Digital Marketing and Engagement Specialist: Pathways Employment Help Centre – London, ON


Company:

Location: London, ON

Job description: Title: Digital Marketing and Engagement Specialist Job Description Pathways Employment Help Centre (PEHC) unleashes… and Communications Coordinator, the Digital Marketing & Engagement Specialist will work collaboratively with all departments and social…

Expected salary:

Job date: Wed, 05 Oct 2022 04:26:41 GMT

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Marketing Coordinator, MIRA Books & HQN BooksHarperCollins Publishers3.9Toronto, ON Experience with digital advertising an asset. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate,… 30+ days ago·More…View all HarperCollins Publishers jobs – Toronto jobsSalary Search: Marketing Coordinator, MIRA Books & HQN Books salaries in Toronto, ON

Overview:
Company: Harlequin Enterprises ULC
Department: Harlequin Trade Publishing
Reporting To: Marketing Manager, MIRA Books, Marketing Manager, HQN Books (dotted line reporting)
Status: Regular Full Time
Location: 22 Adelaide Street West, Toronto (currently working remotely but will need to commute to the office when it reopens)

We celebrate and support the differences that make each of us unique, striving to create a welcoming workplace that ensures everyone has a voice and are able to do their best work. We welcome all applicants, including those who identify with groups that are traditionally underrepresented in the publishing industry including, but not limited to, Black, Indigenous, and people of colour, and members of the LGBTQIA2S+ community, and persons with disabilities. Join us, and share your story.

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Job Summary: *
In this role, you will work on our commercial fiction novels, and report to two Marketing Managers.
You will help see a book campaign through its entire life, from early stage (reading manuscripts and brainstorming marketing plans that include galley strategy, promotional material, online engagement, and advertising), right through to development and execution.
Responsibilities: Author Brand Management – 35%

  • Includes marketing plans from brainstorming through to execution, including:

o Advertising and cross promotion plans
o Setting goals and targets
o Managing invoices & budgets
o Producing material (ie.,Social media assets, e-cards, bulletins, marketing decks)
o Accountability (liaising with colleagues, authors and agents)

Marketing Administration – 35%

  • Maintaining a well-oiled machine, including:

o Online Resource catalogue (Edelweiss)
o In-book ads (print & digital)
o Meetings, emails, research
o Inputting marketing plans, tracking invoicing, department liaison
o Executing price change approvals

Marketing Materials– 20%
o Digital assets, Swag and Sales Presentations
o Manage the production, design and copy
o Understand the strategy behind each project

Digital and Social Media Strategy – 10%
o Includes content strategy, analytics, platform trends, digital advertising and BookClubbish blog posts as it relates to business development
o Contribute to brainstorming meetings by generating ideas and participating
Qualifications:

  • 1-2 Years of Publishing or Marketing experience an asset
  • Proficiency with major social media platforms
  • Experience with digital advertising an asset
  • High degree of written and verbal communication skills
  • Proficiency with Powerpoint, Adobe and Excel
  • Excellent organizational and communication skills and ability to multi-task
  • Post-secondary education with a focus in marketing an asset

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What’s in It For You?*

  • The opportunity to be part of a company on the leading edge of publishing, working with a very talented team and exceptional books
  • Summer Hours from late May to early September
  • Remote work, flexible start/stop times
  • Paid time off days and vacation allotment, starting at three weeks
  • Flexible benefit plans to fit your needs and pension matching
  • Various virtual social activities to keep you connected – we love trivia!
  • Virtual author events and access to discounted books
  • Working with passionate people!

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About HarperCollins Canada and Harlequin*
Harlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.

Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.

HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance. We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process. We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.

Location: 22 Adelaide St W., Toronto, ON

Job Type: Full-time

Work Location: Multiple Locations

Marketing Coordinator, MIRA Books & HQN Books


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Marketing AssistantCentre for Education & Training Employment5.0Mississauga, ON$43,169 a year Graphic Design Support – Design eye-catching print and digital marketing materials that adhere to brand guidelines. 9 days ago·More…View all Centre for Education & Training Employment jobs – Mississauga jobsSalary Search: Marketing Assistant salaries in Mississauga, ON

SUMMARY: Achev is looking to hire an enthusiastic and dedicated Marketing Assistant to assist with the execution of our integration marketing plan. Reporting to the Marketing Manager, the Marketing Assistant will help develop and maintain the Achev website, assist with the execution of digital and traditional marketing campaigns, manage Achev’s social media channels and support ongoing e-mail marketing efforts.

Key Responsibilities:

  • Website Support – Update website content and online events calendar; create new program and landing pages with front-end WordPress page builder
  • Social Media Management – Create, schedule and monitor social media posts with social media management tools
  • Graphic Design Support – Design eye-catching print and digital marketing materials that adhere to brand guidelines
  • Email Campaign Support – Design and distribute email marketing content, manage and maintain lists of contacts, and report email campaign results
  • Digital Marketing – Assist with the execution of digital marketing campaigns through Google/Facebook Ads to drive client intake and brand awareness
  • Video Marketing – Create impactful marketing videos within Promo Video Maker for social media campaigns
  • Monitor the Achev general email inbox and respond to inquiries
  • Support other marketing initiatives as required

Qualifications:

  • Post-secondary education in Marketing, Communications or related program
  • Minimum 2 years of relevant work experience in marketing, communications or related role
  • Strong graphic design skills with the ability to use Canva, Photoshop or Illustrator for designing marketing materials such as email newsletters, social media posts/ads, flyers, banners, etc.
  • Prior experience using Constant Contact or Mailchimp for e-mail campaigns.
  • Proven experience with website maintenance and management by using top WordPress page builders such as WP-Bakery, Elementor, Divi, or SeedProd
  • Experience with Google Ads platform
  • Ability to multi-task and effectively meet well defined deadlines
  • Strong interpersonal skills and ability to work collaboratively and creatively within a team environment

Marketing Assistant


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Project Manager, Marketing and Communications: WIL Employment Connections – London, ON


Company:

Location: London, ON

Job description: Job Posting: Marketing and Communications, Project Manager (Part-Time) 18-Month Contract Opportunity WIL Employment… firm. The brand is ready and we need your help! We are looking to welcome a new part-time project manager to our team…

Expected salary: $30 – 34 per hour

Job date: Wed, 11 Aug 2021 05:04:29 GMT

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newDigital Marketing Sales AssociatesAchev Employment ServicesToronto, ON$18 – $25 an hourUrgently hiring You are a driven professional with some experience in digital marketing sales. Understanding client needs, answering questions, follow-up calls and offering… 3 days ago

Achēv Employment Services is a non-profit employment centre partnering up with one of our employer partners to find suitable candidates for this position.

The employer partner company is a leading full-service and high-performance digital marketing agency based in Brampton Ontario. We work with small and mid-size service-based businesses and professionals in Canada. We pride ourselves in making small businesses generate leads and help them stand out in a big way online using digital marketing. Our services include social media marketing, website design, content creation, pay-per click advertising, graphic design, digital video. Our business clients are able to take comfort in the knowledge that we are always ready to assist whenever the need arises.

About the Position

Are you passionate about helping and talking to local businesses in Canada?

We are currently looking for an enthusiastic and friendly digital marketing sales professionals who have the willingness to tackle anything that comes your way, a positive attitude and a desire to be part of growing digital marketing team. The ideal candidate must have strong writing and communications skills, knowledge about the different social media platforms, marketing research skills, sales outreach experience and client management experience.

The Sales consultants are responsible for identifying and landing new business opportunities and converting leads. Lots of opportunities for growth. To succeed in this role, you must be committed to excellence and developing rapport with local business businesses in Ontario. You are a driven professional with some experience in digital marketing sales. Having a high-level understanding in platforms such as Google, Facebook, LinkedIn, Twitter, Instagram, YouTube, Google My Business, SEO, Web Design and more will be very helpful but not required

Please inquire *ONLY* if you meet the following criteria:

Requirements > The ideal candidate:

· Have past sales experience (ideally 1-2 years), highly motivated to win and enjoy the challenge of closing new business!

· Have an interest in digital marketing industry and knowledge of SEO, Web Design, PPC and Social Media

· A well rounded comminutor, regardless of medium; cold email prospects, comfortable cold calling, face-to-face, social media, setting up online meetings, follow-ups and networking

· Ability to make multiple outbound calls (40 to 60 calls per day) to potential local businesses

· Researching potential leads, identifying market trends, creating and maintaining list / database of prospects from business directories, web searches, references and digital marketing campaign

· Must have a strong sales presentation, strong negotiation skills, persuasive, and goal oriented that drives new business development

· Understanding client needs, answering questions, follow-up calls and offering solutions and support based on what the client needs and marketing goals

· Work independently with strong time management and have a proven ability to problem solve in a variety of situation

· Self-motivated and self-directed to meet and exceed monthly sales target

· Possesses an energetic, outgoing, friendly demeanor, and an active team member.

· Are always learning – aren’t afraid to say “I don’t know – let me find out for you”

Typical Day & Duties

  • Emails, phone calls, sales presentations.
  • Communicating with clients to understand their needs and explain product value.
  • Building relationships with clients based on trust and respect.
  • Manages the sales process from start to close including handling sales negotiations.
  • Prepare custom quotes based on already prepared PowerPoint documents.
  • 15% is own prospecting, 75% following up on supplied leads, 10% account management/upselling.
  • You will be introducing the company, its products, and scheduling presentation meetings.
  • You will be performing both phone and online screen-sharing presentations and closing.
  • You will be updating your activities through a Customer Relationship Management System.
  • You will be following up as required.

Application deadline: 2021-09-17

Expected start date: 2021-09-20

Job Types: Full-time, Permanent

Salary: $18.00-$25.00 per hour

Additional pay:

  • Commission pay

Work remotely:

  • No

Digital Marketing Sales Associates


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newDigital Media SpecialistExpress Employment ProfessionalsToronto, ON•Remote$70,000 – $80,000 a year Deeply understand the digital marketing performance of each platform. Performing ROAS analysis to evaluate the efficiency and effectiveness of different… 4 days ago

We are seeking for our client a senior media buyer. Reporting to the Sr Manager of Digital Marketing, the senior media buyer will optimize media buys and grow revenue.

Perks
Full medical, dental, vision, paid leave and vacation, relaxed office environment, hybrid work environment, very quick access to subway & buses, parking etc.

Main Duties

  • Buying media with a positive ROA
  • Optimizing media processes for ROAS growth
  • Assist in coaching the media buying team

Job Responsibilities

  • Deeply understand the digital marketing performance of each platform
  • Assist SR. Manager in leading media buying team
  • Lead and analyze media buys and develop and implement innovative strategies for improvement and growth
  • Performing ROAS analysis to evaluate the efficiency and effectiveness of different marketing campaigns
  • Develop insights for optimizing media
  • Providing consultancy on campaign tagging and additional on-site tracking
  • Maintaining phone number tracking and analyzing leads and rentals from each marketing channel
  • Keep abreast of media buying trends

Qualifications

  • 4-6 years experience
  • Expert in all of the latest advertising and media trends
  • Deep understanding of arbitrage media buying
  • Deep understanding of buying for positive ROAS
  • Experience with RevContent
  • Experience With Taboola
  • Experience with Facebook Ads
  • Experience with Yahoo Gemini

Technical Skills:

  • Adwords/Adwords Editor
  • Bing Ads/Bing Ads Editor
  • Google Analytics
  • Facebook Ads/Facebook Ads Editor
  • AdBeat
  • Canva or Photoshop
  • SpyFu
  • SEM Rush
  • Excel
  • Powerpoint
  • BI tools

Job Types: Full-time, Permanent

Salary: $70,000.00-$80,000.00 per year

Benefits:

  • Casual dress
  • Company events
  • Dental care
  • Extended health care
  • On-site parking
  • Vision care
  • Work from home

COVID-19 considerations:
COVID-19 safety protocols are in place in the office

Work remotely:

  • Yes

Digital Media Specialist


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