Search Engine Marketing Specialist – London, ON


Company: Info-Tech

Location: London, ON

Job description: . We are looking for someone with a strong grasp of SEM tools and tactics and be able to create integrated digital marketing campaigns from concept to execution. SEM… campaigns on time and on budget. RESPONSIBILITIES: Plan and execute on digital marketing campaigns in Google Ads…

Expected salary:

Job date: Fri, 20 Aug 2021 07:44:13 GMT

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newDigital Content Marketing CoordinatorBSIMississauga, ON 1-3 years of experience managing websites and digital marketing projects. Work with the marketing managers for each of the business streams to support and… 4 days ago·More…View all BSI jobs – Mississauga jobsSalary Search: Digital Content Marketing Coordinator salaries in Mississauga, ON

About the role:

The British Standards Institution (BSI) is hiring a Digital Content Marketing Coordinator who will be responsible for publishing content on the BSI websites and external platforms, and executing digital marketing deliverables from small website updates to mid-size projects, which include supporting regional and global marketing campaigns and developing an online capability for clients. This individual must be able to plan out tasks, send ample and appropriate communication, coordinate internal and external resources, and ensure project execution. Web, graphics, web design, publishing, and editing skills with focus on client experience and data-driven decisions are keys for success within this role.

Work will support various business streams, including Assessments, Training, Healthcare, Supply Chain, Professional Services, and Software all to ensure quality on-time delivery of online content to enhance brand identity and user experience. An ideal candidate will be detail-oriented, resourceful, enthusiastic, innovative, a self- starter and a quick learner with ample knowledge of the digital space.

Digital Content Marketing Coordinator Responsibilities:

  • Maintain various BSI web properties for the Americas and Global businesses, leveraging marketing best practices for all aspects of the websites and ensuring correct voice and content is upheld, while actively seeking areas for improvement
  • Work with the marketing managers for each of the business streams to support and enhance campaigns by leveraging digital mediums
  • Write, edit, proof and fact-check marketing content before publishing it to the web
  • Develop effective and creative web assets, such as blogs, landing pages, and other web content, with the goal of improving the client journey and conversion rates
  • Digitize content in a logical, meaningful, and aesthetic manner to support BSI marketing and business initiatives while continually improving the client experience
  • Assist in the development and implementation of best practices for digital tools and capabilities
  • Drive activity by publishing new content and ensuring consistency on the bsigroup.com website
  • Work closely with other marketing team members, external agencies and cross departments to ensure client satisfaction
  • Perform user acceptance testing for web/system changes and monitor on-going performance of web properties using tracking and analytic tools
  • Willingness to change into other areas/roles within the Digital Marketing Team after a period of time

Education/Qualifications:

  • BS degree in Marketing, Business, English, Communications, or Computer Science or related field preferred or equivalent experience
  • Formal training in content publishing preferred
  • 1-3 years of experience managing websites and digital marketing projects
  • Web marketing, SEO, and e-commerce
  • Publishing content /copy writing
  • Graphics and video creation
  • Business to business marketing preferred
  • Management Systems, Standards, Training, Supply Chain, Professional Services and/or Software marketing preferred
  • English as a minimum, Spanish, Portuguese or French a plus

Our Excellence Behaviours: Client-centric, Agile, Collaborative. These three behaviours represent how we do things at BSI. They help us ensure that BSI is a great place to work and a highly successful business.

BSI is an Equal Opportunity Employer and we are committed to diversity.

BSI is conducting face-to-face interviews where appropriate and possible. If you are invited to a face-to-face interview but feel more comfortable with conducting the interview virtually, please speak to a member of our recruitment team.

Job Type: Full-time

Pay: From $0.10 per hour

Digital Content Marketing Coordinator


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Marketing Manager

Job title: Marketing Manager

Company: Brookfield Properties

Job description: Summary

We’re looking for an experienced and versatile Marketing Lead who is eager to join us in Building the Best Places to Call Home in every facet of our marketing efforts. Our ideal candidate has 5 years’ experience executing comprehensive marketing campaigns, from day-to-day detailed activities, to long-term, strategic initiatives, thriving on deadlines and results.

Your Key Deliverables

  • Plan, execute, assess and optimize all regional marketing efforts including corporate, community and campaign-specific initiatives
  • Manage and oversee ongoing community marketing communications from concept through execution, including signage and media schedules, digital and print collateral, events, promotions and more
  • Communicate marketing strategies and deployments with internal teams including sales, architecture, customer care and finance
  • Collaborate with external stakeholders to ensure communications are accurate and deadlines are met for all community collateral
  • Supervise workload, performance, and effectiveness of Marketing Specialist

Must Haves

  • 5+ years experience in Marketing role
  • Extensive knowledge of marketing strategies, approaches and executions
  • Superb leadership, communication and collaboration skills
  • Exceptional analytical and problem-solving skills
  • Strong time management and organizational abilities
  • Ability to travel within the GTA, as required

Nice to Haves

  • Bachelor’s degree in marketing, business, or related field
  • Homebuilding or real estate industry experience

Your Opportunity

We are proud to offer our employees what they value most:

  • Competitive compensation
  • Excellent extended health benefits
  • Flex-spending account
  • Work-life balance
  • RRSP program
  • Generous tuition assistance program
  • Leadership development and mentorship programs
  • A culture based on our values of Passion, Integrity and Community

Your New Home

Brookfield Residential is a leading North American land developer and homebuilder with one goal in mind – to create the best places to call home. From the development of award winning master-planned communities, to the building of well-designed homes and commercial properties, we are committed to cultivating exceptional life experience for our customers and for our employees.

Building great communities and homes takes vision and dedication, but most importantly, it takes a strong team. Having been in business for more than 60 years, we know it is our people who make Brookfield Residential what it is today. We were humbled to be named by Aon as one of the Best Employers in Canada and U.S. in 2017.

Brookfield Residential will ensure special accommodations are made for persons with disabilities, as requested, during the selection process. Accessible formats of this document available free upon request.

Expected salary:

Location: Toronto, ON

Job date: Sat, 14 Aug 2021 05:26:41 GMT

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Manager, Planning and Development – Primary Health Care & Chronic Disease Management


Company: Nova Scotia Health Authority

Location: Halifax, NS

Job description: and addictions. Responsibilities The Manager, Planning and Development, Primary Health Care (PHC) is a member of the Primary… results that facilitate system transformation. Working with the Director and Senior Medical Co-lead, the Manager, Planning…

Expected salary:

Job date: Thu, 16 Sep 2021 22:03:28 GMT

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Marketing Data Scientist

Job title: Marketing Data Scientist

Company: Yellow Pages

Job description: Colleagues you’ll love.

A dynamic and collaborative workplace where you can contribute to our story.

An access to over 6,000 free courses for your continuous development and career growth.

Comprehensive benefits from day one.

This is the #YPLife and what working at YP is all about.

What is a marketing data scientist at Yellow Pages?

Want to contribute to the development and prosperity of local small and medium-sized businesses? Welcome to Yellow Pages! As a Google Premium Partner and Facebook Marketing Partner, Yellow Pages is a leader in digital marketing for companies across Canada.

The Data Scientist is required to develop Decision Science / Marketing Analysis solutions and strategies that provide business insights, improve opportunity identification, and drive monetization to the business.

Responsibilities:

  • Design & implement machine learning models that deliver key insights in support of strategic business issues and decisions
  • Utilizing data analysis “hands-on” by leveraging various statistical techniques, coding to build predictive modeling, identify relationships, opportunities and trends on KPI to drive and identify opportunities and solving business problems and influence business decisions
  • Customized segmentations and building predictive models centered on marketing campaigns, cross sell, and retention initiatives
  • Design strategies that improve targeting efforts, and drive value to the business

Why should you apply for the marketing data scientist position?

  • We offer training and a flexible benefits package on your first day!
  • We distinguish the most beautiful achievements by awarding prizes or recognition programs
  • We are permanently working from home!
  • Work schedule from Monday to Friday daytime

What do you need to be a marketing data scientist at Yellow Pages?

Qualifications:

  • Bachelor’s degree (Masters preferred) in Statistics, Mathematics, Computer Science, Economics or related field
  • 3+ years of experience in analytics and a thorough understanding of data mining and machine learning techniques
  • Proficiency in predictive modeling techniques (linear/logistic regression, decision trees (GB/RF), Clustering & time-series modeling using Python/R
  • Experience dealing with very large datasets & ETL (Structured & none-Structured data).
  • Experience in designing and developing ML model (data preparation, data validation, training tuning and production)
  • Advanced in SQL & Microsoft Excel
  • Knowledge of statistical techniques, analysis and interpretation used for customer profiling, churn, segmentation and profitability analysis.
  • Knowledge of Tableau /Power BI., or any relevant BI tools
  • Experience working for cloud platforms
  • Ability and experience dealing with very granular data from multiple sources
  • Bilingual written and oral (French and English)

Skills:

  • Ability to translate modeling results into business implications
  • Ability and experience in designing and developing solutions for increasing monetization
  • Creative thinking and problem solver who can connect activities to draw business insights and improve ROI
  • Ability to think in a creative and innovative manner and continually evolve with changing business needs and conditions.
  • Enthusiastic with a positive attitude

You are ready to join the Yellow Pages adventure as a marketing data scientist? Send us your resume right now!

About Yellow Pages

We’ve been in the game since 1908 and we continue to transform to offer our 125 000 clients the best possible products and services. We foster business relationships between Canadian small-to-medium businesses and their prospective customers. We do this by providing tailored, locally-relevant digital media and marketing solutions designed with both in mind. Over 76% of our revenue is generated by digital solutions.

Expected salary:

Location: Toronto, ON

Job date: Sat, 14 Aug 2021 05:47:04 GMT

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