SEO SpecialistWellin5 Inc.Toronto, ON•Remote$25 – $30 an hour Stay up to date with the latest SEO & digital marketing trends and best practices. Develop and implement Mailchimp and Sendgrid email marketing campaigns. 30+ days ago·More…View all Wellin5 Inc. jobs – Toronto jobsSalary Search: SEO Specialist salaries in Toronto, ON

SEO Specialist – Intermediate

Wellin5 Innovations Inc. is a Canadian online mental health counselling platform that provides online counselling to clients across Canada. We are based in Surrey, BC and looking for an experienced and knowledgeable SEO (Search Engine Optimization) Specialist for a remote contract position with our team. For this position, you may be located anywhere in Canada.

As an SEO Specialist, you will be responsible for planning, implementing and managing our SEO strategy. As our online presence is extremely important for the success of the business, your position will play a key role in driving our business growth and success.

This contract is remote and includes 25-30 hours per week.

Experience and Qualifications

  • 3 years of experience as SEO Specialist or similar role
  • 3 years of experience with planning and implementing a successful SEO strategy
  • Proven track record in successfully implementing SEO campaigns and driving aggressive growth
  • 3 years of experience in Google Analytics, marketing and business development
  • Experience implementing SEO-compliant designs in WordPress
  • Experience with A/B testing and other testing metrics
  • Experience with HTML
  • Ability to analyze and track data to optimize existing campaigns
  • Sense of ownership and pride in your performance and impact on Wellin5’s success
  • Critical thinking with awesome problem-solving skills
  • Team player with the ability to lead
  • Clear communicator and great interpersonal skills
  • Excellent time-management skills
  • Professional with a passion or interest in mental health and tech as well as seeing people healthy and prospering

Assets

  • Experience developing, designing and maintaining email marketing campaigns (MailChimp, Sendgrid)
  • WordPress development

Duties and Responsibilities

  • Plan, develop and implement our SEO strategy
  • Offsite link building
  • Work towards organic search optimization and ROI maximization
  • Regularly perform thorough keywords research
  • Identify key SEO KPIs
  • Monitor redirects, click rate, bounce rate, and other KPIs
  • Prepare and present weekly and monthly and quarterly reports
  • Identify and refine our target audiences on an ongoing basis
  • Update and improve our brand persona to better target identified audiences
  • Identify problems and deficiencies and implement solutions in a timely manner
  • Suggest improvements for process and productivity optimization
  • Work with the development team to implement SEO best practices
  • Stay up to date with the latest SEO & digital marketing trends and best practices
  • Perform regular, internal linking audits, site speed audits, make suggestions and implement changes
  • Complete regular competitor analyses, make recommendations and implement any changes
  • Prepare a content calendar for blog topics and any new content to be implemented on wellin5.ca

Additional Duties

  • Implement designs in WordPress website
  • Develop and implement Mailchimp and Sendgrid email marketing campaigns

Job Type: Part-time

Salary: $25.00-$30.00 per hour

Contract length: 3-6 months

Job Types: Full-time, Part-time, Contract

Salary: $25.00-$30.00 per hour

Benefits:

  • Flexible schedule
  • Work from home

Experience:

  • SEO: 2 years (preferred)

Work remotely:

  • Yes

SEO Specialist


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Digital Marketing InternBerg Chilling Systems3.8Toronto, ON Prepare marketing reports by collecting, analyzing, and summarizing marketing data. Develop and conduct email marketing campaigns. 30+ days ago·More…View all Berg Chilling Systems jobs – Toronto jobsSalary Search: Digital Marketing Intern salaries in Toronto, ONSee popular questions & answers about Berg Chilling Systems

Berg Chilling Systems designs, manufactures, installs, and services custom industrial thermal process control systems for a broad range of industries and specialized applications around the world. For more than 45 years, Berg continues to satisfy customers with 5,000 chilling systems in more than 30 industries across 50 countries.

From our Toronto-based facility, we design, manufacture, test, and integrate skid-mounted process refrigeration equipment, mechanical packages, and fluid pumping systems using both natural and HFC refrigerants for ease of installation and commissioning.

We currently have a co-op opportunity at our Toronto, ON head office and manufacturing facility for a Marketing Assistant Co-op, reporting to the Marketing Manager.

The ideal candidate will:

  • Execute and assist in marketing projects under the supervision of the Marketing Manager, including new lead generation, digital advertising, website updates, and content development.
  • Develop and conduct email marketing campaigns.
  • Prepare marketing reports by collecting, analyzing, and summarizing marketing data
  • Stay current in constantly evolving digital marketing best practices, trends, and new technology and applications, leading the implementation of agreed solutions.
  • Other marketing and business development duties as required.

Experience & Qualifications

  • Minimum 1 year of relevant experience
  • Bachelor’s degree and/or postgraduate certificate in marketing (in progress)
  • Exceptional verbal and written communication skills
  • Experience with WordPress CMS and HTML
  • Knowledge of SEO principles is an asset
  • Experience with Google Analytics and SEMRush an asset
  • Proficiency in Microsoft Windows and Office Suite (Word, Excel, PowerPoint)
  • Excellent organizational skills and strong attention to detail
  • Capability to work effectively both independently, and closely with others in a small team environment.

If you are entrepreneurial, professional, want to contribute to the success of a growth-focused company, and a team player that thrives on challenges in a fun, fast-paced environment, this is the opportunity for you.

If you think you are a perfect fit for this role, please send your resume to marketing@berg-group.com with the subject line “Marketing Co-op Position”. Please include your co-op availability (4 months or 8 months).

Equal Opportunity Employer

At Berg Chilling Systems, we welcome diversity and the synergy stemming from all perspectives as a result of different At Berg Chilling Systems, we welcome diversity and the synergy stemming from all perspectives because of different backgrounds and experiences. We provide respect and equal employment opportunities for all Company individuals and applicants for positions regardless of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, age, record of offences, marital status, same-sex partnership status, family status and disability.

Thank you for your interest in Berg Chilling Systems, however, only candidates selected for an interview will be contacted.

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Marketing Automation SpecialistInfo-Tech Research Group Inc. – Canada3.7Toronto, ON The ability to prioritize tasks based on the impact they have to colleagues and KPIs. Support our marketing team with operational tasks for marketing campaigns,… 30+ days ago·More…View all Info-Tech Research Group Inc. – Canada jobs – Toronto jobsSalary Search: Marketing Automation Specialist salaries in Toronto, ONSee popular questions & answers about Info-Tech Research Group Inc. – Canada

Join one of the world’s fastest-growing IT research and advisory companies, proudly serving over 30,000 IT professionals.

We are a growth focused, entrepreneurially spirited company who has consistently achieved YoY growth in our 23 years of operation and are especially proud of our double digit growth during the last year of a global pandemic.

As a Marketing Automation Specialist, you will support the Marketing function to help us deliver targeted and timely email campaigns and build automated programs to fuel our inbound funnel.

In this role, you will be working closely with multiple stakeholders within the Marketing, Sales, and Product departments to define operational processes, gather technical requirements, and ultimately design and implement marketing automation solutions.


Major Responsibilities

  • Responsible for executing nurturing and engagement programs, managing email compliance, and assisting on email programs to support all regions globally.
  • Support our marketing team with operational tasks for marketing campaigns, including email list preparation, post-event list uploads and campaign management in Salesforce.
  • Measure insight across a number of success criteria, including email deliverability, lead stage conversion and marketing influenced pipeline and revenue
  • Provide input on email metrics improvement, including A/B testing, email personalization and suggesting new campaigns/programs/tools to drive pipeline.
  • Evaluate and optimize our existing lead flow and lead routing, including marketing-to-sales process improvement.
  • Enable new features and functionality in marketing automation systems in order to increase lead volume, conversion rates, deliverability.
  • Manage the integration with Salesforce in partnership with Sales Operations team; ensure the sync always runs efficiently and drive innovation around the capabilities it offers.
  • Collaborate with Marketing Team to build and optimize lead scoring and grading model to identify highly engaged segments of priority contacts/clients and be able to provide them with more timely/targeted insights content
  • Recommend and implement advanced marketing automation capabilities to push the boundaries of automation and marketing technology for dynamic/personalized content, segmentation and data-driven strategies.
  • Train and empower Marketing Team to build and manage marketing programs from inception to execution in a self-service manner by (emails, landing pages, list building etc.)


Key Selection Criteria:


Education and Experience

  • 3-5 years of experience in marketing automation/operations, including at least 2-3 years of hands-on experience with marketing technology, ideally within a B2B context.
  • Strong knowledge of Salesforce and experience building and managing Salesforce integration.
  • A good understanding of email channel and marketing automation best practices.
  • The ability to prioritize tasks based on the impact they have to colleagues and KPIs.
  • A data-driven mindset, a proactive attitude, and great organization skills.
  • Extreme attention to detail to ensure all marketing assets are well-built and tested.
  • Experience with reporting on email campaign and program performance and providing insights and recommendations.


Skills

  • Commitment to results: consistently achieves results, demonstrating high performance, and challenging self and others to deliver results.
  • Priority Setting: focuses time/energy on the most important issues/opportunities. Clearly understand how to assess the importance of tasks and decisions.
  • Creativity and Innovation: seeks new and better ways of doing things, generates original and imaginative ideas, products, or solutions.
  • Tenacious: you are determined to succeed, and you are motivated by the success of customers, colleagues, and the community.
  • Curious: you are always learning and seeking ways to make things better.
  • you keep your promises, taking your commitments to others seriously, and you have strong integrity.
  • Humble: you lead with humility and empathy, respecting and learning from the perspectives of others.


Info-Tech Research Group of companies is an equal opportunity employer committed to diversity and inclusion and does not discriminate on the basis of any legally protected status or characteristic including Minority/Female/Sexual Orientation/Gender Identity/Disability/Veteran and are pleased to consider all qualified applicants. To that end, upon request, ITRG will ensure, to the extent possible, that accommodation be made available to applicants throughout the recruitment and hiring process.

Marketing Automation Specialist


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Marketing AssistantNova Vacation HomesRichmond Hill, ON$15 – $21 an hourResponsive employer Brainstorms new and creative growth strategies through digital marketing. Measuring and reporting on the performance of all digital marketing campaigns. 30+ days ago·More…View all Nova Vacation Homes jobs – Richmond Hill jobsSalary Search: Marketing Assistant salaries in Richmond Hill, ON

This is a full-time or part-time summer job / contract position, working in our Richmond Hill office. The successful candidate will have positive attitude, multi-task with minimal supervision, excellent communication and marketing, customer service skills, and willing to learn. Candidate has option to extend.

Responsibilities:

  • Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.
  • Maintaining our social media presence across all digital channels.
  • Measuring and reporting on the performance of all digital marketing campaigns
  • Brainstorms new and creative growth strategies through digital marketing
  • Entering customer orders to our internal system
  • Provide initiative and ideas on the improvement of work processes.
  • Collaborates with internal teams to create landing pages and optimize user experience.
  • Write help articles and FAQs
  • Help on marketing and supporting work on online traveling platform (such as airbnb, booking.com, Expedia etc).

Qualifications:

  • Strong customer service skills
  • Strong negotiation skills
  • Fast thinker and learner
  • Strong written & oral communication skills
  • Business Process Improvement Skills
  • Self-motivated and responsible, detail oriented person

Contract length: 4 months

Job Types: Full-time, Part-time, Internship, Contract

Salary: $15.00-$21.00 per hour

Additional pay:

  • Bonus pay

Benefits:

  • Casual dress
  • Dental care
  • Disability insurance
  • Extended health care
  • Life insurance
  • Paid time off
  • Vision care

Schedule:

  • Monday to Friday

Work remotely:

  • No

Marketing Assistant


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Marketing Communications Manager, Campaigns & ProgramsENERCARE3.8Markham, ON Solid understanding & experience of the strategy, planning and tactical execution phases of marketing communications and managing integrated marketing campaigns… 30+ days ago·More…View all ENERCARE jobs – Markham jobsSalary Search: Marketing Communications Manager, Campaigns & Programs salaries in Markham, ONSee popular questions & answers about ENERCARE

Role: Marketing Communications Manager, Campaigns & Programs

Status: Regular, Full-Time

Department: Marketing

Location: Markham

Summary

The Marketing Communications Manager, Campaigns & Programs will play a key role in developing and executing customer growth and retention strategies through various advertising campaigns and marketing-programs. The manager will build and oversee initiatives that support Enercare’s marketing communications strategy, building the brand, engaging consumers, and providing exceptional customer experiences.

This position is based out of our Birchmount Avenue office. Moving forward, it is our goal to offer as much flexibility as possible to support individual work styles, while balancing business needs and ensuring we live our culture.

The chosen candidate will not only be an advocate for above-the-line advertising initiatives, but they will also work on non-advertising campaigns that generate demand, increase share of household and retain customers. Specific to advertising campaigns, they will be responsible for the execution of integrated marketing campaigns including traditional advertising (broadcast/print/out-of-home) and digital

advertising.

This position focuses on the Home Services portfolio across all lines of business including HVAC, Hot Water, Maintenance and Protection Plans, Electrical and Plumbing Services, and Air and Water Treatment. As an industry undergoing massive shifts in technology and competition, a desire to learn, lead and win is a must.

This is a great opportunity for a customer-centric, digital-minded, data-driven, process-obsessed, demand-generating communications professional looking to join a growing organization positioned to be the premier provider of essential home, commercial services and energy solutions in North America.

Key Responsibilities

  • Plan, manage and influence the implementation of marketing communications strategies and programs to deliver against short- and long-term business plans
  • Build relationships with external vendors and agencies such as advertising, media buying, digital, and social media to develop and execute integrated marketing campaigns
  • Work closely with the Marketing, Product, Legal, Sales and Channel partners to ensure consistency and seamless integration of all marketing material and messaging
  • Help stakeholders understand the Enercare brand guidelines, including visual standards, and apply them to all customer-facing initiatives
  • Monitor budget plan to spend Work with accounting team to manage and process vendor invoices
  • Complete postmortems and analyze and comprehend program ROI and benefits
  • Contribute to building annual and quarterly marketing plans

Qualifications

  • At least 5 years’ experience in a marketing communications role leading campaigns or large-scaled projects
  • Solid understanding & experience of the strategy, planning and tactical execution phases of marketing communications and managing integrated marketing campaigns
  • A clear understanding of brand marketing strategy and above-the-line advertising tactics
  • Experience managing working relationship and project execution/analysis with multiple agencies
  • Ability to collaborate effectively with various stakeholders and build business partnerships
  • Strong analytical skills and the ability to formulate a course of action from results uncovered.
  • Thorough understanding of established and emerging advertising mediums including traditional (broadcast/print/out-of-home), online (paid/earned/owned), social media, partnership & and content marketing
  • Ability to adapt to a demanding, rapidly changing work environment and to handle numerous duties, manage budgets, balance ongoing requests, set priorities and meet tight deadlines
  • Organized with structured processes, maintains attention to detail, and has a positive, results-oriented attitude
  • Ability to think through issues from an end-to-end perspective
  • Proven excellence in written and verbal communications specifically in delivering project briefings and reports, working in .ppt and managing project communications effectively

Marketing Communications Manager, Campaigns & Programs


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Marketing DirectorElectro-Federation CanadaRichmond Hill, ON Experience with digital marketing forms such as social media marketing and content marketing. Develop channel specific marketing campaigns. 30+ days ago·More…View all Electro-Federation Canada jobs – Richmond Hill jobsSalary Search: Marketing Director salaries in Richmond Hill, ON

Founded in 1979, Liteline Corporation is Canada’s largest privately held lighting manufacturer. We specialize in LED lighting for North American residential and commercial markets. We have 130 employees based in Toronto, and we are excited to be rapidly expanding!

We are looking to hire a Marketing Director who will be in charge of leading our company’s marketing efforts. As a successful hire, your primary responsibility will be learning our various sales channels and market and ensuring the marketing team is coordinated, on brand, and leading the market. You will be responsible for providing guidance to our marketing department by evaluating and developing marketing strategies, planning, and coordinating marketing efforts, communicating the marketing plans to those involved, and building awareness and positioning for our company’s brands. You will work closely with our product development team to ensure we are staying on top of latest market trends. You will also be working closely with our sales department to develop a pricing strategy that will help us maximize profits and market share.

Responsibilities

  • Monitor competition (acquisitions, pricing changes and new products and features)
  • Analyze data to track effectiveness and identify new opportunities or strategies
  • Develop channel specific marketing campaigns
  • Provide short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.
  • Oversee branding, positioning and pricing strategies across our 3 brands to ensure our brand message is strong and consistent across all marketing and sales collateral
  • Oversee the development of marketing material for promotions and product launches
  • Oversee company conferences, trade shows, and major events.
  • Maintains professional and technical knowledge by attending educational workshops, reviewing professional publications, establishing personal networks, and participating in professional societies.

Requirements

  • BSc or MSc in Marketing or relevant field
  • Work experience as Marketing Director, channel marketer, or similar role, preferably within lighting or architectural community
  • Solid knowledge of website and marketing analytics tools (ex. Google AdWords, Google analytics)
  • Leadership skills with the ability to set and prioritize goals
  • Analytical mind
  • Strong networking and communication skills
  • Willingness to travel
  • Experience with digital marketing forms such as social media marketing and content marketing.

For the right candidate, we will offer:

  • Competitive pay commensurate with qualifications and experience
  • Group Benefits
  • Partial company match on employee contributions towards company group RRSP
  • An opportunity to be part of an innovative, growing organization that supports learning and development


We thank all candidates for applying, however only candidates selected for further consideration will be contacted.

We are an equal opportunity employer that values the unique skills and experiences of each of our candidates; recognizing that each prospective team member of Liteline may help turn our efforts into building a diverse and inclusive place to work, a reality.

We are committed to accommodating people with disabilities as part of our hiring process. Should you require accommodation(s) to participate at any point in the recruitment and selection process please contact our Human Resources department referencing the position title in the subject line and a member of our Human Resources team will be in touch with you as soon as possible.

Marketing Director


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