request. Any information received related to accommodation needs of applicants will be addressed confidentially.Rakuten Kobo would like to thank all applicants for their interest in this role however only qualified candidates will be shortlisted.Beware of fraudulent job offers claiming to be from Rakuten. Rakuten does not send unsolicited job offers or request money during the recruitment process. Learn more: https://rakutenemploymentalert.com/#RKIND

Job Summary for Senior Manager, Performance Marketing at Rakuten Kobo Inc.:

Company Overview: Rakuten Kobo Inc. provides a supportive, casual start-up environment, prioritizing work/life balance and fostering creativity and innovation.

Role Overview: The Senior Manager, Performance Marketing will lead digital and full-funnel marketing strategies to drive global growth for Kobo’s products and services, reporting to the Senior Director of Digital Marketing.

Key Responsibilities:

  • Develop and implement paid media strategies (Affiliate Marketing, SEM, Paid Social).
  • Manage and coach the marketing team, ensuring success and collaboration.
  • Oversee global budgets and investment strategies to meet KPIs.
  • Analyze performance data and establish tracking processes.
  • Collaborate with multiple internal teams and maintain relationships with digital marketing partners.
  • Stay informed on industry trends to innovate marketing practices.

Qualifications:

  • 5+ years in digital marketing, especially performance-focused.
  • Proven experience in managing teams and budgets.
  • Strong analytical skills and proficiency with measurement tools (e.g., Google Analytics).
  • Excellent communication skills and a results-oriented mindset.

Preferred Skills:

  • Knowledge of performance attribution models, SEO, ASO.
  • Experience in international marketing or language skills is a plus.

Benefits:

  • Flexible working hours and hybrid work options.
  • Comprehensive benefits from day one, including subsidized lunches and a lifestyle spending account.
  • Free Kobo devices and weekly eBook/audiobook access.
  • Ongoing training and development opportunities.

Company Values: Kobo emphasizes inclusivity and equal opportunity in hiring practices.

Note: Rakuten Kobo warns against fraudulent job offers and requests applicants to apply through official channels.

Programmatic Specialist, Performance Marketing – Intact Financial – Toronto, ON

Company: Intact Financial

Location: Toronto, ON

Expected salary:

Job date: Sun, 22 Jun 2025 03:39:18 GMT

Job description: Our employees are at the heart of everything we do. Together, we help people, businesses, and society prosper in good times and be resilient in bad times.Our employee promise represents Intact’s commitment to you in exchange for living our Values, striving to do your best work, being open to change and investing in your career. In return, we promise to provide support, opportunities and performance-led financial rewards at a workplace where you can shape the future, win as a team and grow with us.About the roleAs a Programmatic Advertising Specialist, you will be responsible for leading and optimizing programmatic advertising efforts across Intact and belairdirect. With 7-10 years of experience in programmatic advertising, you will leverage your expertise to drive performance, enhance our digital advertising capabilities, and achieve business objectives. You will play a pivotal role in developing and executing strategic plans that align with marketing goals while ensuring efficient budget management and maximizing ROI.What you’ll do here:

  • Lead the programmatic advertising strategy for Intact and belairdirect, aligning campaigns with overall marketing objectives.
  • Develop and implement comprehensive programmatic advertising campaigns using data-driven insights and advanced targeting techniques.
  • Collaborate with cross-functional teams including marketing, analytics, and creative to ensure cohesive campaign execution.
  • Manage relationships with key vendors, ad exchanges, and technology partners to stay updated on industry trends and leverage cutting-edge technology solutions.
  • Oversee the daily programmatic operations, including campaign setup, monitoring, optimization, and reporting.
  • Perform detailed analysis and reporting on campaign performance, providing actionable insights and recommendations.
  • Identify opportunities for scaling and improving programmatic strategies to enhance reach, engagement, and conversions.
  • Maintain a deep understanding of the competitive landscape and industry developments to inform strategic decisions and innovations.
  • Mentor and guide junior team members, fostering a collaborative and growth-oriented work environment.
  • Ensure compliance with privacy regulations and industry best practices in all programmatic activities.

What you bring to the table:

  • Bachelor’s degree in Marketing, Advertising, Business, or related field.
  • 7-10 years of experience in programmatic advertising, with a proven track record of managing successful programmatic campaigns.
  • Expertise in programmatic platforms (e.g., DV360, The Trade Desk), ad exchanges, and real-time bidding.
  • Strong analytical skills with the ability to interpret data, derive insights, and drive actionable strategies.
  • Exceptional project management skills with the ability to handle multiple campaigns in a fast-paced environment.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders.
  • In-depth knowledge of privacy regulations related to digital advertising.
  • Certification in programmatic advertising or related fields is a plus.
  • For candidates located in Quebec, bilingualism is required considering the necessity to interact on a regular basis with English-speaking colleagues across the country.
  • No Canadian work experience required but must have authorization to work in Canada.

#LI-HybridWhat we offerOur hybrid work model provides the balance between working from home and enjoying meaningful in-person interactions.Working here means you’ll be empowered to be and do your best every day. Here is some of what you can expect as a permanent member of our team:A financial rewards program that recognizes your successAn industry leading Employee Share Purchase Plan; we match 50% of net shares purchasedAn extensive flex pension and benefits package, with access to virtual healthcareFlexible work arrangementsPossibility to purchase up to 5 extra days off per yearAn annual wellness account that promotes an active and healthy lifestyleAccess to tools and resources to support physical and mental health, embracing change and connecting with colleaguesA dynamic workplace learning ecosystem complete with learning journeys, interactive online content, and inspiring programsInclusive employee-led networks to educate, inspire, amplify voices, build relationships and provide development opportunitiesInspiring leaders and colleagues who will lift you up and help you growA Community Impact program, because what you care about is a part of what makes you different. And how you contribute to your community should be just as unique.We are an equal opportunity employerAt Intact, our Value of respect is founded on seeing diversity as a strength. We strive to create an accessible workplace where employees feel valued, included and encouraged to share their unique perspectives.We encourage applications from individuals who are members of equity-deserving groups, including but not limited to women, Indigenous peoples, persons with disabilities, Black people, and members of the 2SLGBTQI+ community.As part of Intact’s commitment to reconciliation, we acknowledge that we work, meet and travel across the land currently called Canada, originally inhabited by First Nations, Metis and Inuit people. This history extends through many centuries and continues to evolve today.We have policies to ensure equal access and participation for people with disabilities, including providing workplace adjustments (accommodations). A copy of applicable policies is available on request.If we can provide a specific adjustment to make the recruitment process more accessible for you, please let us know when we reach out about a job opportunity. We’ll work with you to meet your needs.If you are an employee of Intact or belairdirect, please apply for this role on Internal Career Site.

Intact places employees at the center of its operations, emphasizing support, opportunities, and performance-based rewards in a commitment to their growth and career development. The company seeks a Programmatic Advertising Specialist with 7-10 years of experience to enhance digital advertising efforts for Intact and belairdirect. Responsibilities include leading programmatic strategies, developing campaigns, collaborating with cross-functional teams, managing vendor relationships, and optimizing performance. Candidates should possess strong analytical skills, project management abilities, and knowledge of privacy regulations. A Bachelor’s degree and expertise in programmatic platforms are required. The role supports a hybrid work model and offers various employee benefits, including financial rewards, wellness initiatives, and opportunities for personal growth within a diverse and inclusive environment. Intact encourages applications from equity-deserving groups and is committed to accessibility in its recruitment process.

Sr. Performance Analyst, Customer Lifecycle & Retention, Digital Growth & GTM Team – Telus – Toronto, ON

Company: Telus

Location: Toronto, ON

Expected salary: $74000 – 110000 per year

Job date: Sat, 21 Jun 2025 07:59:17 GMT

Job description: DescriptionOur team and what we’ll accomplish together…Are you passionate about unlocking the secrets behind customer behavior? Do you thrive on turning data into game-changing strategies? We want to transform how millions of customers interact with TELUS by diving deep into their digital journey.You’ll be the mastermind behind understanding what makes our customers tick, click, and stick around. Through focusing on understanding what motivates customers to engage with digital channels and identifying barriers to digital adoption, you will develop insights and targeted engagement strategies to grow and retain our digital customer base.You will:

  • Customer Lifecycle Deep Dives: You’ll get to dig into customer behavior across their entire journey with us, building different segmentation models and spotting patterns to drive digital engagement and predict who might churn.
  • Journey Optimization: You’ll trace how customers move between our digital and offline touchpoints, figuring out where they get stuck and designing smoother paths. Think of it as creating the ultimate customer roadmap.
  • Testing and Innovation: You’ll run A/B tests to improve how customers engage with our digital properties, collaborating with product and sales to test new ideas and create more personalized experiences.
  • Performance Monitoring: You’ll track how different customer groups are doing, build useful dashboards, and figure out what’s actually working in our campaigns through attribution modeling.
  • Crossfunctional Collaboration: You’ll work with teams across the company to turn your findings into real strategies, presenting to leadership and breaking down whatever’s blocking customers from going digital.

QualificationsWhat you bring:

  • Bachelor’s degree in Data Analysis, Information Systems, Computer Science, Engineering, Commerce, or related field
  • 2-4 years of digital analytics experience with a proven track record of using data analysis to identify actionable insights
  • Advanced skills in web analytics tools (Adobe Analytics or Google Analytics), data visualization platforms (Tableau or Looker Studio), and SQL for data extraction and manipulation
  • Strong analytical mindset with ability to independently investigate data, uncover opportunities, and transform analysis into actionable strategies that drive measurable business outcomes
  • Outstanding presentation and storytelling skills with proven ability to translate complex data analysis into clear, compelling narratives for executive and cross-functional stakeholders
  • Ability to work effectively with product, design, and marketing teams, combined with a curious mindset and passion for understanding customer behavior and digital engagement drivers

Nice to haves:

  • Experience in large-scale, complex business environments with multiple product lines and customer segments, preferably in telecommunications or e-commerce industries
  • Expertise in customer analytics including cohort analysis, funnel analysis, omnichannel journey mapping, A/B testing, and session-replay tools such as Quantum Metric
  • Knowledge of customer data platforms, marketing automation tools, voice of customer programs for digital experience feedback, and machine learning techniques for customer analytics and propensity modeling

Salary Range: $74,000-$110,000Performance Bonus or Sales Incentive Plan: 12%Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits, which may vary per job function, such as:

  • Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
  • Flexibility to work in-office, virtually or a combination of both
  • Generous company matched pension and share purchase programs
  • Opportunity to give back to communities in which we work, live and serve
  • Career growth and learning & development opportunities to develop your skills
  • And much more …

Please note that the compensation shown in the job posting may be subject to change in 2025.A bit about usWe’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.DigitalDiverse teams lead the way to innovation. Leveraging different perspectives, experiences and ways of thinking allows us to deliver better insights, decisions, and solutions. Embracing our individuality, and leveraging diversity of thought is an important part of the amazing culture we have built at TELUS Digital.We are honoured to be recognizedTeam TELUS at a glance1.4M
Days volunteered in our communities$1.3
Billion contributed to charitable and community organizations since 200015.2
Million customer connectionsAccessibilityTELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.We offer accommodation for applicants with disabilities, as required, during the recruitment process.

Job Summary

Position Overview:
Join TELUS as a digital analytics expert focused on improving customer engagement and retention. Your role involves analyzing customer behavior, optimizing their digital journeys, and developing strategies to enhance interactions with TELUS’s digital offerings.

Key Responsibilities:

  • Customer Behavior Analysis: Examine the entire customer lifecycle and build segmentation models to foster digital engagement and minimize churn.
  • Journey Enhancement: Identify obstacles in customer navigation across digital and offline channels to create a seamless experience.
  • Testing and Innovation: Conduct A/B testing for digital properties, collaborating with various teams to implement personalized enhancements.
  • Performance Tracking: Develop dashboards to monitor customer engagement and campaign effectiveness using attribution modeling.
  • Cross-functional Collaboration: Work with various departments to translate insights into actionable strategies, presenting findings to leadership.

Qualifications:

  • Bachelor’s degree in a relevant field.
  • 2-4 years of digital analytics experience with a record of actionable insights.
  • Proficient in web analytics, data visualization tools, and SQL.
  • Strong analytical, presentation, and storytelling skills.
  • Collaborative mindset with a passion for understanding customer behavior.

Preferred Skills:

  • Experience in complex business environments, especially in telecommunications or e-commerce.
  • Knowledge of customer analytics techniques and tools.

Compensation and Benefits:

  • Salary range: $74,000-$110,000 with a 12% performance bonus.
  • Benefits include a comprehensive rewards package, vacation time, flexible working options, and opportunities for career growth.

Company Culture:

TELUS promotes a people-focused, diverse, and innovative environment dedicated to technology-based solutions that positively impact communities. The company values unique contributions and fosters an inclusive culture.

Accessibility Notice:

TELUS is committed to fair employment practices and provides accommodation for applicants with disabilities during the recruitment process.

Senior Performance Strategist, Digital Media – Amadeus – Orlando, FL

Company: Amadeus

Location: Orlando, FL

Expected salary:

Job date: Sun, 27 Apr 2025 00:37:43 GMT

Job description:

Job Title: Senior Performance Strategist, Digital Media

Overview:

Are you an innovative and results-driven professional with a passion for digital media and advertising? Join our team as a Senior Performance Strategist, where you’ll leverage your 4+ years of experience in the digital landscape to drive impactful campaigns in Marketing, Hospitality, and related fields.

Key Responsibilities:

  • Campaign Strategy & Execution: Develop and execute performance-driven digital media strategies that align with client goals and enhance brand visibility.
  • Data Analysis: Utilize analytics tools to track, measure, and optimize campaign performance, providing actionable insights that lead to continuous improvement.
  • Collaboration: Work closely with cross-functional teams, including creative, sales, and technology, to ensure cohesive campaign execution and innovation.
  • Client Engagement: Build and maintain strong relationships with clients, understanding their business objectives and translating them into effective digital strategies.
  • Trend Monitoring: Stay updated on industry trends and best practices to implement cutting-edge strategies that enhance performance and ROI.

Qualifications:

  • 4+ years of experience in digital media and advertising, with a strong focus on online performance.
  • Proven track record of driving successful digital campaigns across various platforms.
  • Proficient in analytics tools (Google Analytics, social media analytics, etc.) and performance metrics.
  • Excellent communication and interpersonal skills, with a knack for presenting ideas clearly and persuasively.
  • Strong problem-solving skills and a strategic mindset, capable of navigating complex scenarios.

Why Join Us?

This is an exciting opportunity to take your career to the next level in a dynamic and collaborative environment. You’ll have the chance to work with top-tier clients and contribute to innovative campaigns that make a real impact. If you’re ready to elevate your digital media expertise and thrive in a fast-paced setting, we want to hear from you!