Company: NBCUniversal
Location: Orlando, FL
Expected salary:
Job date: Fri, 03 Oct 2025 22:04:21 GMT
Job description:
Job Title: Marketing Strategy Specialist
Job Description:
We are seeking a dynamic Marketing Strategy Specialist to join our team, contributing to our portfolio that includes leading networks such as Oxygen, E!, SYFY, and Golf Channel, along with complementary digital assets like Fandango, Rotten Tomatoes, GolfNow, and GolfPass. This role will involve influencing marketing, content, and pricing strategies that enhance customer retention and optimize lifetime value.
Key Responsibilities:
- Develop and implement comprehensive marketing strategies across multiple platforms to drive customer engagement and retention.
- Analyze consumer data and market trends to inform content curation and promotional campaigns.
- Collaborate with cross-functional teams to create cohesive messaging and branding across all channels.
- Monitor and evaluate the performance of marketing initiatives, using insights to refine strategies and improve results.
- Work closely with content and product teams to align offerings with customer needs and preferences.
- Design pricing strategies that maximize customer lifetime value while remaining competitive in the marketplace.
- Leverage digital assets to enhance brand visibility and foster customer loyalty through targeted campaigns.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in marketing strategy development and execution.
- Strong analytical skills with the ability to interpret data and market insights.
- Excellent communication and collaboration skills.
- Familiarity with digital marketing tools and metrics.
- Passion for media and entertainment, particularly in the domains of television and digital platforms.
Join us to help shape the future of our brands and deliver unparalleled experiences to our audiences. Apply now to be a part of our innovative team!
