Subsidiary Product Marketing ManagerMicrosoft4.2Greater Toronto Area, ON Showcase Surface value through marquis brand and customer stories and local commercial digital marketing to increase KPIs across the marketing funnel. 30+ days ago·More…View all Microsoft jobs – Greater Toronto Area jobsSalary Search: Subsidiary Product Marketing Manager salariesSee popular questions & answers about Microsoft

Microsoft is on a mission to empower every person and every organization on the planet to achieve more. Our culture is centered on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day. In doing so, we create life-changing innovations that impact billions of lives around the world. You can help us to achieve our mission.
Microsoft is on a mission to empower every person and every organization on the planet to achieve more. Our culture is centered on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day. In doing so, we create life-changing innovations that impact billions of lives around the world. You can help us to achieve our mission.

The Surface Product Marketing Manager is the local Surface business group leader and subject matter expert who drives attainment of the billed revenue and unit targets, profitably, through marketing activities, through-partner / direct sales programs and incentives.

The Surface mission is to give people the best experience with Microsoft devices to transform industries and the way people get work done. We do this in a way that builds millions of fans, helps businesses be more effective, establishes meaningful new categories that transform productivity whist also increasing market share, revenue and gross margin for Microsoft.

Your role is to focus the sales and marketing teams across the subsidiary on how Surface can help modernize our customer’s workplaces as organizations look for ways to transform their businesses, recruit, hire and retain the best employees, and attract customers who are buying in new ways.


Responsibilities


Our core priorities for the Surface business are:
  • Innovate the Commercial Surface business model, Grow & Evolve the Channel
  • Develop core capabilities to mature our local go-to-market approach
  • Mainstream Surface into wider Microsoft commercial engines

Your responsibilities as a Surface Commercial Product Marketing Manager include:

Planning
  • Lead the subsidiary efforts to launch new services Devices and Accessories. Ensure local PR, marketing and sales efforts including Early Adopter Program are aligned and ready at announce.
  • Develop strong partnerships across business groups, Surface Specialists, Account Executives, and the entire selling ecosystem.
  • Collaborate with the Surface Consumer team to ensure that plans and offer strategy are aligned.

Execution
  • Deliver forecasting accuracy for inventory planning, increasing Surface portfolio sales and premium mix vs. budget.
  • Strengthen customer engagement through customer engagement programs.
  • Manage End-of-Life transitions during product launch periods.
  • Showcase Surface value through marquis brand and customer stories and local commercial digital marketing to increase KPIs across the marketing funnel.
  • Drive local marketing efforts including Account Based Marketing, PR, digital, and events, to increase committed sales pipeline coverage and through partner sales.
  • Deliver great Surface experiences through internal events and presence in local industry/trade events.

Measurement
  • Awareness. Grow the of awareness, perception and consideration (launch +90 days) in local market.
  • Customer Stories and Case Studies. Develop number of customer stories and case studies showcasing the best of the Surface portfolio
  • Billed Revenue. Increase commercial billed revenue and % attach to Microsoft 365 deals
  • Drive a high Surface premium mix.
  • Market Share. Grow share in the premium computing category.


Qualifications


Experience:
  • 3-5 years related experience

Skills & Knowledge:
  • Partner and customer focused
  • Understand product advocacy and evangelism
  • Core marketing experience (positioning and messaging)
  • Being a conduit between technology and the business with the voice of customer in mind
  • Role model for Microsoft values
  • Excellent communicator
  • Strong ability to influence for impact
  • Use data to inform marketing investments and strategies and evangelize Marketing Insights for Sellers and Digital Content with sales teams

Education:
  • Bachelor’s Degree (B.S./B.A.) required, relevant fields of study include Marketing, Business, Computer Science

Subsidiary Product Marketing Manager


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Marketing Communications and Operations ManagerMicrosoft4.2Greater Toronto Area, ON While driving marketing operations, you also lead digital compliance in our marketing executions. 5 + years of proven program management, budget management,… 30 days ago·More…View all Microsoft jobs – Greater Toronto Area jobsSalary Search: Marketing Communications and Operations Manager salaries in Greater Toronto Area, ONSee popular questions & answers about Microsoft

Microsoft is on a mission to empower every person and every organization on the planet to achieve more. Our culture is centered on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day. In doing so, we create life-changing innovations that impact billions of lives around the world. You can help us to achieve our mission.
We are looking for a Marketing Operations Manager to join the Central Marketing Organization (CMO).
The Central Marketing Organization (CMO) is anchored around a shared purpose for Customer Centricity, Marketing Thought Leadership, and Marketing and Sales Alignment. CMO accelerates the Area growth agenda through integrated marketing campaigns that delight our customers and partners and create Microsoft fans. CMO leverages deep functional and business expertise to deliver superior customer experiences through connected customer journeys and data driven storytelling. CMO builds strategic partnerships across Corp HQ and the Area to drive a digitally transformed, connected go-to-market.


Responsibilities

The Marketing Operations Manager will lead and drive marketing operations from end to end. This role reports to the Central Marketing Organization Lead in Canada.

The Marketing Operation Lead helps with marketing planning, budget management, offshore resources management, and business discussions in the Area. This role engages with the CMO Lead, Integrated Marketing Lead (IML), IMM (Integrated Marketing Managers), Events, Social and Data and Insights leads, Business Groups, Business Program Manager, Finance and other stakeholders.

In addition this role will lead the preparation for Canada Marketing Rhythm of Connection (quarterly marketing discussions with Headquarters team) preparation with different stakeholders while articulating opportunities and marketing impact.

This role also oversees entire Marketing Operations in partnership with Marketing Service Central (MSC), the offshore marketing support team and in connection with the Field Service Engagement Manager (FSEM). You are the point of contact for Marketing Service Central team that provides marketing execution at scale for Microsoft in Canada. The Marketing Operations Manager actively partners with Corporate Headquarters’ stakeholders and sits on different virtual councils.

You are also responsible for helping to drive awareness for marketing compliance policies—inclusive of adhering to web site process and guideline. Clear communicator of actions so field marketers can minimize company’s risk across local web sites, MAS, Privacy, Brand.
This role is accountable for internal marketing readiness, Sales and Marketing content Hub maintenance and understanding, and adoption of modern marketing tools.

While driving marketing operations, you also lead digital compliance in our marketing executions. To deliver optimal customer experiences, you work across multiple leaders and stakeholders to address Microsoft’s global policies. As a steward of compliance, you regularly engage with Area and Corporate Headquarters stakeholders to drive compliance opportunities together.


Qualifications

  • 3+ years of Operations or Marketing expereince required.
  • 5 + years of proven program management, budget management, understanding of compliance policy experience, strong digital marketing operations background, preferably in technology marketing. Proven track record of marketing operation/execution excellence, cross-group collaboration and contributing to team success. Experience in working at a large global multi-national a plus.
  • Innate ability to navigate a complex matrix organization. Adept in change management helping others to plan, execute, and communicate effectively. Thrives in a fast-paced connected sales and marketing B2B environment.
  • Must be aware of compelling customer experiences connected to business outcomes and embrace Marketing Automation concepts. Strong understanding of sales priorities and motivations and ability to help advocate for marketing in conversations with sales organizations.
  • Exceptional oral and written communications skills. Strong anticipatory skills in delivering marketing operations excellence. Strong maturity, presence, and track record of marketing impact and influence.
  • Bachelor’s degree (B.S./B.A.) or equivalent work experience required.
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.
Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.

Marketing Communications and Operations Manager


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