Digital Marketing / SEO AnalystTrader Corporation3.6Toronto, ON Use a variety of online tools, historical success and digital trends to audit and analyze the dealer and Dealer Group customers’ digital footprint from an SEO… 30+ days ago·More…View all Trader Corporation jobs – Toronto jobsSalary Search: Digital Marketing / SEO Analyst salaries in Toronto, ONSee popular questions & answers about Trader Corporation

Job Description


Summary of Job:

The SEO Analyst supports strategy and execution of search engine optimization solutions for automotive dealership customers. This role will involve in depth analysis of the client’s digital marketing footprint as well as competitive analysis to uncover missed opportunities that will help the dealer grow their business. This position will spend majority of time managing dealers’ local online presence and implementing strategies to improve their visibility.


General Responsibilities:

Implement local SEO strategies on the client’s Google My Business, website, and other online profiles for the purpose of increasing the client’s organic keywords exposure and local search traffic.

Use a variety of online tools, historical success and digital trends to audit and analyze the dealer and Dealer Group customers’ digital footprint from an SEO perspective.

Work with SEO Manager and cross-functional departments to assist in building search engine optimization strategies for dealers and Dealer Group clients.


Key Traits and Competencies:

  • Self-motivated and results driven with the ability to multi-task in a fast paced team environment
  • Passion for the power of content and web analytics
  • Excellent oral, written and interpersonal skills; the ability to effectively communicate with all levels within the organization
  • Independent learner – ability to learn on their own and discover new industry trends
  • Excellent client management skills as well as presentation skills for leading meetings


Required Education, Experience and Technical Skills:

  • At least 1 year of SEO or Digital Marketing experience (Recent Digital Marketing Bootcamp graduates can also apply)
  • Excellent written and verbal communication skills
  • Working familiarity of SEO best practices and management (Experience using SEO tools, website CMS, and web analytics is an asset)
  • Ability to use quantitative and qualitative metrics to communicate progress and identify meaningful trends
  • High level of proficiency with the internet and MS Office (particularly MS Excel, MS Word and MS PowerPoint)
  • Knowledgeable about the latest trends in search engine
  • Google Analytics Certification would be an asset
  • Knowledge of Local SEO and Google My Business is an asset
  • Working knowledge of SEM Rush and Bright Local is an asset
  • Bilingualism (French/English) is an asset, but not required

Digital Marketing / SEO Analyst


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Marketing Communications SpecialistsharethroughToronto, ON 2-3 years of experience in creating, writing, and revising content (in the digital marketing field being an asset). Generous group health insurance plan. 21 days ago·More…View all sharethrough jobs – Toronto jobsSalary Search: Marketing Communications Specialist salaries in Toronto, ON

Sharethrough is disrupting the legacy digital advertising supply chain as the first ad exchange to auto-enhance every standard impression by rendering a higher-performing ad that dynamically fits into any placement on any site. Our technology and approach enables advertisers to see substantial campaign performance improvements and cost savings using the same standard video and display creative as well as the buying workflow they use with standard exchanges. The Sharethrough Exchange (STX) powers over 225 billion monthly impressions and is integrated with more than 30 of the world’s largest demand side platforms, enabling buyers to efficiently achieve their marketing objectives at scale.
Sharethrough is growing its Marketing team! We are seeking a Marketing Communications Specialist with experience in creating and writing marketing content in the digital marketing field.
Content marketing being at the heart of our strategy, you will collaborate not only with the rest of the marketing and PR teams, but also with the product team to create engaging content to raise the company’s profile and position it as a leader in the industry.
If you enjoy working with people with highly technical expertise, you are passionate about communications, digital marketing and technology, you are eager to learn, and you have a good and structured writing style, we want to meet you!

Your mission

    • Write, edit and publish marketing content on Sharethrough’s company, products and industry, such as blog articles, white papers, advertising content, social media and website content, and press releases to be made available through various channels
    • Work in close collaboration with the product team to synthesize and vulgarize the description, developments and news of our products and make them understandable and accessible through different communication channels
    • Actively monitor industry news and trends and write reviews, opinions and comments on them on behalf of the company, staying ahead of the competition
    • Seek input from several actors and thought leaders at different levels of the organization to produce optimal, thoughtful and industry-leading publications
    • Revise and reread texts to ensure that the tone and voice comply with the brand guidelines and that the material is free of errors
    • Guarantee the linguistic quality of all our projects throughout their execution
    • Collaborate with graphic designers in the production of digital multimedia content
    • Participate in the planning of the content marketing strategy and narrative development, as well as in multiple initiatives to elevate the quality of the content Sharethrough produces

Your profile

    • Bachelor’s degree in creative/technical writing, communications, journalism, marketing, translation, or other relevant discipline
    • 2-3 years of experience in creating, writing, and revising content (in the digital marketing field being an asset)
    • Capabilities in vulgarizing technical concepts
    • Exceptional communication skills in English (written and spoken), French is an asset
    • Ability to adapt writing style according to the message and media concerned
    • Proficiency with social media marketing and all major social media platforms, including LinkedIn, Facebook and Instagram
    • Autonomy, initiative, curiosity, speed of execution, creativity and attention to detail
    • Ability to thrive in a demanding, rapidly changing and fast-paced environment
    • Be a team player who values collaboration and diversity of opinions and ideas
    • Knowledge in SEO, an asset
    • Experience or knowledge of the programmatic advertising industry, a major asset
    • Proficiency with the Google Workspace, an asset

What’s in it for you?

    • Competitive salary and benefits
    • Generous group health insurance plan
    • Access to the virtual healthcare platform Dialogue
    • Access to the company’s stock option plan
    • 16 days of vacation per year, which increases with seniority at the company
    • Offices closed during the holidays
    • Wellness allocation of $840 per year (for gym memberships, sportswear, etc.)
    • In-house training programs on our company and industry
    • Encouragement and funding of continuing education and training
    • Very active social committee and free online sports classes
    • Access to a tool that measures your engagement and job satisfaction anonymously
    • Pairing with a buddy for your first 6 months
    • Advantageous referral program
    • Young, inspiring, and dynamic work environment
    • Casual dress code
    • Work from home and flexible hours
    • And more!
About District M / Sharethrough
District M is a company founded in Montreal in 2013 and Sharethrough was founded in San Francisco in 2007, both offering programmatic solutions.
In March 2021, District M and US company Sharethrough merged to become one of the leading modern omnichannel ad exchanges.
Our company mission is to build a sustainable advertising ecosystem for journalists, content creators, and app developers, by connecting publishers and advertisers with true technology innovation supporting all ad formats, devices, and user experiences.
Joining our company means joining a team of inspiring people who are continually looking for ways to push the boundaries. We are proud to offer a pleasant and open work environment where everyone is encouraged to share their ideas and where everyone’s opinion is heard.
With presence in Montreal, Toronto, New York City, Chicago, San Francisco, Los Angeles, and Austin, District M and Sharethrough’s fast-growing combined company intends to make its mark in the digital media environment as the partner of choice for any type of business.

Marketing Communications Specialist


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REMOTE Senior LEAN-Agile Portfolio Management consultant to manage projects of Enterprise DevOps group, and set up lightweight processes, assign agile pods to projects – Vancouver, BC


Company: S.i. Systems

Location: Vancouver, BC

Job description: : Project Management Agile Scrum Master 5 – 7 years Program Manager 2 – 4 years Priority Requirements: Describe your skills…. MUST HAVE SKILLS Experience as a Portfolio or Program Manager of a large program of medium to high complexity Product Owner…

Expected salary:

Job date: Mon, 13 Sep 2021 04:09:18 GMT

Apply for the job now!

Social Media agent / Agent(e) médias sociauxSunwing Travel Group3.5Toronto, ON We want to continue to do our part to help end this pandemic, protect our employees and those vacationing with us, and to support the travel industry’s full… 29 days ago·More…View all Sunwing Travel Group jobs – Toronto jobsSalary Search: Social Media agent / Agent(e) médias sociaux salaries in Toronto, ONSee popular questions & answers about Sunwing Travel Group

Sunwing Travel Group is the largest vertically integrated travel group in North America and during this unprecedented time, we are continuing to search for top talent. We are looking for candidates who are EPIC (entrepreneurial, passionate, innovative, and customer-centric) to join our team and help deliver our purpose “passionate people making vacation dreams come true”.

We want to continue to do our part to help end this pandemic, protect our employees and those vacationing with us, and to support the travel industry’s full recovery. Sunwing requires full vaccination against COVID-19 for our new and existing employees. We will make accommodations for qualifying medical or religious exemptions.

To learn more about our vaccination policy, follow this link: https://bit.ly/2X4TOOk

Also, learn more about our Safe with Sunwing commitment and how Sunwing is keeping its employees and customers safe here: https://bit.ly/3ngVrne

About You:

You are a natural problem solver and engaging Social Media agent. You are responsible for brand reputation management and providing an exceptional customer experience on every interaction. Experienced in anticipating client needs during all stages of travel, from trip planning, to their return home, the Social Media agent can multi-task, prioritize, and communicate for a seamless online experience. You work towards a high online community standard of excellence.


What You’ll Do:

  • Demonstrate rapid response and company emphasis on quality customer care, transparency and authenticity to a large, public audience through the use of multiple social media tools
  • Identifying trends and potential crises, liaising with various departments to respond with urgency to protect the brand’s reputation as situations arise
  • Focusing on providing exceptional service for every aspect of the customer experience
  • Assigning inquiries to other areas of the Sunwing Travel Group and following up to ensure that they are received and responded to
  • Seeking out sales opportunities, and convert them into bookings through tracking and follow-up communications
  • Responding to customer emails with empathy and accuracy through the Sunwing “Contact Us” inbox
  • Handle the recovery process for a service failure, in pursuit of the higher goal of prevention
  • Preserve the relationship between the business and our travel partners, to the best of their ability
  • Share feedback and suggestions from the online community to the management team to drive positive change
  • Other duties as assigned


What You’ll Need:

  • Exceptional customer service & sales skills
  • Travel and Tourism education or employment, or social media customer service background an asset
  • TICO Certification a requirement
  • High level knowledge of TTS, Sprout Social, or Zendesk an asset
  • Customer Experience driven, results oriented achiever
  • Self- motivated team player with the ability to multi-task in a fast paced environment
  • Excellent written communication skills with a demonstrated ability to write clearly, succinctly and in a manner that appeals to a wide audience
  • Flexible work schedule with the ability to work evenings and weekends


What You’ll Be
A Part Of:

  • Remote Work Opportunities
  • Grow your career with challenging and rewarding work that makes a difference
  • Opportunity to give back through our social responsibility initiatives
  • Work with a fun, passionate, travel-loving team!
  • See for yourself! @sunwinglife

We thank all who apply however only those who meet the qualifications will be contacted.

At Sunwing, diversity is important to us. Click here to learn about how Diversity and Inclusion has always been, and continues to be, a top priority for us. We are proud that our workforce is made up of passionate people from all experiences and backgrounds. We are also committed to employment equity and to fostering an inclusive, accessible environment. We welcome applications from everyone. We will accommodate all applicants throughout the hiring process. If you are an individual who requires accommodation to apply to this position, please email mmarcus@sunwing.ca or call 416 859 2973.

Social Media agent / Agent(e) médias sociaux


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newCampaign & Content Activation DirectorFanDuelToronto, ON FanDuel Group is based in New York, with offices in California, New Jersey, Atlanta, Florida, Oregon and Scotland. Manage, coach and develop an internal team. 1 day ago·More…View all FanDuel jobs – Toronto jobsSalary Search: Campaign & Content Activation Director salaries in Toronto, ON

ABOUT FANDUEL GROUP

FanDuel Group is a world-class team of brands and products all built with one goal in mind — to give fans new and innovative ways to interact with their favorite games, sports, teams, and leagues. That’s no easy task, which is why we’re so dedicated to building a winning team. And make no mistake, we are here to win, but we believe in winning right. That means we’ll never compromise when it comes to looking out for our teammates. From our many opportunities for professional development to our generous insurance and paid leave policies, we’re committed to making sure our employees get as much out of FanDuel as we ask them to give.

FanDuel Group is based in New York, with offices in California, New Jersey, Atlanta, Florida, Oregon and Scotland. Our brands include:

  • FanDuel — A game-changing real-money fantasy sports app
  • FanDuel Sportsbook — America’s #1 sports betting app
  • TVG — The best-in-class horse racing TV/media network and betting platform
  • FanDuel Racing — A horse racing app built for the average sports fan
  • FanDuel Casino & Betfair Casino — Fan-favorite online casino apps
  • FOXBet — A world-class betting platform and affiliate of FanDuel Group
  • PokerStars — The premier online poker product and affiliate of FanDuel Group

THE POSITION
Our roster has an opening with your name on it

We are currently looking for an experienced Campaign & Content Activation Director for Fanduel Canada. This role will lead a team that manages our integrated media partnerships and content activations across various media and talent partners. Our partnerships include channels such as television, radio and digital including social (paid and organic), display and video. The ideal candidate will know how to develop and navigate key relationships to manage integrated campaigns focused on product/editorial integrations as well as content and talent development, activation and distribution for both pre-recorded and live content. Ultimately, the candidate will judged on how successful they are at leveraging the integrations and campaigns to drive revenue and new customer acquisition to FanDuel Sportsbook & Casino. This will be a highly visible role, both internally and externally.


THE GAME PLAN

Everyone on our team has a part to play

  • Responsible for the successful concept development and execution of our media partner integrations, content activation and distribution across our external partners
  • Foster strong collaboration and gather inputs from internal teams including product and product marketing, risk and trading, growth, integrated campaigns, content, creative and operations, compliance and legal
  • Manage the entirety of scheduling and production activities required for original, custom or co-created content activation and distribution for both live and pre-recorded content
  • Develop a test/learn and measurement/attribution framework of best practices for our integrated media activations to help determine the success and scalability of our integration and content activation initiatives
  • Oversee the day-to-day management of planning, tracking and execution of your program budget
  • Conduct the valuations for talent, integrations and distribution deals as needed
  • Ensure that our campaigns are joined up beyond our integrated media, so that our channels have a consistent message and tone of voice
  • Establish and manage the content activation roadmap from development to implementation and insight
  • Bring more business wide exposure into key programs to drive further collaboration and decision-making
  • Contribute to negotiations for complex partner or talent deals and partner/agency scope and compensation models
  • Foster an environment that encourages intelligent risk taking, innovation and creativity
  • Direct project and campaign prioritization with functions outside of the media team through strong business case development and influence
  • Manage, coach and develop an internal team.


THE STATS

What we’re looking for in our next teammate

  • Minimum 7 years of experience in marketing partnerships, ideally within media, entertainment or sports
  • Multi-channel campaign and partnership experience across traditional, digital/social across a local and national footprint
  • Experience working with and developing relationships with content creators, production studios/teams, programming, media, talent and sales organizations
  • Bachelor’s degree with strong academic record and/or proven relevant experience in a performance marketing role at either an agency or on the operator side
  • Experience working with a consumer internet business with high customer engagement and relevant KPIs is a plus
  • Demonstrated ability to navigate a highly regulated and complex industry
  • Resilient and creative minded with a practical application to driving business outcomes
  • Strong knowledge of the sports media landscape with deep relationships
  • Ability to succinctly communicate both verbally and in writing, and provide clear direction and updates on projects
  • Ability to interface with a wide range of teams and ability to build strong relationships internally and externally
  • Meticulous attention to detail, outstanding organizational skills, project management skills, and ability to multi-task and prioritize
  • Experience working across multiple businesses within a larger corporate structure is preferred


THE CONTRACT

We treat our team right

Competitive compensation is just the beginning. As part of our team, you can expect:

  • An exciting and fun environment committed to driving real growth
  • Opportunities to build really cool products that fans love
  • Mentorship and professional development resources to help you refine your game
  • Flexible vacation allowance to let you refuel
  • Hall of Fame benefit programs and platforms

FanDuel Group is an equal opportunities employer. Diversity and inclusion in FanDuel means that we respect and value everyone as individuals. We don’t tolerate bias, judgement or harassment. Our focus is on developing employees so that they reach their full potential.

Campaign & Content Activation Director


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Content Marketer, Cash Management Group – Vancouver, BC


Company: Canaccord Genuity

Location: Vancouver, BC

Job description: , Australia and Dubai. We are driven by your success.™ Responsibilities: Create, produce and monitor digital marketing…, think and tweet all things social media and digital marketing, including but not limited to: Twitter; LinkedIn, Instagram…

Expected salary:

Job date: Sat, 11 Sep 2021 23:37:07 GMT

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Group Digital Marketing ManagerStanley Black & Decker3.6Mississauga, ON•Remote 10+ years of experience in digital marketing, omnichannel execution; leading digital marketing teams running global campaigns in multiple languages. 30+ days ago·More…View all Stanley Black & Decker jobs – Mississauga jobsSalary Search: Group Digital Marketing Manager salaries in Mississauga, ONSee popular questions & answers about Stanley Black & Decker

POSITION: Group Digital Marketing Manager
REPORTS TO: Director, Marketing GCX Canada


LOCATION: Virtual – Ontario

SUMMARY:
Reporting directly to the Director Marketing, GCX Canada the Group Digital Marketing Manager your mission is to drive digital transformation across the Canadian region aligned with global digital strategy. You will lead the team in the creation of personalized experiences while gathering, enriching, and activating data across all digital media channels. You will develop the digital team across the region in developing in-house capabilities as well as manage external, digital, and social media vendors and agencies. You will be a part of strategic conversations about the most effective ways to deliver our messaging to the online users and identify online mediums that are best served to meet overall marketing objectives and bring to life real change.

You will collaborate closely with Region Leaders, and Business Unit Leadership. You will bring your exceptional analytical skills with a passion for testing and measuring results; distributed team leadership capabilities and growth mindset; and work collaboratively with the global marketing organization and international teams. Other key responsibilities:

  • Lead the development, planning and execution of product and services integrated digital communications strategy
  • Develop and communicate the digital marketing investment strategy and coordinate the evolution of the ad technology platform to deliver on business goals
  • Plan, design and execute digital campaigns to support various businesses goals and objectives
  • Work in conjunction with the Regional Leaders, Product Managers and eCommerce in the development of digital media plans and tactics that will support achieving SBD’s Marketing Objectives for Canada within the context of the global digital strategy
  • Manage continued development of advertising technology to improve audience management, bidding, and targeting strategies
  • Manage external/digital and social media vendors and/or agency coordination efforts
  • Proactive explore and test new campaign types, tactics and strategies to create system of continual optimization and improvement
  • Manage regular reporting and tracking, interpret implications, report metrics appropriately and flag issues regarding all digital platforms (website, social media, etc.) using both internal and external tools
  • Synthesize data to “tell the story” rather than just reporting numbers
  • Review new technologies and keep the company at the forefront of developments in digital marketing
  • Lead the internal digital team in the understanding and utilization of technical platforms that would make more efficient the traffic of materials for social media initiatives
  • Stewardship of digital campaigns and constantly exploring new means of delivery of SBD’s digital message into markets
  • Budget reporting and management, including preparing investment reports for internal clients and producing expenditure updates for digital and social media initiatives
  • Work side by side with regional and local and Ecommerce teams to create synergistic plans focused on optimizing ROAS while building our Brands
  • Continuously evolve and understand the online competitive landscape


QUALIFICATIONS

  • Minimum Bachelor’s degree in any discipline; MBA preferred
  • 10+ years of experience in digital marketing, omnichannel execution; leading digital marketing teams running global campaigns in multiple languages
  • Prior team leadership of functional experts working globally; coaching and developing broader team members throughout Canada
  • Demonstrable experience leading and managing executing best practices in all digital functions, including web development, acquisition marketing (email, banner ads, online video, paid search and SEO, etc), and web analytics

    • Google Analytics, Social Bakers, Similar Web
    • Working knowledge of content management systems, product information management systems, and digital assets management platforms
    • Familiarity with mobile marketing and commercialization
  • Referenceable track record of influence across a global company, matrix environment


Stanley Black & Decker believes in giving each and every applicant an equal opportunity to succeed on their own merit. We strive to hire employees that reflect and support the diverse perspectives, experiences and needs of employees and our communities including but not limited to race, national or ethnic origin, colour, religion, age, sex, sexual orientation, gender identity or expression, marital status, family status, genetic characteristics, and disability. We remain committed to upholding the values of equity, diversity, and inclusion in our work environments. We know that diversity underpins excellence, and that we all share responsibility for creating an equitable, diverse and inclusive organization. Therefore, in pursuit of our values, we seek employees who will work respectfully and constructively with differences across the organizational hierarchy in actualizing SBD’s priorities, goals and principles of equity and inclusivity. If accommodation is required at any point in the recruitment process, please contact a member of our Recruitment Team. Please note that as part of our recruitment process, candidates in the final stages will be required to complete a background check which may include a criminal background, credit and drivers abstract check.

#LI-RD1

Requisition Number

83605BR

Business

Canada – GTS

No. of Positions

1

Function

Marketing

Featured Category on SBD Careers

Marketing & Communications

Region

CANADA

Group Digital Marketing Manager


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Content Marketer, Cash Management Group – Vancouver, BC


Company: Canaccord Genuity

Location: Vancouver, BC

Job description: and monitor digital marketing campaigns on a variety of platforms; Collaborate with the marketing team to write and produce… and be forward-thinking in your approach; Eat, think and tweet all things social media and digital marketing, including but not limited…

Expected salary:

Job date: Sat, 11 Sep 2021 22:35:28 GMT

Apply for the job now!