Senior Strategy Manager – Home Solutions Digital Sales & Go-to-market – Telus – Vancouver, BC

Company: Telus

Location: Vancouver, BC

Expected salary: $99000 – 149000 per year

Job date: Tue, 22 Apr 2025 23:47:33 GMT

Job description: for our existing customer base within digital & marketing, and work collaboratively with multiple marketing team partners such as base… puzzle ● 7+ years experience in a fast-paced, agile, ecommerce or digital marketing team ● You have a proven track record…

Senior Analyst, Integrated Go-To-Market Transformation * Vancouver – Lululemon Athletica – Vancouver, BC

Company: Lululemon Athletica

Location: Vancouver, BC

Job description: GTM process. a day in the life Reporting to the Manager, GTM Transformation the Senior Analyst, will support… & supporting large-scale transformation work-streams that including scoping, planning, project management, exploration…
The Senior Analyst will support the Manager, GTM Transformation in leading and managing large-scale transformation projects including scoping, planning, project management, and exploration.
Job Description

Our company is seeking a talented and experienced Marketing Manager to join our team. The ideal candidate will have strong digital and traditional marketing skills and a proven track record of creating and implementing successful marketing campaigns.

Responsibilities:
– Develop and implement strategic marketing plans
– Manage all marketing activities, including online and offline initiatives
– Work closely with the sales team to create marketing materials and collaterals
– Analyze market trends and customer feedback to optimize marketing strategies
– Collaborate with other departments to ensure consistency in messaging and branding
– Monitor and report on the effectiveness of marketing campaigns

Qualifications:
– Bachelor’s degree in Marketing, Business, or related field
– 5+ years of experience in marketing, with a focus on digital marketing
– Strong understanding of SEO, social media, and content marketing strategies
– Excellent communication and interpersonal skills
– Ability to multitask and work in a fast-paced environment
– Proficiency in MS Office and marketing software

If you meet the above qualifications and are looking for a challenging and rewarding opportunity, we encourage you to apply. We offer competitive salary and benefits package.

Expected salary:

Job date: Sat, 12 Apr 2025 05:24:29 GMT

CA Video Strategy and Go-To-Market Specialist, WW Video Strategy and GTM – Amazon – Toronto, ON

Company: Amazon

Location: Toronto, ON

Expected salary:

Job date: Thu, 10 Apr 2025 01:48:22 GMT

Job description: DESCRIPTIONAmazon Ads is the digital advertising arm of Amazon and one of our fastest growing businesses. We operate at the intersection of commerce, entertainment and advertising, offering unique advertising products (Sponsored Products, Sponsored Brands and Sponsored Display), enterprise ad tech (Amazon DSP, Amazon Ad Server, Amazon Marketing Cloud, Amazon Publisher Services) and a rich array of unique creative, format and measurement solutions. We offer advertisers premium brand placements on our owned and operated properties, including Prime Video, Thursday Night Football, FreeVee, Twitch, and FireTV, as well as on third-party publishers via Amazon Publisher Services.We start with the customer and work backwards in everything we do, including in advertising. We believe that advertising, when done well, enhances the customer experience with delightful discovery for consumers and compelling performance for advertisers. The insights we deliver to advertisers and their partners enable them to build unique connection with consumers, from first discovery to loyalty in a unique and compelling way versus any other media platform at scale.We seek a seasoned contributor to join the WW Video Strategy and GTM Team. This role will report directly to the Head of WW Video Go-To-Market and contribute in developing the unified go-to-market strategy and strategic execution for advertising solutions across Amazon video and streaming properties globally. He/she will partner with the broader WW and regional GTM teams, helping to set the total Video strategy.This is an exciting opportunity to be part of a fast growing and entrepreneurial organization, bringing innovation and growing adoption of Amazon Video Ads. In particular he/she will:

  • Drive the CA vision, value proposition, programs, planning, and packaging solutions to grow our video GTM approach across all video properties
  • Drive adoption of Amazon’s video advertising offerings, including business management in support of Video org goals around revenue, product adoption, advertiser maturity advancement, etc.
  • Work directly with regional Video Sales Specialist and sales team via sales enablement and demand generation strategies to achieve our revenue and adoption targets
  • Develop the CA end-to-end strategy for positioning, pricing, packaging, and planning of Amazon’s STV advertising offerings, working alongside WW GTM
  • Aggregate VOC and partner with WW GTM to drive video solutions for customers and growth for Amazon; produce stack-ranked set of sales priorities, and influence requirements, roadmap decisions and trade-offs
  • Partner with Ads Marketing on Video Sales and Marketing narratives
  • Work with the WW GTM team to customize the macro global strategy to the CA market
  • Assist in regional training development for sales enablement execution

Key job responsibilities
The ideal candidate will possess a revenue and strategic leadership background within video and STV that enables them to drive a comprehensive go-to-market strategy around how Amazon approaches video advertising. This leader will partner cross-functionally across leaders within Amazon’s video properties, and work closely with Sales to drive revenue growth in this segment.DESIRED QUALIFICATIONS

  • A self-starter with demonstrated ability to think strategically and analytically about sales, business, product, and technical challenges with the ability to build and convey compelling value propositions and work cross-organizationally to build consensus
  • A strong track record in developing and launching go-to-market strategies within streaming and video
  • Experience working with Product teams for roadmap decisioning and packaging
  • Experience working with content creators and show-runners to develop advertising opportunities
  • Ability to quickly assess current high-potential opportunity and articulate a compelling vision for the existing teams to rally around and organize to deliver
  • Track record of building programs, such as joint business plans, commercial agreements, inventive structures, and service offerings
  • Proven track record of working with customers to introduce new products, develop market fit, and help the broader organization scale sales of the solution

PROFESSIONAL LEADERSHIP TRAITS

  • Exhibits excellent business judgment
  • Has relentlessly high standards
  • Thinks strategically, but stays on top of tactical execution
  • Utilizes creative, innovative thinking
  • Thinks big and has convictions
  • Is action and results oriented
  • Is highly analytical and structured

BASIC QUALIFICATIONS– Bachelor’s degree
– 10+ years in sales strategy, business development, product management, digital media strategy or GTM at a media & entertainment company
– Experience in previous roles managing relationships with senior stakeholders including: Product leaders, Sales, Account Management, Finance and Marketing
– Experience working and communicating with multiple stakeholders, C-level executives and cross functional teams or equivalent
– Extensive knowledge of digital media landscape, video advertising, and AdTech (e.g. Identity resolution, DSPs, programmatic media, premium digital video, performance advertising)PREFERRED QUALIFICATIONS– Experience identifying, negotiating, and executing complex legal agreements
– Demonstrated ability to operate autonomously while defining and delivering priorities amidst ambiguity
– Experience building and executing product and sales strategies across teams at scale globally
– Data Analysis proficiency to build data driven sales strategiesAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected status.Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Amazon Ads is a rapidly growing digital advertising business that operates at the intersection of commerce, entertainment, and advertising. They offer unique advertising products and enterprise ad tech solutions, as well as premium brand placements on various Amazon-owned properties and third-party publishers. The team is looking for a seasoned contributor to join the WW Video Strategy and GTM Team to drive the go-to-market strategy for advertising solutions across Amazon’s video and streaming properties globally. The ideal candidate will have experience in developing and launching go-to-market strategies within the streaming and video industry and possess strong leadership traits. Basic qualifications include a bachelor’s degree, 10+ years of experience in sales strategy, business development, and digital media strategy at a media & entertainment company, while preferred qualifications include experience negotiating complex legal agreements and executing product and sales strategies globally. Amazon is committed to a diverse and inclusive workplace.

Product Manager, Go-To-Market (GTM) – Softchoice – Toronto, ON

Company: Softchoice

Location: Toronto, ON

Expected salary:

Job date: Thu, 20 Feb 2025 07:41:40 GMT

Job description: Why you’ll love Softchoice:
We are a software-focused IT solutions and services provider that equips organizations to be agile and innovative, and for their people to be engaged, connected, and creative at work. That means moving them to the cloud, helping them build the workplace of tomorrow, and enabling them to make smarter decisions about their technology. By doing these things we help them create success for their customers and their people.We stand proudly for our people and support their success through career development and advancement. We are recognized and respected for our culture of inclusion and belonging, continuously striving to do what’s good for our people and communities.The impact you will have:
The Go-to-Market (GTM) Product Manager role will be responsible for taking a portfolio of services to market, and driving the go-to-market activities that result in numerous downstream impacts:

  • Achieve the most important measure of success for our solution offers, which is the attainment of revenue plans assigned to them.
  • Drive revenue from the addition of new customers of the solution offering, enabled by a strategy and execution plan to engage and win the target profile for the offering.
  • Maximize the retention and growth of existing customers by ensuring the value of the offers remain high and delivered completely to them.
  • Enable Softchoice to achieve differentiation in the market, gaining the exposure and customer demand that comes from it.
  • Empower internal success for the teams and individuals that support these solution offerings through continuous improvement of the processes to bring them to market.

What you’ll do:
To achieve these impacts, the GTM Product Manager will have core responsibilities in the following areas:
Manage a Services Portfolio

  • You will be assigned to one or more portfolios and serve as the primary representative of that portfolio to all stakeholders, managing the lifecycle, performance, and driving growth in the market.
  • Engage with vendor partners to gain feedback and support to improve services, as well as their support to take our services to market.
  • Become an expert on the market problems driving your portfolio using direct customer interviews, win/loss analysis, sourced data, and industry research.

Take Your Portfolio to Market

  • Lead the development and execution of the go-to-market strategy for your portfolio.
  • Ensure executive buy-in by effectively communicating the value proposition and ROI of your strategy.
  • Gather the needs of target customers and their buying motivations.
  • Know the competitive landscape, including the specific strengths and weaknesses that we possess relative to it.
  • Drive go-to-market strategy and activities leading to growth of pipeline and revenue
  • Provide our Marketing team with the expertise and insights they need to develop the best possible solution messaging, content, and marketing activity,
  • Enable Sales and Presales teams with the training and support they require to effectively engage customers at scale.
  • Define, communicate, and enable our teams to maximize services market fit.

Grow the Business and Improve Market Positioning

  • Manage the performance of your portfolio by gathering, analyzing, and communicating the KPI’s and customer experience metrics. Taking corrective action as needed.
  • Proactively raise awareness and commitment to action through internal communications with stakeholders at all levels and functions of the organization
  • Maintain cross-functional alignment with the services delivery teams, gaining alignment on a prioritized roadmap of the capabilities and services improvements which they will develop to maximize the growth of the services in market.
  • Participate in integrated sales and marketing campaigns, driving the market adoption of services, in accordance with the annual Cloud or Workplace GTM plans.

What you’ll bring to the table:
This is the role for a visionary that thrives with a high degree of ownership, and brings demonstrated experience in leading all the dependencies required for a portfolio’s success in the market:

  • Minimum of 5 years of prior product management experience, driving and executing on strategy / 8+ years of other experience that includes marketing and / or business leadership equivalence.
  • Equivalent experience, or a degree in business, marketing, or related field. An advanced degree is desirable.
  • Experience in product management or marketing, preferably in support of professional or managed services.
  • Experience designing activities that drive pipeline and revenue targets attainment.
  • Strong executive communication skills including written, verbal, and presentation, and proven experience building trust with, and influencing, business executives.
  • Ability to work independently and manage multiple workstreams simultaneously.
  • Experience with lean, agile, and design thinking.
  • Ability to conduct and gather market research that uncovers customers unmet needs
  • Experiencing leading workshops, groups, and building consensus
  • Strong collaboration, influencing, and negotiating skills.
  • Relentless customer focus
  • Enjoyment from working in a fast-paced and demanding environment.
  • A passion for enabling others.
  • Pragmatic Marketing certification rewarded.
  • Up to 10% travel may be required.

Not sure if you qualify? Think about applying anyway:
We understand that not everyone brings 100% of the skills and experience for the role.At Softchoice, we offer opportunities to a diverse group including those with a variety of workplace experiences and backgrounds. Whether you are new to corporate tech, returning to work after a gap in employment, or looking to transition and take the next step in your career, we are excited to learn more about you and encourage you to apply.Why You’ll Love Working Here:

  • The People: You’ll thrive in our collaborative environment, surrounded by incredible colleagues who foster support and innovation, driving our collective success
  • High-Performing Culture: At Softchoice, we are dedicated to achieving our goals and committed to success for our customers and each other
  • Flexibility: Plan your workdays in a way that suits you best
  • Award-Winning Workplace: Proudly recognized as a Great Place to Work for 19 consecutive years
  • Inclusive Culture: We are committed to an inclusive culture where every team member can be their authentic self
  • Competitive Benefits: Benefit from competitive perks that start on day one

Inclusion & Equal opportunity employment:
We are an equal opportunity employer committed to diversity, inclusion & belonging. People seeking employment at Softchoice are considered without regard to any protected category including but not limited to, race, color, religion, national origin, age, sex, marital status, ancestry, disability, veteran status, gender identity, or sexual orientation.Require accommodation? We are ready to help:
We are proud to provide interview & employment accommodation during the recruitment and hiring process. If you require any accommodation to apply or interview for a position, please reach out directly to . We are committed to working with you to best meet your needs.Our commitment to your experience:
We are committed to the safety of all applicants and team members. With that in mind, we have implemented digital interviewing for everyone. We understand that you may need to interview with distractions around you (such as children or furry friends) and we will be doing the same.Before you start with us, we will conduct a criminal record check, verify your education, and check your references.When you join Softchoice, we will onboard you remotely. Don’t worry. It’s quick, simple and you’ll be connected with your new team in no time.Job Requisition ID: 6469
EoE/M/F/Vet/Disability#LI-KM1

Softchoice is an IT solutions and services provider that helps organizations be agile and innovative while keeping their employees engaged and connected. They prioritize career development and inclusion for their employees. The Go-to-Market Product Manager role involves taking a portfolio of services to market and driving activities that lead to revenue growth. The ideal candidate will have experience in product management, marketing, and business leadership. Softchoice values diversity and offers equal opportunity employment. They prioritize a high-performing culture, flexibility, and competitive benefits for their employees. They also provide accommodations during the recruitment process and prioritize a safe working environment.

Go-to-Market Manager – RELX – Toronto, ON

Company: RELX

Location: Toronto, ON

Expected salary:

Job date: Sat, 15 Feb 2025 02:43:55 GMT

Job description: About UsLexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of , a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today’s top model creators for each individual legal use case.About the roleIn this role, you will be responsible for developing and executing comprehensive go-to-market strategies for our products and services. You will work closely with cross-functional teams including product management, sales, marketing, and customer support to ensure successful product launches and market penetration. You should be a strategic thinker with excellent analytical and communication skills, and the ability to work in a fast-paced, dynamic environment.Responsibilities:Reporting to the Senior Director, Strategy & Marketing, the position will include the following key responsibilities:Develop and execute comprehensive go-to-market strategies for product, features, content launches.Collaborate with cross-functional teams including product management, sales, marketing, and customer support.Create and manage go-to-market plans and timelines.Provide training and support to sales and customer support teams (ie. Saleslink).Develop and maintain relationships with key stakeholders and partners.Facilitate the updates of the segments commercial website and internal tools pagesManage, execute and coordinate GTM internal tools and processesManage, execute and coordinate GTM communication within the organizationCreate Pardot page and emails for GTM initiatives (ie. trials/products launch or other request from the rest of the organization as needed)RequirementsBachelor’s degree in Marketing, Business, or a related field.3+ years of experience in either marketing, product management, or sales.Proven track record of successfully launching products and driving business growth.Strong strategic thinking and analytical skills.Excellent communication and presentation skills.Ability to work in a fast-paced, dynamic environment.Strong project management skills.Ability to collaborate effectively with cross-functional teams.Strong problem-solving skills.Experience with CRM and marketing automation tools.Ability to develop and maintain relationships with key stakeholders.Strong organizational skills and attention to detail.Ability to work independently and as part of a team.Work in a way that works for you
We promote a healthy work/life balance across the organization. We will help you meet your immediate responsibilities and your long-term goals.Working for you
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:Health plan benefitsEmployee Assistance ProgramRetirement BenefitsVarious Leave ProgramsEducational AssistanceDisability, Life and Accidental Death InsurancePaid VacationUp to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choiceAbout the BusinessLexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.This role is not for an existing vacancy.LexisNexis, a division of RELX, is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: , or please contact 1-855-833-5120.Please read our .

LexisNexis Legal & Professional is a global provider of information-based analytics and decision tools for professional and business customers. They are a leader in deploying AI and advanced technologies to improve productivity in the legal market. The company is looking for a candidate to develop and execute go-to-market strategies for their products and services, working with various teams to ensure successful product launches and market penetration. The ideal candidate will have a bachelor’s degree in Marketing or Business, 3+ years of experience in marketing, product management, or sales, and strong analytical and communication skills. The company promotes work/life balance and offers benefits such as health plans, retirement benefits, paid vacation, and more. LexisNexis is an equal opportunity employer and committed to providing a fair and accessible hiring process.

Go-to-Market Manager – LexisNexis – Toronto, ON

Company: LexisNexis

Location: Toronto, ON

Expected salary:

Job date: Sat, 15 Feb 2025 06:46:43 GMT

Job description: About UsLexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of , a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today’s top model creators for each individual legal use case.About the roleIn this role, you will be responsible for developing and executing comprehensive go-to-market strategies for our products and services. You will work closely with cross-functional teams including product management, sales, marketing, and customer support to ensure successful product launches and market penetration. You should be a strategic thinker with excellent analytical and communication skills, and the ability to work in a fast-paced, dynamic environment.Responsibilities:Reporting to the Senior Director, Strategy & Marketing, the position will include the following key responsibilities:Develop and execute comprehensive go-to-market strategies for product, features, content launches.Collaborate with cross-functional teams including product management, sales, marketing, and customer support.Create and manage go-to-market plans and timelines.Provide training and support to sales and customer support teams (ie. Saleslink).Develop and maintain relationships with key stakeholders and partners.Facilitate the updates of the segments commercial website and internal tools pagesManage, execute and coordinate GTM internal tools and processesManage, execute and coordinate GTM communication within the organizationCreate Pardot page and emails for GTM initiatives (ie. trials/products launch or other request from the rest of the organization as needed)RequirementsBachelor’s degree in Marketing, Business, or a related field.3+ years of experience in either marketing, product management, or sales.Proven track record of successfully launching products and driving business growth.Strong strategic thinking and analytical skills.Excellent communication and presentation skills.Ability to work in a fast-paced, dynamic environment.Strong project management skills.Ability to collaborate effectively with cross-functional teams.Strong problem-solving skills.Experience with CRM and marketing automation tools.Ability to develop and maintain relationships with key stakeholders.Strong organizational skills and attention to detail.Ability to work independently and as part of a team.Work in a way that works for you
We promote a healthy work/life balance across the organization. We will help you meet your immediate responsibilities and your long-term goals.Working for you
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:Health plan benefitsEmployee Assistance ProgramRetirement BenefitsVarious Leave ProgramsEducational AssistanceDisability, Life and Accidental Death InsurancePaid VacationUp to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choiceAbout the BusinessLexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.This role is not for an existing vacancy.LexisNexis, a division of RELX, is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: , or please contact 1-855-833-5120.Please read our .

LexisNexis Legal & Professional is a global provider of information-based analytics and decision tools for professional and business customers, using AI and advanced technologies to improve productivity in the legal market. The role involves developing and executing go-to-market strategies, collaborating with cross-functional teams, and launching products successfully. The company offers benefits such as health plans, retirement benefits, educational assistance, and various leave programs. LexisNexis is committed to equal employment opportunities and providing a fair and accessible hiring process.

Go-To-Market (GTM) Cloud Leader (Remote) – Softchoice – Toronto, ON

Company: Softchoice

Location: Toronto, ON

Expected salary:

Job date: Wed, 29 Jan 2025 03:07:10 GMT

Job description: Why you’ll love Softchoice:
We are a software-focused IT solutions and services provider that equips organizations to be agile and innovative, and for their people to be engaged, connected, and creative at work. That means moving them to the cloud, helping them build the workplace of tomorrow, and enabling them to make smarter decisions about their technology. By doing these things we help them create success for their customers and their people.We stand proudly for our people and support their success through career development and advancement. We are recognized and respected for our culture of inclusion and belonging, continuously striving to do what’s good for our people and communities.The impact you will have:The Go-to-Market (GTM) Product Manager role will be responsible for taking a portfolio of services to market, and driving the go-to-market activities that result in numerous downstream impacts:

  • Achieve the most important measure of success for our solution offers, which is the attainment of revenue plans assigned to them.
  • Drive revenue from the addition of new customers of the solution offering, enabled by a strategy and execution plan to engage and win the target profile for the offering.
  • Maximize the retention and growth of existing customers by ensuring the value of the offers remain high and delivered completely to them.
  • Enable Softchoice to achieve differentiation in the market, gaining the exposure and customer demand that comes from it.
  • Empower internal success for the teams and individuals that support these solution offerings through continuous improvement of the processes to bring them to market.

What you’ll do:To achieve these impacts, the GTM Product Manager will have core responsibilities in the following areas:Manage a Services Portfolio

  • You will be assigned to one or more portfolios and serve as the primary representative of that portfolio to all stakeholders, manage the lifecycle, performance, and drive growth in the market.
  • Engage with vendor partners to gain feedback and support to improve services, as well as their support to take our services to market.
  • Become an expert on the market problems driving your portfolio using direct customer interviews, win/loss analysis, sourced data, and industry research.

Take Your Portfolio to Market

  • Lead the development and execution of the go-to-market strategy for your portfolio.
  • Ensure executive buy-in by effectively communicating the value proposition and ROI of your strategy.
  • Gather the needs of target customers and their buying motivations.
  • Know the competitive landscape, including the specific strengths and weaknesses that we possess relative to it.
  • Drive go-to-market strategy and activities leading to growth of pipeline and revenue
  • Provide our Marketing team with the expertise and insights they need to develop the best possible solution messaging, content, and marketing activity,
  • Enable Sales and Presales teams with the training and support they require to effectively engage customers at scale.
  • Define, communicate, and enable our teams to maximize services market fit.

Grow the Business and Improve Market Positioning

  • Manage the performance of your portfolio by gathering, analyzing, and communicating the KPI’s and customer experience metrics. Taking corrective action as needed.
  • Proactively raise awareness and commitment to action through internal communications with stakeholders at all levels and functions of the organization
  • Maintain cross-functional alignment with the services delivery teams, gaining alignment on a prioritized roadmap of the capabilities and services improvements which they will develop to maximize the growth of the services in market.
  • Participate in integrated sales and marketing campaigns, driving the market adoption of services, in accordance with the annual Cloud or Workplace GTM plans.

What you’ll bring to the table:This is the role for a visionary that thrives with a high degree of ownership, and brings demonstrated experience in leading all the dependencies required for a portfolio’s success in the market:

  • Minimum of 5 years of prior product management experience, driving and executing on strategy / 8+ years of other experience that includes marketing and / or business leadership equivalence.
  • Equivalent experience, or a degree in business, marketing, or related field. An advanced degree is desirable.
  • Experience in product management or marketing, preferably in support of professional or managed services.
  • Experience designing activities that drive pipeline and revenue targets attainment.
  • Strong executive communication skills including written, verbal, and presentation, and proven experience building trust with, and influencing, business executives.
  • Ability to work independently and manage multiple workstreams simultaneously.
  • Experience with lean, agile, and design thinking.
  • Ability to conduct and gather market research that uncovers customers unmet needs
  • Experiencing leading workshops, groups, and building consensus
  • Strong collaboration, influencing, and negotiating skills.
  • Relentless customer focus
  • Enjoyment from working in a fast-paced and demanding environment.
  • A passion for enabling others.
  • Pragmatic Marketing certification rewarded.
  • Up to 10% travel may be required.

Not sure if you qualify? Think about applying anyway:
We understand that not everyone brings 100% of the skills and experience for the role.At Softchoice, we offer opportunities to a diverse group including those with a variety of workplace experiences and backgrounds. Whether you are new to corporate tech, returning to work after a gap in employment, or looking to transition and take the next step in your career, we are excited to learn more about you and encourage you to apply.Why You’ll Love Working Here:

  • The People: You’ll thrive in our collaborative environment, surrounded by incredible colleagues who foster support and innovation, driving our collective success
  • High-Performing Culture: At Softchoice, we are dedicated to achieving our goals and committed to success for our customers and each other
  • Flexibility: Plan your workdays in a way that suits you best
  • Award-Winning Workplace: Proudly recognized as a Great Place to Work for 19 consecutive years
  • Inclusive Culture: We are committed to an inclusive culture where every team member can be their authentic self
  • Competitive Benefits: Benefit from competitive perks that start on day one

Inclusion & Equal opportunity employment:
We are an equal opportunity employer committed to diversity, inclusion & belonging. People seeking employment at Softchoice are considered without regard to any protected category including but not limited to, race, color, religion, national origin, age, sex, marital status, ancestry, disability, veteran status, gender identity, or sexual orientation.Require accommodation? We are ready to help:
We are proud to provide interview & employment accommodation during the recruitment and hiring process. If you require any accommodation to apply or interview for a position, please reach out directly to . We are committed to working with you to best meet your needs.Our commitment to your experience:
We are committed to the safety of all applicants and team members. With that in mind, we have implemented digital interviewing for everyone. We understand that you may need to interview with distractions around you (such as children or furry friends) and we will be doing the same.Before you start with us, we will conduct a criminal record check, verify your education, and check your references.When you join Softchoice, we will onboard you remotely. Don’t worry. It’s quick, simple and you’ll be connected with your new team in no time.Job Requisition ID: 6125
EoE/M/F/Vet/Disability#LI-MI1

Softchoice is a software-focused IT solutions and services provider that helps organizations become more agile, innovative, and successful. They support their employees through career development and advancement, and promote a culture of inclusion and belonging. The Go-to-Market Product Manager role is responsible for taking a portfolio of services to market, driving revenue, customer growth, and market differentiation. The role requires experience in product management, marketing, and business leadership, as well as strong communication and collaboration skills. Softchoice offers a supportive and inclusive work environment with competitive benefits. They are committed to diversity, inclusion, and equal opportunity employment. Accommodations are available for applicants who require them, and digital interviewing is implemented for safety. Criminal record checks, education verification, and references are conducted before onboarding remotely.

Lead Content Designer, Commercial Banking Go-To-Market – Royal Bank of Canada – Toronto, ON

Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Wed, 29 Jan 2025 07:14:21 GMT

Job description: Job SummaryJob DescriptionWhat is the opportunity?​The Commercial Banking Go-To-Market and Thought Leadership Enablement team is seeking an experienced content developer to create innovative and impactful content such as business development materials, materials that support the commercialization of new products and capabilities, and materials that amplify RBC Thought Leadership content.What will you do?

  • Lead the design and development of high quality business development materials and marketing assets (print, digital, video), working closely with product owners, marketing, and communications teams
  • Support the development of marketing collateral that enables the commercialization of Commercial Banking products and solutions
  • Create email templates, layouts, and designs
  • Create business fact sheets, brochures, and presentations for an internal and external audience
  • Support website design with imagery, graphics and layouts
  • Create impactful videos to support Business Development and Thought Leadership amplification
  • Work with third party vendors to manage and update a web catalogue of business development materials, and work collaboratively on new designs and formats
  • Use content data and analytics to assess the effectiveness of created materials and assets in meeting business objectives
  • Deliver designs that adhere to brand standards and that complies with regulatory and other legal requirements

What do you need to succeed?Must-have:

  • 3 – 5 years of professional design experience
  • 2 – 3 years experience leading design projects
  • Advanced knowledge of Adobe Creative Suite (InDesign, Photoshop, Illustrator) and PowerPoint
  • Video editing experience
  • Proficiency in Microsoft Suite
  • Strong organizational, project management, and communication skills
  • Experience managing third party content creators
  • Bachelors degree in Arts, Design, or related Field
  • Strong interest in the Canadian economy and business trends affecting Canadian business owners

Nice to have:

  • Commercial Banking experience
  • Communications experience
  • Experience using data and analytics to measure performance and support content optimization
  • Experience editing web, print, or other forms of content for a Commercial audience
  • B2B sales, sales enablement, or digital marketing experience
  • Ability to code and edit HTML/CSS email communications

What’s in it for you?

  • We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.
  • Ability to make a difference and lasting impact
  • Work in a dynamic, collaborative, progressive, and high-performing team
  • Opportunities to do challenging work

Job Skills Content Design, Critical Thinking, Product Development, User Experience (UX) Design, User Experience (UX) ResearchAdditional Job DetailsAddress: RBC WATERPARK PLACE, 88 QUEENS QUAY W:TORONTOCity: TORONTOCountry: CanadaWork hours/week: 37.5Employment Type: Full timePlatform: PERSONAL & COMMERCIAL BANKINGJob Type: RegularPay Type: SalariedPosted Date: 2025-01-27Application Deadline: 2025-02-07Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date aboveInclusion and Equal Opportunity EmploymentAt RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.Join our Talent CommunityStay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at .

The Commercial Banking Go-To-Market and Thought Leadership Enablement team at RBC is looking for an experienced content developer to create impactful business development materials, marketing assets, and thought leadership content. The successful candidate will lead design projects, develop marketing collateral, create email templates, videos, and more. They must have 3-5 years of design experience, advanced knowledge of Adobe Creative Suite, and strong project management skills. Nice to have qualifications include Commercial Banking experience and proficiency in data analytics. This full-time position offers opportunities for career growth and impact in a dynamic and collaborative team environment. RBC values inclusion and equal opportunity employment. Applications are accepted until February 7th.

Manager, Bilingual Go-to-Market and Communications – Royal Bank of Canada – Toronto, ON

Company: Royal Bank of Canada

Location: Toronto, ON

Expected salary:

Job date: Wed, 01 Jan 2025 04:51:52 GMT

Job description: Job SummaryJob DescriptionWhat is the opportunity?This position will work with the RBC Direct Investing (DI) Communications and Go-to-Market team and other key RBC partners to develop and deliver English and French communication tactics and support the delivery of go-to-market plans for RBC’s online brokerage business.A key focus of this role is delivering on the strategies that will enhance client experience and engagement, increase awareness of DI internally and externally and drive client acquisition. The role has the primary responsibility of vetting all French marketing and client communications.What will you do?Develop and implement streamlined go-to-market plans to support site/product and operational enhancements.Delivery of marketing and client communications materials to support strategies that relate to DI’s key priorities of attracting new clients, growing, and retaining existing clients and enhancing sales force capability and awareness. Support the DI marketing and communications strategy.Lead the review and approval of French marketing and client communications materials. Includes but not limited to digital communications, advertising materials, social media, learning/editorial content, and websites.Work closely with the other members of the DI Head Office teams and Marketing/Digital Marketing to understand major projects and bring expertise on French language communications to the team’s activities.Make proactive recommendations on client and employee communications to manager and other members of RBC Direct Investing head office and contact centres to always ensure accuracy of content.Support social media channel monitoring and messaging development, English and French.Ensure delivery of campaign/communications measurement, assessment and post-implementation analysis where required.What do you need to succeed?Must have:University undergraduate degree or equivalent, plus completion of Canadian Securities Course (CSC)Minimum of 3 to 5 years of experience developing communications and/or marketing materials, preferably in the financial services industryBilingualism (English and French) required, as you will regularly do business with RBC partners and/or employees across Canada with English and French speaking needs.Strong project management skills and ability to function effectively in both agile and waterfall environments, and a solid track record of strong relationship management skills, particularly in partner relationship management.Meticulous attention to detail, and demonstrated knowledge of common marketing and production processes including, but not limited to, development of briefs and managing overall material development.Nice-to-have:Demonstrated understanding of financial concepts, markets and investment solutions, specifically those associated with online brokerages.Technical knowledge of the RBC Direct Investing product/servicesAbility to develop effective communications and content, with a focus on mobile.What’s in it for you?We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.Excellent exposure to communicate with various business partners and stakeholders in Investor Services and within other platforms as appropriateOpportunity to obtain hands-on experience throughout your roleWorking with an exciting, close-knit, supportive & dynamic groupOpportunity to collaborate with other business segments within the bankExcellent career development and progression opportunitiesA comprehensive Total Rewards Program including bonuses and flexible benefitsCompetitive compensationJob Skills Decision Making, Industry Knowledge, Internal Communications, Interpersonal Relationships, Knowledge Organization, Long Term Planning, Oral Communications, Organizational Communications, Time ManagementAdditional Job DetailsAddress: RBC WATERPARK PLACE, 88 QUEENS QUAY W:TORONTOCity: TORONTOCountry: CanadaWork hours/week: 37.5Employment Type: Full timePlatform: WEALTH MANAGEMENTJob Type: RegularPay Type: SalariedPosted Date: 2024-12-30Application Deadline: 2025-01-13Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date aboveInclusion and Equal Opportunity EmploymentAt RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.Join our Talent CommunityStay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at .

The job involves working with the RBC Direct Investing Communications and Go-to-Market team to develop and deliver English and French communication tactics, support go-to-market plans, and ensure enhanced client experience and engagement. Key responsibilities include vetting all French marketing and client communications, developing go-to-market plans, delivering marketing materials, reviewing and approving French communications, and supporting social media channel monitoring. The ideal candidate must have a university degree, CSC certification, 3-5 years of experience in communications/marketing, bilingualism, project management skills, relationship management skills, and attention to detail. Nice-to-have qualifications include financial knowledge, technical knowledge of RBC Direct Investing products/services, and the ability to develop effective communications and content. The position offers exposure to various business partners, hands-on experience, career development opportunities, and a competitive compensation package. RBC promotes diversity, inclusion, and provides accommodations for candidates with different abilities. Applications are accepted until January 13, 2025.

Director, Microsoft 365 – Go-to-Market Lead – KPMG – Toronto, ON

Company: KPMG

Location: Toronto, ON

Expected salary:

Job date: Sun, 13 Oct 2024 03:37:29 GMT

Job description: Job Description:OverviewAt KPMG, you’ll join a team of diverse and dedicated problem solvers, connected by a common cause: turning insight into opportunity for clients and communities around the world.Are you a talented leader with a proven track record for motivating teams and delivering exceptional client service?The Modern Work GTM lead will operate with the goal of engineering scale and consistency in many areas, including Go to Market strategy, pre-sales, customer and partner experience, and core business leadership, playing essential role in translating KPMG’s national vision and strategy to regional execution plans, and driving operational excellence.The Modern Work Go-to-Market lead is a strategic position that is responsible for supporting our KPMG sales community and is accountable for connecting Alliance partners such as Microsoft, KPMG Partners, Sales, Marketing and Service Line teams to learn, share, create and leverage best practices for landing across our strategic accounts and priorities.
What you will do

  • Ensures that the Modern Work business has the GTM leadership, support, and enablement needed to generate demand, and scale the professional services business which focuses on Microsoft 365 and AI (Copilot) for workplace modernization. Specifically, strategy, implementation, migration, customization and integration.
  • Drive consistent cadence, engagement and collaboration across strategic priorities, accounts, and stakeholders including KPMG Partners, and Microsoft account teams. Ensure that Modern Work value and capability is well represented and accessible for injection into large business and digital transformation deals by ensuring that KPMG Partners are aligned and informed on opportunities and actions to take.
  • Provides thought leadership and support to our KPMG Partner channels and sellers with the knowledge and resources to sell, while identifying gaps and opportunities to affect business outcomes, including revenue, customer adoption and market share.

Go-to-Market (GTM) Strategy, Planning, and Delivery

  • Drives rigor in definition and orchestration of strategic go-to-market (GTM) plans inclusive of marketing, consulting, customer success, and partner functions that support the national Microsoft practice overall business strategy and execution.
  • Influences and impacts strategy at the national level. Enables collaboration across relevant partners and stakeholders and leverages expertise in strategic cross-product/aggregate business metrics to drive insights and impact GTM strategy and delivery.
  • Facilitates and drives engagement across a complex stakeholder map to drive Modern Work professional services growth strategy. Advises and enables functional teams in understanding and executing market strategy and customer segmentation strategy plans.

Product Advocacy

  • Leverages credibility and expertise to act as the executive-level product/technical advocate and evangelist, providing thought leadership and driving impact across Microsoft Modern Work solution areas.

Business Development

  • Drives area/subsidiary leadership through revealing and pursuing long-range, white-space growth opportunities, marketing strategies and investment plans.
  • Drives regular engagements with relevant executive stakeholders to develop and operationalize strategies and oversee implementation of cross-market solutions that drive strategic impact and increased market share, in line with area-specific service requirements (e.g., local regulatory compliance/programs).

Business Management

  • Develops and orchestrates the execution of business strategy. Tracks the efficacy of plans across solution areas and regions to drive long-term sustainable growth for the business. Accepts end-to-end accountability for revenue, scorecard metrics, and key performance indicators (KPIs) for the business.
  • Defines and leads the execution of rhythm of the business cadence and metrics to gather feedback and enable field performance. Leads regular cadence of connections with corporate (e.g., global sales, marketing, and operations, the business group, engineering) to execute strategic planning.
  • Acts as the executive-facing representative from the field, sharing insights back to the business (e.g., National Lead Partner for Microsoft, Other KPMG Service Line Partners, Finance, and Professional Services teams) on execution, performance, and trends across areas/subsidiaries. Consolidates insights to succinctly summarize the business for senior leadership. Utilizes expertise in key aspects of the business and rigor of execution to drive contributions to business performance.

What you bring to the role

  • 8+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience.

Additional or Preferred Qualifications

  • 12+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience AND bachelor’s degree in business, Marketing, Computer Science, or related field
  • 8+ years’ experience managing and expanding a professional services/solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization.

Providing you with the support you need to be at your bestOur Values, The KPMG WayIntegrity, we do what is right | Excellence, we never stop learning and improving | Courage, we think and act boldly | Together, we respect each other and draw strength from our differences | For Better, we do what mattersKPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier-free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice.Adjustments and accommodations throughout the recruitment processAt KPMG, we are committed to fostering an inclusive recruitment process where all candidates can be themselves and excel. We aim to provide a positive experience and are prepared to offer adjustments or accommodations to help you perform at your best. Adjustments (informal requests), such as extra preparation time or the option for micro breaks during interviews, and accommodations (formal requests), such as accessible communication supports or technology aids, are tailored to individual needs and role requirements. You will have the opportunity to request an adjustment or accommodation at any point throughout the recruitment process. You will have an opportunity to request an adjustment or accommodation at any point throughout the recruitment process. If you require support, please contact KPMG’s Employee Relations Service team by calling 1-888-466-4778.

KPMG is looking for a Modern Work Go-to-Market lead who will be responsible for driving the go-to-market strategy, planning, and delivery for the Modern Work business, with a focus on Microsoft 365 and AI for workplace modernization. The role involves providing leadership, support, and enablement for the sales community, while also connecting with Alliance partners and stakeholders to drive business outcomes. The ideal candidate should have 8+ years of experience in marketing strategy, business planning, sales enablement, or related fields, with additional qualifications preferred. KPMG is committed to creating an inclusive workplace and providing adjustments and accommodations throughout the recruitment process to help candidates perform at their best.