Senior Manager, Digital Marketing, RBC Wealth Management, Contract – Royal Bank of Canada – Toronto, ON

Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Wed, 18 Dec 2024 00:13:31 GMT

Job description: Job SummaryJob DescriptionWhat is the opportunity?As part of the RBC Wealth Management Global Content & Digital Marketing team, the Senior Manager, Digital Marketing will deliver marketing that supports our global wealth management business objectives and the needs of our clients and prospects. This role helps support and execute RBC Wealth Management’s digital marketing strategy in support of, and in alignment with, an integrated view of our global digital channel experience.*Please note this is a contract opportunity.What will you do?

  • Support campaign planning, execution and management on paid, owned and earned channels.
  • Provide guidance in identifying differentiated regional strategies focused on display advertising, SEO, SEM, paid and organic social to nurture the client journey.
  • Support continuous global competitive analysis of digital marketing initiatives, identification of white space in the market and recommendations on subject matter that best aligns with business strategy.
  • Help manage assigned budget and agency relationships in association with approved channel activities.
  • Support the digital amplification of global thought leadership initiatives, working closely with internal stakeholders, content producers, corporate communications and external partners to ensure deadlines are met and execution is of the highest quality.
  • Support monthly, quarterly and annual metrics tracking, benchmarking, analysis and reporting on campaigns with a focus on leveraging data-driven insights to drive leads, consideration and brand awareness.
  • Write engaging copy, manage organic social posting and triage community engagement on RBC Wealth Management’s owned social channels.
  • Provide centralized social media support (e.g. platform management, onboarding, governance) to the RBC Wealth Management lines of business.

What do you need to succeed:Must-have:

  • Minimum of five years of work experience in a corporate digital marketing or digital agency environment. Global experience is an asset.
  • Proven track record of delivering exceptional and measurable results through digital marketing efforts.
  • Exceptional written and verbal communication skills.
  • Strong organizational skills and an ability to juggle competing tasks.
  • A resourceful and optimistic approach to problem-solving, collaboration and managing

relationships with key stakeholders. * Strong presentation and project management skills and the ability to execute independently.

  • Ability to evaluate and change priorities daily and to perform efficiently within a fast-paced team environment.
  • Experience with Salesforce Marketing Cloud integration to social, Google Ads, Google Analytics, TikTok, Facebook and LinkedIn ad managers and social media community management platforms.
  • Knowledge of ad and website analytics platforms and the ability to analyze data and articulate findings and data-drive recommendations to stakeholders.
  • In-depth understanding of SEO and optimization best practices for web and social.

Nice-to-have

  • Understanding of financial institutions and products as they relate to high-net-worth individuals.
  • Experience working with Adobe Creative Cloud.
  • Experience with Hearsay Social, Sprinklr or other social media management platforms.
  • Hands-on experience with project management tools (e.g. Wrike, Jira).
  • Canadian Securities Course.
  • Understanding of French an asset.

What’s in it for you?We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

  • Leaders who support your development through coaching and managing opportunities
  • Work in a dynamic, collaborative, progressive, and high-performing team
  • Flexible work/life balance options

Job Skills Business Strategies, Campaign Development, Customer Behavior, Data Analysis, Digital Marketing, Digital Marketing Campaigns, Finance Industry, Google Ads, Google Analytics, Long Term Planning, Marketing, Marketing Funnels, Marketing Strategies, Oral Presentation, Paid Search Marketing, Presenting to Groups, Relationship Management, Search Engine Optimization (SEO), Social Media, Strategic (Inactive)Additional Job DetailsAddress: RBC CENTRE, 155 WELLINGTON ST W:TORONTOCity: TORONTOCountry: CanadaWork hours/week: 37.5Employment Type: Full timePlatform: HUMAN RESOURCES & BMCCJob Type: Contract (Fixed Term)Pay Type: SalariedPosted Date: 2024-12-16Application Deadline: 2025-01-05Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date aboveInclusion and Equal Opportunity EmploymentAt RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.Join our Talent CommunityStay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at .

The Senior Manager, Digital Marketing will work with RBC Wealth Management’s Global Content & Digital Marketing team to support and execute digital marketing strategies. Responsibilities include campaign planning, social media management, budget management, and performance tracking. The ideal candidate should have experience in corporate digital marketing, exceptional communication skills, and knowledge of digital analytics tools. Nice-to-have skills include understanding of financial institutions, Adobe Creative Cloud, and project management tools. The position offers opportunities for professional development, a collaborative work environment, and flexible work-life balance options. The company values diversity and inclusion in the workplace.

Senior Manager, Events, RBC Thought Leadership – Royal Bank of Canada – Toronto, ON

Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Sat, 14 Dec 2024 02:32:08 GMT

Job description: Job Summary Job Description ​What is the opportunity? The Senior Manager, Events, will support RBC’s efforts…, and informed public. The ideal candidate bring exceptional, senior project and stakeholder management skills and a passion…

Senior Audit Manager – Internal Audit RBC Bank – Royal Bank of Canada – Toronto, ON

Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Wed, 20 Nov 2024 00:47:38 GMT

Job description: Job Summary Job Description What is the Opportunity? Join us as our Senior Audit Manager, Internal Audit… with US regulations as well as coverage of 2nd line risk management practices over these businesses and corporate functions (Project…

Senior Manager, Client Acquisition – RBC PayEdge – Royal Bank of Canada – Toronto, ON

Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Wed, 20 Nov 2024 00:07:13 GMT

Job description: Job SummaryJob DescriptionWhat is the opportunity?As Senior Manager, Client Acquisition, you will lead the development and implementation of new client acquisition strategies and enrolment growth for the online accounts payable (AP) platform RBC PayEdge focusing on two client targets: 1. New Client Acquisitions (NCA) (i.e., new-to-RBC clients) and, 2. Existing RBC clients who do not currently use RBC PayEdge.RBC PayEdge is a fintech owned by RBC Commercial Banking. RBC PayEdge is aiming to attract new-to-RBC (NCA) clients with a simplified approach to payments. Given that PayEdge enables clients to utilize non-RBC bank accounts and credit cards to manage their business’s cash flow in a more dynamic way, you will be joining a group driving creative thinking, innovative solutions, and a disruptive mindset to help more Canadians automate their accounts payables (AP).Reporting into the Business Deposits & Treasury Solutions (BD&TS) team within Business Financial Services (BFS), you will drive increased client acquisition and revenue by optimizing the marketing funnel (awareness to purchase) across a variety of Marketing third-party, referral partners and internal sales teams. This will also include leading/supporting overall product positioning, communications, client experience, sales processes, tools, and materials. Additionally, you will contribute to the improvement of the client experience impacting new account activation/onboarding, and client engagement/retention.What will you do?Generate new client growth by collaborating with 1) marketing on Paid and Organic marketing strategies (SEO/SEM/Paid and owned media channels, etc.) and 2) the broader PayEdge team to drive acquisition through Sales and Treasury Solutions Specialists (TSS) teams and externally through RBC PayEdge referral partners to meet the corresponding financial goals (new client acquisition, new account activation, revenues, and profitability)Collaborate on partnerships to support the identification, set-up, onboarding, and execution of new referral partners, including launch and training materials, set-up of tracking of inbound leads and leads and sales tracking to establish and maintain the referral arrangementsWork closely with the PayEdge leadership team, marketing, legal, business enablement, corporate communications, and other BD&TS product teams as core partners to execute on above strategiesLead the development of sales & marketing materials (process, training, & enablement communications), projects and programs to support the overall businessLead the development of annual forecasting and manage ongoing reporting of acquisition/sales performance, while measuring the effectiveness and cost of acquisition and conversion strategiesWhat do you need to succeed?Must-haveAn entrepreneurial mindset to enable you to think “out of the box” and drive growth for PayEdge4 + years of experience in a Client Acquisition, Marketing, Sales, Product, Communication or Change Management role; proven ability in creating innovative marketing and sales content/material that is impactful and influentialComfort level with digital marketing & measurement; proficiency in data management to manage analytical reporting and insights; analytical ability to deepen insights to enable the group to manage decision-making to grow the businessExcellent communication and presentation skillsProject Management skills to manage strategic initiatives from end-to-endStrong relationship building skills, both internally and externally with third-party referral partners and othersNice-to-haveKnowledge of/experience in business and/or commercial bankingWhat’s in it for you?We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.Ability to make a difference and lasting impactWork in a dynamic, collaborative, progressive, and high-performing teamOpportunities to do challenging workJob Skills Business Banking, Customer Acquisition Strategy, Marketing, Product AcquisitionsAdditional Job DetailsAddress: RBC WATERPARK PLACE, 88 QUEENS QUAY W:TORONTOCity: TORONTOCountry: CanadaWork hours/week: 37.5Employment Type: Full timePlatform: PERSONAL & COMMERCIAL BANKINGJob Type: RegularPay Type: SalariedPosted Date: 2024-11-18Application Deadline: 2024-12-03Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date aboveInclusion and Equal Opportunity EmploymentAt RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.Join our Talent CommunityStay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at .

The job is for a Senior Manager, Client Acquisition at RBC PayEdge, a fintech platform owned by RBC Commercial Banking. The role involves developing and implementing new client acquisition strategies for both new clients and existing RBC clients who do not currently use RBC PayEdge. The responsibilities include collaborating with marketing teams, optimizing the marketing funnel, partnering with referral partners, leading the development of sales and marketing materials, and managing strategic initiatives. The ideal candidate should have experience in client acquisition, marketing, sales, or product roles, with proficiency in digital marketing and data management. The job offers opportunities for growth, challenging work, and a collaborative team environment. RBC is committed to diversity and inclusion in the workplace.

Marketing Coordinator, RBC Wealth Management Canada Marketing – Royal Bank of Canada – Toronto, ON

Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Sun, 17 Nov 2024 03:48:44 GMT

Job description: Business-minded with a passion for digital marketing and make a concerted effort to stay abreast of developments in…Job Summary Job Description What is the opportunity? As Marketing Coordinator with the RBC Wealth Management…

Senior IAM Project Manager (RBC, IGA, PAM, Government) – Teamrecruiter.com – Toronto, ON

Company: Teamrecruiter.com

Location: Toronto, ON

Expected salary:

Job date: Fri, 01 Nov 2024 23:41:25 GMT

Job description: One of our major government clients is looking for a Senior IAM Project Manager (RBC, IGA, PAM, Government) Length… Manager. PREFERRED SKILLS Public Sector experience is an asset. Familiarity with the latest trends and innovations in…

Senior IAM Project Manager (RBC, IGA, PAM, Government) – Teamrecruiter.com – Toronto, ON

Company: Teamrecruiter.com

Location: Toronto, ON

Expected salary:

Job date: Fri, 01 Nov 2024 23:46:52 GMT

Job description: One of our major government clients is looking for a Senior IAM Project Manager (RBC, IGA, PAM, Government) Length… Manager. PREFERRED SKILLS Public Sector experience is an asset. Familiarity with the latest trends and innovations in…

Senior Manager, Corporate Communications, RBC Technology & Operations – Royal Bank of Canada – Toronto, ON

Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Thu, 24 Oct 2024 23:35:15 GMT

Job description: Job SummaryJob DescriptionWhat is the opportunity?Are you a strategic communicator who loves to tell stories, promote partnerships and build culture? Join the RBC Corporate Communications team and help us profile Tech@RBC’s people, teams, partnerships and achievements. You’ll lead content strategy and development for two external websites and work closely with our tech ecosystem and partnerships teams to help position RBC as a global tech organization building the bank of the future.What will you do?

  • Manage content strategy and editorial workflow designed to drive traffic, build reputation and raise profile for two external websites
  • Work with colleagues and business partners to identify storytelling opportunities designed to raise awareness of RBC’s expertise across multiple tech disciplines, including data & analytics, artificial intelligence, cyber security, tech infrastructure, digital and development
  • Create content focused on our people and the Tech@RBC experience and culture to support technology recruiting and retention initiatives
  • Write, edit and update compelling content for multiple channels from initial concept to publishing
  • Work closely with our technology and innovation ecosystem and partnerships team to ensure a consistent the Tech@RBC brand presence and amplify storytelling efforts with government, academic and industry partnerships
  • Collaborate with marketing and communications professionals across the organization to help tell our broader innovation story

What do you need to succeed?Must-have:

  • Undergraduate degree/post-graduate certificate or equivalent in marketing, communications, public relations, journalism, or a related field
  • 7+ years of extensive experience providing strategic marketing and communications advice, content development and project management
  • Experience working with internal marketing teams and external agencies on paid social and digital campaigns to drive traffic and measure success
  • Experience navigating relationships between internal teams and external organizations in a large global company
  • Successful track record planning and executing large projects with multiple stakeholders and time / budget requirements

Nice-to-have:

  • Demonstrable understanding of technology topics and trends, specifically data, digital, cyber security and AI
  • Experience and/or familiarity with financial services
  • A strong understanding of emerging technology and its role in the future of the financial sector

Job Skills Communication, Copywriting, Detail-Oriented, Internal Communications, Large Group Presentations, Multi-Level Communication, News Media, Organizational Communications, Public Relations (PR), PublishingAdditional Job DetailsAddress: RBC WATERPARK PLACE, 88 QUEENS QUAY W:TORONTOCity: TORONTOCountry: CanadaWork hours/week: 37.5Employment Type: Full timePlatform: HUMAN RESOURCESJob Type: RegularPay Type: SalariedPosted Date: 2024-10-24Application Deadline: 2024-11-09Inclusion and Equal Opportunity EmploymentAt RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.Join our Talent CommunityStay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at .

RBC is seeking a strategic communicator to lead content strategy and development for two external websites. The role involves telling stories, promoting partnerships, and building culture within RBC’s tech ecosystem. The successful candidate will work closely with tech teams and partners to position RBC as a global tech organization. The ideal candidate will have experience in marketing, communications, and project management, and a strong understanding of technology topics and trends. RBC is committed to diversity and inclusion in the workplace.

Associate Manager, Community and Employee Engagement, RBC Global Asset Management (GAM) – Royal Bank of Canada – Toronto, ON

Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Sat, 19 Oct 2024 01:20:14 GMT

Job description: Job Summary Job Description What is the opportunity? The Associate Manager, Community and Employee Engagement…’s strategic investments, including storytelling, project management, event execution, development of brand assets (i.e., messaging…

Manager, Communications, RBC Global Asset Management – Royal Bank of Canada – Toronto, ON

Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Sat, 12 Oct 2024 07:50:09 GMT

Job description: Job SummaryJob DescriptionJob Title: Manager, Communications, RBC Global Asset Management (GG08)Please submit a cover letter along with a resume for this role.What is the opportunity?The Manager, Communications will be accountable for supporting the RBC Global Asset Management (RBC GAM) business through planning, developing, directing and enhancing internal communications and employee engagement related activities, while also providing support to various external communications initiatives. This position will work closely with partners across all RBC GAM businesses globally as well as Human Resources and other functional partners across the RBC enterprise to help RBC GAM employees stay informed, collaborate and thrive in their careers. This will include writing, researching, editing, designing and distributing content, and managing employee-facing communications platforms (e.g., intranet, announcements, newsletters, videos, emails, events) that contribute to an inclusive, engaging and supportive work environment.What will you do?Under the oversight of the Director, Communications, be responsible for writing, editing, researching, managing and publishing content on RBC GAM’s intranetDevelop internal, executive and HR-driven communications, with a focus on supporting RBC GAM’s global business and functional priorities as well as driving company culture, collaboration and employee engagementWrite, research, edit and update a broad range of communications collateral (e.g., web content, executive messages, presentations, newsletters, event invitations, reports, articles, presentations)Design banners, images, videos and other digital collateral for newsletters, intranet articles, events, employee engagement initiatives and other communicationsSupport various external communications activities including monitoring media coverage, and developing and distributing press releasesWorking in collaboration with RBC HR and Learning partners, develop and expand employee- and manager-focused professional development resources, events and activitiesSupport other members of the RBC GAM Communications team, as well as other Communications teams across RBC, on a range of initiatives and projects (executive messaging, internal communications, website content, employee engagement and event communications support)What do you need to succeed?Must-haveBachelor’s degree required – strongly preferred in communications, journalism or marketing, with 5+ years of relevant work experience in a corporate environmentStrong written, editorial and verbal communication skills; proven ability to independently develop high-quality written communications and presentation materials from origination/concept through to publicationDemonstrated experience managing digital content and using web publishing tools, as well as competency in using digital design tools (e.g., Photoshop/InDesign)Strong planning, time management and organizational skills with keen attention to detailExperience managing projects and working with executive stakeholdersSound judgement and critical thinking; ability to work independently and on tight deadline; team oriented and collaborativeNice-to-haveStrongly preferred that candidates demonstrate knowledge of the Canadian financial services industry; experience or knowledge of asset management / investments (e.g., mutual funds, ETFs, services and trends) is an assetExperience with Adobe, OpenText, Sharepoint, PoppuloBilingual (French/English) is an assetWhat’s in it for you?We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.A comprehensive Total Rewards Program including bonuses, flexible benefits and competitive compensationLeaders who support your development through coaching and managing opportunitiesWork in a dynamic, collaborative, progressive, and high-performing teamOpportunities to do challenging workJob Skills Decision Making, Industry Knowledge, Internal Communications, Interpersonal Relationships, Knowledge Organization, Long Term Planning, Oral Communications, Organizational Communications, Time ManagementAdditional Job DetailsAddress: RBC CENTRE, 155 WELLINGTON ST W:TORONTOCity: TORONTOCountry: CanadaWork hours/week: 37.5Employment Type: Full timePlatform: WEALTH MANAGEMENTJob Type: RegularPay Type: SalariedPosted Date: 2024-10-10Application Deadline: 2024-10-31Inclusion and Equal Opportunity EmploymentAt RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.Join our Talent CommunityStay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at .

The Manager, Communications at RBC Global Asset Management will be responsible for supporting internal and external communications initiatives, as well as employee engagement activities. The role involves writing, editing, designing, and distributing content for various communication platforms, including the intranet, newsletters, and events. The ideal candidate will have a Bachelor’s degree in communications or a related field, with 5+ years of corporate communications experience. Knowledge of the financial services industry and experience with digital design tools are preferred. The position offers competitive compensation, opportunities for professional development, and a supportive work environment. RBC is committed to diversity and inclusion in the workplace.