Canadian Solar – Product Manager – New Jersey – Guelph, ON

Company: Canadian Solar

Location: New Jersey – Guelph, ON

Job description: and other product details. Provide and validate content for marketing collateral material such as datasheets, technical brochures…, white papers, and others. Work with the marketing team to launch and communicate new products and their features…
I can summarize and validate content for marketing collateral materials such as datasheets, technical brochures, white papers, and others. I can work with the marketing team to launch and communicate new products and their features effectively.
Job Description

We are seeking a dynamic and qualified Marketing Coordinator to join our team. In this role, you will be responsible for assisting with the development and implementation of marketing programs to promote our products and services. The ideal candidate will have a strong understanding of marketing principles and techniques, as well as excellent communication and organizational skills.

Responsibilities:
– Collaborate with the marketing team to develop and execute marketing campaigns
– Assist with the creation and distribution of marketing materials, such as brochures, newsletters, and social media posts
– Conduct market research to identify trends and opportunities for growth
– Monitor and analyze the performance of marketing campaigns and prepare reports for management
– Coordinate events, trade shows, and other promotional activities
– Support the sales team by providing marketing materials and information as needed

Qualifications:
– Bachelor’s degree in Marketing, Communications, or a related field
– 2+ years of experience in marketing or a related field
– Strong written and verbal communication skills
– Proficiency in Microsoft Office and marketing software
– Experience with social media platforms and digital marketing
– Ability to work independently and as part of a team

If you are a creative and motivated individual with a passion for marketing, we want to hear from you! Apply now to join our team.

Expected salary:

Job date: Thu, 28 Mar 2024 05:04:21 GMT

newCampaign & Content Activation DirectorFanDuelToronto, ON FanDuel Group is based in New York, with offices in California, New Jersey, Atlanta, Florida, Oregon and Scotland. Manage, coach and develop an internal team. 1 day ago·More…View all FanDuel jobs – Toronto jobsSalary Search: Campaign & Content Activation Director salaries in Toronto, ON

ABOUT FANDUEL GROUP

FanDuel Group is a world-class team of brands and products all built with one goal in mind — to give fans new and innovative ways to interact with their favorite games, sports, teams, and leagues. That’s no easy task, which is why we’re so dedicated to building a winning team. And make no mistake, we are here to win, but we believe in winning right. That means we’ll never compromise when it comes to looking out for our teammates. From our many opportunities for professional development to our generous insurance and paid leave policies, we’re committed to making sure our employees get as much out of FanDuel as we ask them to give.

FanDuel Group is based in New York, with offices in California, New Jersey, Atlanta, Florida, Oregon and Scotland. Our brands include:

  • FanDuel — A game-changing real-money fantasy sports app
  • FanDuel Sportsbook — America’s #1 sports betting app
  • TVG — The best-in-class horse racing TV/media network and betting platform
  • FanDuel Racing — A horse racing app built for the average sports fan
  • FanDuel Casino & Betfair Casino — Fan-favorite online casino apps
  • FOXBet — A world-class betting platform and affiliate of FanDuel Group
  • PokerStars — The premier online poker product and affiliate of FanDuel Group

THE POSITION
Our roster has an opening with your name on it

We are currently looking for an experienced Campaign & Content Activation Director for Fanduel Canada. This role will lead a team that manages our integrated media partnerships and content activations across various media and talent partners. Our partnerships include channels such as television, radio and digital including social (paid and organic), display and video. The ideal candidate will know how to develop and navigate key relationships to manage integrated campaigns focused on product/editorial integrations as well as content and talent development, activation and distribution for both pre-recorded and live content. Ultimately, the candidate will judged on how successful they are at leveraging the integrations and campaigns to drive revenue and new customer acquisition to FanDuel Sportsbook & Casino. This will be a highly visible role, both internally and externally.


THE GAME PLAN
Everyone on our team has a part to play

  • Responsible for the successful concept development and execution of our media partner integrations, content activation and distribution across our external partners
  • Foster strong collaboration and gather inputs from internal teams including product and product marketing, risk and trading, growth, integrated campaigns, content, creative and operations, compliance and legal
  • Manage the entirety of scheduling and production activities required for original, custom or co-created content activation and distribution for both live and pre-recorded content
  • Develop a test/learn and measurement/attribution framework of best practices for our integrated media activations to help determine the success and scalability of our integration and content activation initiatives
  • Oversee the day-to-day management of planning, tracking and execution of your program budget
  • Conduct the valuations for talent, integrations and distribution deals as needed
  • Ensure that our campaigns are joined up beyond our integrated media, so that our channels have a consistent message and tone of voice
  • Establish and manage the content activation roadmap from development to implementation and insight
  • Bring more business wide exposure into key programs to drive further collaboration and decision-making
  • Contribute to negotiations for complex partner or talent deals and partner/agency scope and compensation models
  • Foster an environment that encourages intelligent risk taking, innovation and creativity
  • Direct project and campaign prioritization with functions outside of the media team through strong business case development and influence
  • Manage, coach and develop an internal team.


THE STATS
What we’re looking for in our next teammate

  • Minimum 7 years of experience in marketing partnerships, ideally within media, entertainment or sports
  • Multi-channel campaign and partnership experience across traditional, digital/social across a local and national footprint
  • Experience working with and developing relationships with content creators, production studios/teams, programming, media, talent and sales organizations
  • Bachelor’s degree with strong academic record and/or proven relevant experience in a performance marketing role at either an agency or on the operator side
  • Experience working with a consumer internet business with high customer engagement and relevant KPIs is a plus
  • Demonstrated ability to navigate a highly regulated and complex industry
  • Resilient and creative minded with a practical application to driving business outcomes
  • Strong knowledge of the sports media landscape with deep relationships
  • Ability to succinctly communicate both verbally and in writing, and provide clear direction and updates on projects
  • Ability to interface with a wide range of teams and ability to build strong relationships internally and externally
  • Meticulous attention to detail, outstanding organizational skills, project management skills, and ability to multi-task and prioritize
  • Experience working across multiple businesses within a larger corporate structure is preferred


THE CONTRACT
We treat our team right

Competitive compensation is just the beginning. As part of our team, you can expect:

  • An exciting and fun environment committed to driving real growth
  • Opportunities to build really cool products that fans love
  • Mentorship and professional development resources to help you refine your game
  • Flexible vacation allowance to let you refuel
  • Hall of Fame benefit programs and platforms

FanDuel Group is an equal opportunities employer. Diversity and inclusion in FanDuel means that we respect and value everyone as individuals. We don’t tolerate bias, judgement or harassment. Our focus is on developing employees so that they reach their full potential.

Campaign & Content Activation Director


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