Senior Manager – DigitalENERCARE3.8Markham, ON 10+ years managing digital marketing and digital experiences. Lead and support a growing digital marketing team. Manage digital vendors and agencies. 30+ days ago·More…View all ENERCARE jobs – Markham jobsSalary Search: Senior Manager – Digital salaries in Markham, ONSee popular questions & answers about ENERCARE

Come and join one of North America’s largest home and commercial services and energy solutions companies! We offer comprehensive benefits, a DC Pension Plan and savings match plan. If you are passionate about joining an organization committed to delivering 5 Star Customer Service, we would love to hear from you.

Role: Senior Manager, Digital

Status: Regular, Full Time

Reports to: Director, Marketing Communications

Department: Marketing

Division: Enercare Home and Commercial Services

Location: Birchmount (Markham)

Summary

The Senior Manager, Digital will be required to identify digital marketing opportunities to support business growth while working in partnership with our digital agencies across Enercare’s Home Services division. Working internally with Marketing, Product, Legal, Sales and Channel partners and externally with our agency partners, the Senior Manager will motivate and challenge their team to build and execute a digital strategy that generates demand, enhances our customer experience, and increases program & media efficiency. This position is supported by the Director, Marketing Communications and oversees a growing team of digital professionals.

This is a fantastic opportunity for a customer-centric, digital-minded, data-driven, process-obsessed, demand-generating communications professional looking to join a growing organization positioned to be the premier provider of essential home, commercial services and energy solutions in North America.

Key Responsibilities:

  • Lead and support a growing digital marketing team
  • Develop and execute an integrated data-driven digital marketing strategy that includes demand generation, Brand consideration, product marketing, content marketing, partnerships etc.
  • Manage and evolve Enercare.ca from a technical, UX and content perspective, including the alignment and technical management of the Enercare App
  • Oversee search strategy (SEO/SEM) and all Google programs
  • Manage digital vendors and agencies
  • Develop and execute the digital technology roadmap together with stakeholders
  • Manage digital infrastructure related to Enercare.ca including web servers, web hosting, databases and backups with a goal of maximum uptime
  • Build out our SEO focused content marketing capabilities and develop our social media properties
  • Work closely with our customer experience team to manage and grow our online reputation, , while empowering our customers to be our strongest online advocates
  • Represent the Marketing team on the AODA committee
  • Remain informed of industry trends, best practices and what’s coming

Qualifications:

  • 10+ years managing digital marketing and digital experiences
  • Expert level knowledge across all digital functions including: web development & optimization, acquisition marketing (email, banner ads, online video, paid search, SEO, social etc.), and web analytics
  • Strong analytical background with a solid understanding of digital media metrics, digital analytics, and ability to generate, analyze and interpret data. Direct experience with web analytics and reporting tools (Google Analytics)
  • Hands-on understanding of front-end web languages, HTML 5 & CSS and content management systems
  • Solid understanding of AODA requirements
  • Direct digital agency management experience
  • Demonstrated proficiency in managing more complex projects, including working closely with IT on integrations
  • And, you thrive working in a fast-paced, dynamic environment tackling numerous transformational projects all at the same time!

Enercare’s recruitment process includes accommodation for applicants with disabilities. All accommodations will take into account the applicant’s accessibility needs due to disability and are available upon request.

Senior Manager – Digital


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Senior Project ManagerPunchhToronto, ON$100,000 a year Punchh brings the power of digital engagement to physical stores by delivering omnichannel experiences and personalization across the entire customer journey to… 11 days ago·More…View all Punchh jobs – Toronto jobsSalary Search: Senior Project Manager salaries in Toronto, ON

Punchh is the leader in AI-powered loyalty, offer management, and customer engagement solutions for brick-and-mortar and online restaurants, convenience stores, and other retailers. Punchh brings the power of digital engagement to physical stores by delivering omnichannel experiences and personalization across the entire customer journey to drive same-store sales and customer lifetime value. Using pre-built integrations to 200+ third-party systems such as POS, WiFi, kiosk, and payment providers, the Punchh platform delivers actionable, SKU-level data in real-time.

Serving 200+ brands that span 100K+ stores in 20 different countries, Punchh customers include 5 of the top 100 North American convenience stores like Casey’s and Racetrac and 37 of the top 100 restaurant brands, including Papa John’s, Denny’s, Focus Brands, and Yum! Brands (KFC, Pizza Hut, and Taco Bell). Punchh is headquartered in Silicon Valley with offices in Texas, Canada, and India.

Punchh was built over eleven years by a seasoned leadership team with extensive experience in digital, marketing, CRM, and AI technologies, as well as deep knowledge of the restaurant and retail industries. In April of 2021, Punchh agreed to be acquired by PAR Technology Corporation (NYSE: PAR), a leading global provider of restaurant software. While Punchh continues to operate as an independent business unit, the acquisition creates a unified commerce cloud platform for enterprise restaurants and positions PAR and its subsidiaries to lead the industry with integrated point-of-sale, back office, payment, and guest engagement solutions.


Title

Senior Project Manager


Location

Toronto, ON


Reporting to

Director, PMO


About the Role

Reporting to the Director, PMO, this Senior Project Manager will manage portions of the Punchh Integrations Program. S(he) will coordinate integration projects that include multiple parties inside and outside of Punchh – e.g. third-party software vendors, system integrators, digital agencies, and new or existing Punchh customers. This includes but not limited to managing internal & external dependencies for the delivery of the integrations. This role is primarily client facing. It will also involve working closely with the Product, Engineering, Implementations, and Technical Account Management teams.


What you’ll do

    • Work with internal and external teams to drive client integration projects to an on-time delivery
    • Create & maintain project timelines for all integrations
    • Streamline post-sales delivery processes for integrations
  • Responsible for keeping all stakeholders updated on all integration projects
  • Responsible for clearing any blockers with integration projects
  • Maintain a high-level of technical knowledge of the Punchh platform and solutions, along with future product direction
  • Assess customer impact of product feature releases, and create communication plans for both customers and internal teams as part of the product release cycle
  • Act as the main point of contact for integration vendor partners
  • Interface with appropriate Product Managers to scope and schedule on Product Roadmap
  • Lead periodic meetings with clients and integration partners

What you’ll need

  • 10+ years of experience in Project Management
  • Bachelors or Masters Degree (preferred) in Business / Computer Science / Engineering / MBA
  • Excellent leadership, communication (written, verbal and presentation) and interpersonal skills
  • Great listening skills
  • Self-motivated, decisive, with the ability to adapt to change and competing demands
  • Proficiency in MS Excel / Google Sheets, Google Slides / MS PowerPoint
  • Demonstrated understanding of Project Management processes, strategies and methods
  • Excellent time management and organizational skills and experience establishing guidelines in these areas for others
  • Managerial experience applying analytical thinking and problem-solving skills
  • Ability to predict challenges and seek to proactively head-off obstacles

Good to have

  • A PMP Certification
  • Startup experience

Benefits

  • Unlimited PTO
  • Company sponsored health insurance
  • 401(k) with Company Match
  • Healthcare coverage, FSA, HSA
  • Life and AD&D insurance
  • Competitive salaries and bonus
  • Professional development
  • EAP
  • Maternity and Paternity (Bonding) Leave
  • Free lunch every single day at work, social events, plus a well stocked refrigerator

Punchh is proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. If you’d like more information about your EEO rights as an applicant, please click here.

We also provide reasonable accommodations to individuals with disabilities in accordance with applicable laws.


Notice to recruiters and placement agencies: If you are a recruiter or placement agency, please do not submit résumés to any person or email address at Punchh prior to having a signed agreement with Human Resources. Punchh is not liable for and will not pay placement fees for candidates submitted by any agency other than its approved recruitment partners. Also, any résumés sent to us without an agreement in place will be considered your company’s gift to Punchh and may be forwarded to our Talent Acquisition team.

Senior Project Manager


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Marketing CopywriterEndy4.5Toronto, ON Strategic thinker who bridges digital and user experiences to create content that drives results. 3+ years of experience in a fast-paced environment developing… 30+ days ago·More…View all Endy jobs – Toronto jobsSalary Search: Marketing Copywriter salaries in Toronto, ONSee popular questions & answers about Endy

Endy is looking for a Marketing Copywriter who can deliver effective messaging that communicates to existing customers and drives new customer acquisition. As our Marketing Copywriter, you will create compelling copy for various channels that is clear and meaningful from ideation to execution. You will craft dynamic copy for our marketing channels that gets people talking and engages our audience.
As the ideal candidate, you’re known for your ability to craft sharp, concise customer acquisition messaging and punchy headlines that inform and entice, while consistently expressing brand personality. You’re naturally inquisitive and work at the intersection of customer needs and business goals, blending both into winning campaigns that build the Endy brand. You’re a self-starter with strong organizational skills, acute attention to detail, and thrive in an atmosphere of rapid development.

An online portfolio or writing samples that demonstrate an understanding of digital and print mediums and writing are required to be considered for this position.

What you’ll do

    • Work with the Brand Growth team to create end-to-end performance-based messaging for all product offers or brand campaigns with the goal of triggering conversions and increasing brand loyalty
    • Develop best-in-class messaging for a variety of touchpoints – including digital ads, email, onsite, OOH, retail packaging, blog, and more
    • Develop a deep understanding of our products and audience to create compelling and creative ways to generate interest
    • Create content for marketing projects, aligning brand voice and brand messaging with the appropriate channel
    • Monitor content on all channels to ensure brand consistency and compliance with editorial standards and content best practices
    • Provide an insightful perspective on communication trends that are current, relevant, and unique
    • Use marketing insights and analytics to track, test, and optimize current content and develop new ideas that drive results
    • Manage English to French Canadian translation process
    • Assist with additional content and copywriting needs as required

Who you are

    • 3+ years of experience in a fast-paced environment developing compelling copy for marketing campaigns
    • Degree in Communications, Journalism, Advertising or other related field
    • Ability to quickly develop an understanding of Endy, our ethos and visual identity, and have good judgment as to what makes good Endy messaging and what doesn’t
    • A thirst for Endy’s competitive communication approach–being on the lookout for ways to highlight our competitive edge
    • Ability to manage ambiguity, work calmly under pressure, solve problems efficiently, proactively manage own time, and meet tight deadlines
    • Self-driven, organized, detail-oriented, and able to quickly turn around creative concepts in an iterative environment
    • Retail and/or e-commerce short-form copywriting experience
    • Proven ability to work cross-team, lead the creation of original concepts, and synthesize feedback and input from stakeholders
    • Strong team player, approachable, and supportive
    • Understand testing and performance data; translate learnings into strategies
    • Strategic thinker who bridges digital and user experiences to create content that drives results
    • Passionate about writing and generating useful content
    • Experienced working for direct to consumer brands with a strong understanding of appropriate and effective messaging for multichannel marketing
    • Fluent English is a must-have, bilingual English/French is an asset
If your experience looks a little different from what we’ve identified and you think you can rock the role, we’d love to learn more about you.
We thank all applicants for their interest in Endy; however only those selected for an interview will be contacted.

Endy is proud to be an equal opportunity employer. We are committed to ensuring a fair and equitable recruitment and selection process, and cultivating a diverse and inclusive workplace for all employees. Accommodations in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act are available upon request at all stages of the employment process.
Follow us on Instagram @LifeAtEndy to stay up to date on Endy career opportunities!

Marketing Copywriter


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Global Campaigns Digital Experiences LeadAvanade3.7Toronto, ON Develops and conducts field marketing, sales and business training on digital experiences. Responsibilities will include planning, content creation,… 30+ days ago·More…View all Avanade jobs – Toronto jobsSalary Search: Global Campaigns Digital Experiences Lead salaries in Toronto, ON

Together we go beyond.

The Global Campaigns team adopts an agency approach to serve our field marketing teams, creating and packaging up impactful and inspiring campaigns for local activation as well as executing centralized digital activity. Our campaigns aim to enhance our client’s experience through moments that matter, strengthening our brand through differentiated thought leadership and compelling digital experiences at scale, bringing our client’s success to life, that will drive relationship marketing and emotional connections.

The world has changed and the way our audiences want to purchase and be communicated to has changed along with it. The reliance on digital and creating B2C experiences for B2B audiences is ever increasing. The Campaigns Digital Experience Lead will be responsible for creating and building compelling digital campaign experiences, for both awareness and demand generation, utilizing existing campaign content and developing new.

Responsibilities will include planning, content creation, implementation, and monitoring of our go-to-market campaign’s digital marketing experience across all digital networks. Our ideal candidate is someone obsessed with digital and creating platform tailored content, with experience in marketing, customer experience, digital advertising and social media management and will show us how we can push the boundaries, surprising our clients through innovative digital experiences. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

Responsibilities:

  • Design and oversee all aspects of digital experiences for our go-to-market campaign
  • Maintain a tight relationship with the campaign leads, creative director and solutions and industry leads to ensure content and design is optimised for digital experiences
  • Work with our team to brainstorm new and innovative growth strategies
  • Work closely with the digital effectiveness team to create the digital experiences and ensure tracking is in place to monitor and report on campaign performance
  • Understanding and stay up to date of what tactics and topics resonate with clients and how best to reach, inspire and engage them
  • Coordinate with advertising and media experts to improve results
  • Manage and adhere to allocated budget
  • Align to the needs of regional marketing and field teams at a global level without creating conflicts with other regional initiatives
  • Agency management, ensuring cost and time effective delivery of excellence.
  • Provides writing, editing and content management expertise in the creation of digital content
  • Develops and conducts field marketing, sales and business training on digital experiences
  • Works with appropriate partners, including field and alliance partners, in digital execution and response management

Requirements:

  • Minimum of 5 years working in a B2B technology or services-orientated company as well as experience in B2C
  • 4+ years of experience and an obsession in digital marketing, experiential and interactive content creation
  • Understanding of complex, multi-channel, international campaigns and the vision to go beyond the brief to surprise and delight
  • Ability to get multiple stakeholders to buy into a vision and strategy for the campaigns
  • Strong analytical skills and understanding of business impact metrics and how to impact marketing metrics across the funnel
  • An agile, creative thinker with exceptional project and agency management
  • Upward management to gain acceptance for plans and budgets
  • Multi-touch, multi-dimensional marketing program design, creation and implementation with deep understanding of digital and social activities
  • Ability to gain a strong understanding of key audiences
  • Manage resources across regions and cross countries
  • Understand how to use social media and nurture journeys in demand creation and direct content required for demand creation
  • Experience handling multiple markets, adapting your vision based on regional nuances and cultures

Bachelor’s degree in Marketing, Communications or related field

Global Campaigns Digital Experiences Lead


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Head of Marketing and CommunicationsBlack Professionals in Tech NetworkToronto, ON•Remote Develop persona-based user journeys to deliver relevant experiences across digital properties, leveraging marketing automation to move visitors through the… 30+ days ago·More…View all Black Professionals in Tech Network jobs – Toronto jobsSalary Search: Head of Marketing and Communications salaries in Toronto, ON

Title: Head of Marketing and Communications

Employment Type: Full-time

Reports to: Founder and CEO

Application Deadline: Until filled

About BPTN

Black Professionals in Tech Network (BPTN) is the largest Black professional tech network in North America. We bridge the “network gap” in the tech industry by providing Black tech and business professionals with access to senior executive sponsorship, skill-building, and a strong peer network to support professional growth and advancement. BPTN introduces partner companies to a network of Black tech talent to help them recruit, hire, and create a culture that will retain Black professionals.

Position Description

We are looking for a marketing and communications leader to lead our marketing and communications team. We are committed to building a global network, and this leader will be key in helping us meet our goal. This is an opportunity to play a critical role in changing the face of technology and lead a passionate team of marketing and communications professionals.

This is a strategic, yet tactical leadership role that oversees the marketing department of BPTN. In this role you will be responsible for the overall development, integration, and implementation of the company’s marketing strategy, along with a broad range of marketing programs that support strategic organizational initiatives, including launch plans for products and strategic initiatives, stewardship over BPTN’s corporate website and community platform, PR & communications and fostering relationships with key stakeholders to ensure global reach. This leader will provide strategic oversight for marketing communications through the development of our member growth strategy, membership engagement and customer acquisition.

Core responsibilities

– Design, develop and execute the marketing and communications strategy for the organization.
– Manage, coach, and develop a high-performing marketing team, including managing the day-to-day activities of the department including the development and monitoring of team KPIs.
– Establish a web strategy that creates cohesion among our web properties and a consistent brand experience
– Oversee BPTN’s growth marketing acquisition to deliver growth at scale leveraging paid and organic channels such as: partnerships, social media, website, SEO/SEM and new uncharted territories.
– Monitoring and analyzing all online metrics for performance data, as well as provide actionable plans for Conversion Rate Optimization (CRO).
– Develop a multi-channel strategy that encompasses both inbound and outbound marketing to drive member and client (partner) acquisition
– Develop persona-based user journeys to deliver relevant experiences across digital properties, leveraging marketing automation to move visitors through the funnel and drive engagement depending on the audience segment
– Ensure there is a carefully thought-out launch plan, flawlessly executed, for all major product releases and events
– Bring best practices in B2B, B2C, and SaaS marketing to the table.
– Use data to analyze our marketing efforts and prepare regular reports and presentations on marketing metrics for the Executive Leadership Team.
– Design, research, and lead execution of growth strategy for new user acquisition, activation, engagement, and retention in a scalable and efficient way.
– Partner closely with the Head of Sales to build campaigns and solutions that drive business growth.
– Lead rapid, iterative experimentation of new channels, campaigns, creative, incentives, and approaches for the purpose of building scalable programs
– Leverage data analytics and insights from current user data to continually improve the ways we think about marketing attribution, segmentation, experimentation (A/B testing) and marketing strategies.
– Creating advertising campaigns through affiliate websites and online advertising tools.
– Be an internal thought leader; taking part in shaping the future of performance marketing roles.
– Perform analysis and craft clear narratives about how digital marketing’s efforts tie to improving business drivers.
– Lead all media engagement activities.
– Manage agency relationships

Required Skills:

You are a talented, creative and data driven marketing leader, someone who thrives in fast-paced environments with a laser focus on results. You are a collaborative leader who can pull out the strengthens of your team. An all-round marketer who is deeply passionate about member and client experience, you can see the big picture and develop strategy while also being able to ensure the execution of such.

– 10+ years of progressive marketing experience, 6+ years in a leadership role, developing high performing talent
– Experienced Marketer in tech-start-up environments; with a keen ability to take risks and learn
– First-hand experience with digital media planning and buying across digital and social
– Experienced building robust marketing and communications strategies with emphasis in software company.
– Intermediate to advanced experience with HubSpot Marketing Hub and CRM
– Proven experience with marketing automation tools, preferably the Hubspot Marketing Hub, CMS Hub and Sales Hub.
– Intermediate to advanced experience in LinkedIn Marketing, Instagram Ads, Facebook Business Manager, Double Click, Google Ad tools (AdSense, AdWords, Analytics) and more
– Hands on experience and knowledge of SEO ranking factors, guidelines, analytics, algorithms, techniques and tracking tools
– A highly analytical mindset, including developing executive dashboard reporting skills and the ability to pull data from disparate sources uncover insights and translate into easily consumable reports
– Strong project management skills, ability to multi-task in a busy startup environment
– Agency, vendor and freelance management experience
– Equal parts strategic thinker and hands-on builder
– Bachelor’s degree (or higher) in Business, Marketing, or a related field preferred.
– You can foster healthy relationships and manage stakeholder expectations, communicating effectively across teams

Benefits:

– Competitive salaries
– Health Benefits
– Lifestyle & Wellness spending account
– 15 days of paid vacation
– Group retirement savings, employer matched RRSP contributions
– Work from home
– Flexible work hours

This is an exciting opportunity to join a fast-paced Startup with a dream team. At BPTN, we embrace differences. We create a space where all voices can be heard so that we can all do our life’s best work. We’re committed to openness, curiosity and creating an inclusive culture as we know that diverse teams build better products and generate better ideas. We strongly encourage applications from everyone regardless of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status.

Job Type: Full-time

Head of Marketing and Communications


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Senior Event Marketing Manager – Corporate Events and Experiences (12 months maternity leave coverage) – Calgary, AB – Vancouver, BC


Company: Telus

Location: Calgary, AB – Vancouver, BC

Job description: social and digital equality in our all-connected world. Here’s the impact you’ll make and what we’ll accomplish together… to all TELUS stakeholder groups. As a Senior Event Marketing Manager – Corporate Events and Experiences, you will be joining…

Expected salary:

Job date: Thu, 12 Aug 2021 05:10:00 GMT

Apply for the job now!