Tag: Lock

Company: Lock Search Group

Location: Toronto, ON

Expected salary:

Job date: Thu, 05 Dec 2024 07:58:11 GMT

Job description: Brand ManagerToronto, ONJob SummaryOur client, a global healthcare company, is seeking a Brand Manager to join their team. The incumbent is responsible for creating, coordinating, and monitoring strategic marketing plans and initiatives for assigned products. The focus is on enhancing the product’s competitive position in the market by analyzing the competitive landscape and evaluating the impact of strategies to meet business objectives.Key Responsibilities

• Develop and execute comprehensive marketing plans and implement tactics aligned with overarching brand strategies.
• Effectively communicate with internal teams and external stakeholders to ensure alignment on strategic and tactical objectives while fostering innovative solutions.
• Oversee assigned budgets, ensuring effective allocation and ongoing monitoring.
• Collaborate with advertising agencies and vendors to create promotional and non-promotional materials.
• Utilize an omnichannel marketing approach to engage customers through both direct field efforts and virtual or non-manpower means.
• Lead the development of primary market research initiatives as needed.
• Contribute to the planning and execution of sales meetings, POAs, and training programs.
• Lead the brand team and collaborate across functions to drive commercial planning and meet organizational goals.
• Monitor, analyze, and interpret market trends to recommend strategic adjustments in response to evolving conditions.
• Work closely with Medical team to design and execute advisory or consultative meetings with healthcare professionals to gather insights that refine strategy and boost market competitiveness.
• Assess and manage corporate engagement with professional associations, including annual scientific meetings.
• Continuously review sales performance and refine strategies and programs to achieve targets.
• Provide timely and meaningful updates to senior leadership on key developments and progress.

Qualifications

• Bachelor’s degree in business or science (MBA or advanced degree preferred).
• Minimum 5 years of marketing experience; sales experience is an asset.
• Experience in biologics/biosimilars and other therapeutic areas an asset.
• Proven results in digital marketing, market access, and patient support programs.
• Skilled in developing value propositions and navigating Canada’s healthcare landscape.
• Strong business ethics, strategic thinking, and collaboration skills.
• High energy, initiative, urgency, and competitiveness.
• Thrives in fast-paced, cross-functional environments.
• Excellent verbal, written, and presentation skills.
• Bilingualism (English/French) is an asset.

Thank you in advance for your interest, only individuals deemed to have the skill set and experience to fit the role will be contacted.Lock Search Group is a National Executive Recruitment firm with 11 offices in Canada and one in the United States, a staff of more than 30 Consultants and Associates, and expertise in 11 major disciplines. Our mission is to provide exceptional Recruitment and Consulting Services to clients and candidates. We apply our experience and expertise to deliver solutions with a personalized approach that focuses on client needs and candidate goals.

The job posting is for a Brand Manager at a global healthcare company in Toronto, ON. The responsibilities include developing and executing marketing plans, collaborating with internal and external stakeholders, managing budgets, working with advertising agencies, leading market research initiatives, and analyzing market trends. Qualifications include a Bachelor’s degree, 5 years of marketing experience, knowledge of biologics/biosimilars, digital marketing skills, and fluency in English and French. The candidate should have strong business ethics, strategic thinking, collaboration skills, and the ability to thrive in a fast-paced environment. Only candidates with the required experience will be contacted.