SEO SpecialistWellin5 Inc.Toronto, ON•Remote$25 – $30 an hour Stay up to date with the latest SEO & digital marketing trends and best practices. Develop and implement Mailchimp and Sendgrid email marketing campaigns. 30+ days ago·More…View all Wellin5 Inc. jobs – Toronto jobsSalary Search: SEO Specialist salaries in Toronto, ON

SEO Specialist – Intermediate

Wellin5 Innovations Inc. is a Canadian online mental health counselling platform that provides online counselling to clients across Canada. We are based in Surrey, BC and looking for an experienced and knowledgeable SEO (Search Engine Optimization) Specialist for a remote contract position with our team. For this position, you may be located anywhere in Canada.

As an SEO Specialist, you will be responsible for planning, implementing and managing our SEO strategy. As our online presence is extremely important for the success of the business, your position will play a key role in driving our business growth and success.

This contract is remote and includes 25-30 hours per week.

Experience and Qualifications

  • 3 years of experience as SEO Specialist or similar role
  • 3 years of experience with planning and implementing a successful SEO strategy
  • Proven track record in successfully implementing SEO campaigns and driving aggressive growth
  • 3 years of experience in Google Analytics, marketing and business development
  • Experience implementing SEO-compliant designs in WordPress
  • Experience with A/B testing and other testing metrics
  • Experience with HTML
  • Ability to analyze and track data to optimize existing campaigns
  • Sense of ownership and pride in your performance and impact on Wellin5’s success
  • Critical thinking with awesome problem-solving skills
  • Team player with the ability to lead
  • Clear communicator and great interpersonal skills
  • Excellent time-management skills
  • Professional with a passion or interest in mental health and tech as well as seeing people healthy and prospering

Assets

  • Experience developing, designing and maintaining email marketing campaigns (MailChimp, Sendgrid)
  • WordPress development

Duties and Responsibilities

  • Plan, develop and implement our SEO strategy
  • Offsite link building
  • Work towards organic search optimization and ROI maximization
  • Regularly perform thorough keywords research
  • Identify key SEO KPIs
  • Monitor redirects, click rate, bounce rate, and other KPIs
  • Prepare and present weekly and monthly and quarterly reports
  • Identify and refine our target audiences on an ongoing basis
  • Update and improve our brand persona to better target identified audiences
  • Identify problems and deficiencies and implement solutions in a timely manner
  • Suggest improvements for process and productivity optimization
  • Work with the development team to implement SEO best practices
  • Stay up to date with the latest SEO & digital marketing trends and best practices
  • Perform regular, internal linking audits, site speed audits, make suggestions and implement changes
  • Complete regular competitor analyses, make recommendations and implement any changes
  • Prepare a content calendar for blog topics and any new content to be implemented on wellin5.ca

Additional Duties

  • Implement designs in WordPress website
  • Develop and implement Mailchimp and Sendgrid email marketing campaigns

Job Type: Part-time

Salary: $25.00-$30.00 per hour

Contract length: 3-6 months

Job Types: Full-time, Part-time, Contract

Salary: $25.00-$30.00 per hour

Benefits:

  • Flexible schedule
  • Work from home

Experience:

  • SEO: 2 years (preferred)

Work remotely:

  • Yes

SEO Specialist


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newMarketing SpecialistCareRx2.7Toronto, ONResponsive employer 2-4 years of professional experience in a marketing, communications, or digital role. Track and report on marketing expenditures. 7 days ago·More…View all CareRx jobs – Toronto jobsSalary Search: Marketing Specialist salaries in Toronto, ONSee popular questions & answers about CareRx

About CareRx
CareRx is Canada’s leading provider of pharmacy services to seniors communities. We serve over 92,000 residents in over 1,500 seniors and other congregate care communities (long-term care homes, retirement homes, assisted living facilities, and group homes). We are a national organization with a large network of pharmacy fulfillment centres strategically located across the country. This allows us to deliver medications in a timely and cost-effective manner and quickly respond to routine changes in medication management. We use best-in-class technology that automates the preparation and verification of multi-dose compliance packaging of medication, providing the highest levels of safety and adherence for individuals with complex medication regimes. We take an active role in working with our home operator partners to promote resident health, staff education, and medication system quality and efficiency.
Whether you do your best work in a dispensary, in a clinical setting, in an office, or on the road, we have an opportunity for you.
*
Position Summary*
CareRx is looking for a creative Marketing Specialist to join the team and help drive revenue, growth, and stakeholder engagement. This exciting role will allow you to wear many hats while collaborating and coordinating with commercial, operational, and clinical teams to ideate, plan, and execute marketing initiatives, with a focus on digital engagement channels, in support of strategic objectives across our growing organization.
Your Day To Day

  • Collaborate with cross-functional partners to develop compelling, high-impact assets, campaigns, and content across multiple channels to successfully engage customers and drive pipeline/opportunities for sales
  • Clearly define the goals, audience, message, channels and requirements of campaigns
  • Create assets such as brochures, flyers, newsletters, digital ads, presentations, blog posts, email campaigns, social posts, videos, web copy, newsletters, corporate announcements, case studies, and develop other content that nurtures current and future stakeholder relationships.
  • Manage all tradeshow planning including registration, booth, uniform, giveaways, and marketing materials
  • Manage physical inventory of marketing collateral and refill orders
  • Track and report on marketing expenditures
  • Manage relationships and projects with vendors and agency partners
  • Manage a large volume of activities, often with conflicting deadlines, while maintaining attention to detail, and sensitivity to stakeholder needs
  • Monitor and analyze marketplace trends, client needs, and competitive offerings.

What You Bring To The Team

  • 2-4 years of professional experience in a marketing, communications, or digital role
  • Post-secondary education in Business/Marketing or related discipline
  • Proven success creating and executing integrated marketing campaigns using online and offline channels including web, direct mail, events and tradeshows, digital advertising, content, media, SEO/SEM, and social media
  • Excellent verbal and written communication skills
  • Ability to work independently and establish work priorities with minimal guidance
  • Quick thinker and learner who can easily pivot based on evolving needs and timelines
  • Demonstrated organizational skills and attention to detail
  • Technical skills:
  • Microsoft Office Suite
  • Web Content Management Systems (CMS) such as WordPress
  • email marketing platforms such as Mailchimp
  • Adobe Creative Suite
  • Social media management tools (e.g. Hootsuite)
  • Salesforce CRM

Qualities for Success:

  • Background in healthcare or seniors’ sector
  • Experience in analytic tools and the ability to track marketing metrics, and measure against KPI

*
Application Process: *
CareRX welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process. Interested, qualified candidates are encouraged to apply.
All applicants must successfully pass satisfactory background screening (depending on the role – Criminal Record Check, Vulnerable Sector Check, Credit Check, Driver’s Abstract, Education Verification, Current Professional Registration) and referencing. Background screening will be completed after an offer of employment has been extended and accepted.

Job Type: Full-time

Work Location: Multiple Locations

Marketing Specialist


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Digital Marketing AssociateThe Successful InvestorNorth York, ON 3+ years in progressive digital marketing roles; broad marketing channel experience with a focus on web production, web design and email campaign deployment. 8 days ago·More…View all The Successful Investor jobs – North York jobsSalary Search: Digital Marketing Associate salaries in North York, ONSee popular questions & answers about The Successful Investor

DIGITAL MARKETING ASSOCIATE, The Successful Investor Inc.

We are a growing wealth management and investment publishing firm with 22+ years’ experience in subscription marketing and independent portfolio management.

The Successful Investor is actively seeking a Digital Marketing Associate who will provide high quality digital support and contribute to the continued growth of the organization.

Working in concert with the Marketing team, the ideal candidate will have a minimum of 3 years of progressive experience working in digital marketing.

The role of the Digital Marketing Associate is to manage and deploy marketing communications through email and on the website. Under the oversight of the Director of Marketing this role will also report and analyze channel performance and contribute to the annual plan.

KEY RESPONSIBILITIES


Email Production

  • Contribute to the development of the channel strategy/annual plan.
  • Deploy, monitor, and report on all email campaigns.
  • Analyze current email marketing campaigns and make recommendations for improvement.
  • Manage automation workflows, list pulls and segmentation strategy.
  • Test, test and more testing.


Website Management

  • Contribute to the development of the channel strategy/annual plan.
  • Oversee our email capture activities, i.e., free reports, popups, etc.
  • Manage website content and its performance.
  • Work with our website partner to manage the site.
  • Schedule and execute updates to our evergreen content for SEO.
  • Use Google Analytics to understand browsing behaviour and suggest ways to improve conversions.


Social Media

  • Develop and implement marketing strategies for our (modest) social media presence.
  • Monitor performance and making necessary changes to ensure positive ROI.


Other

  • Assisting with additional tasks and duties, as required.


REQUIREMENTS

  • Post-secondary diploma or degree in marketing, digital studies, or related business discipline.
  • 3+ years in progressive digital marketing roles; broad marketing channel experience with a focus on web production, web design and email campaign deployment.
  • Experience with email marketing.
  • Experience using a CMS (WordPress preferred), Revive and Dreamweaver, and Unbounce.
  • Experience using HTML (moderate to high skill level, CSS preferred).
  • Project management skills (Planning, Time Management, Scheduling, Communication).
  • Strong analytical skills with the aim of uncovering actionable insights.
  • Solid understanding of workflow processes and systems within a marketing/sales cycle.
  • Design skills are an asset.
  • Detail oriented, thorough, and organized.
  • Must own decisions, tasks, and responsibilities.
  • Interested in and passionate about personal finance/investing.

Located near Yonge and Sheppard in Toronto, The Successful Investor offers a vibrant culture in a growing firm committed to providing a diverse, inclusive, accessible, and accommodative workplace.

Pre-employment credit check and background check is required.

The Successful Investor Inc. welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Digital Marketing Associate


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Marketing AssociateAvison Young3.7Toronto, ON Support our digital marketing programs by becoming a “power-user” of our marketing technology tools, including Mapbox (mapping solutions), Templafy (content… 15 days ago·More…View all Avison Young jobs – Toronto jobsSalary Search: Marketing Associate salaries in Toronto, ONSee popular questions & answers about Avison Young

Our Story:


About You:
You are a high achiever looking to thrive in a fast-paced environment. You take pride in your own work but are comfortable collaborating with a team of highly motivated individuals. You can communicate clearly and concisely with teammates and clients, and you enjoy strong company culture and camaraderie. You can navigate multiple corporate functions, including global lines of service and corporate centers of excellence. You possess strong interpersonal skills and are willing to take on diverse tasks to achieve the team’s common goal. You value personal and professional growth and are ready to take the next step in advancing your career.
If this sounds like you, well, then you will love the culture at Avison Young!

About Us:
Avison Young is a global commercial real estate brokerage and advisory firm, offering transaction, management, financial and consulting services. We’ve designed our corporate structure to best serve our clients by enhancing collaboration across our organization.
Real estate can have an enormous positive impact on people’s lives – and we’re in the business of making spaces and places work better for people. Our purpose is to create real economic, social and environmental value as a global real estate advisor, powered by people.
We care about each other and we have each other’s backs. This makes AY a great place to be a client, and a great place to work. We support the whole person and their complete wellness – economic, mental and physical – because what’s best for our business comes from our people bringing their whole selves to work.

Overview:


Position Summary

The Marketing Associate – Canada, role must be a highly motivated individual with strong interpersonal skills, who can create both well-designed print and digital collateral, and support online marketing and new technology programs and initiatives. This individual has great technical skills, can multi-task, and contribute to the creation of property marketing, new business proposals and presentations, service line collateral, and general marketing materials with focus on complete project ownership and management.

Responsibilities:

  • Provide creative and innovative approaches to marketing programs for various teams across the region
  • Manage the design and layout of various marketing materials, including but not limited to new business proposals, presentations, and marketing collateral, including service line brochures, property flyers, white papers, invitations, advertisements, and more
  • Design research materials, including market reports, newsletters, white papers, and other market positioning deliverables
  • Create promotional videos and interactive websites for brand elevating initiatives, in collaboration with service line leaders, marketing leaders, communications and thought leaders
  • Support our digital marketing programs by becoming a “power-user” of our marketing technology tools, including Mapbox (mapping solutions), Templafy (content enablement program), Bynder (digital asset management), Foleon (web experience software), and other digital tools
  • Be a regional “power-user” of Buildout, the company’s property listings and marketing automation platform for all sales and leasing assignments.
  • Supports social media marketing, by creating social graphics, animated gifs, videos for the national channels, including LinkedIn, Twitter, Instagram and YouTube, in collaboration with the regional marketing leads, corporate marketing and communications teams.
  • Maintain brand consistency in line with global corporate standards at all times
  • Oversee outsourcing and management of large print jobs and mailings, when needed
  • Support in roll-out of national campaigns in accordance with global campaign strategy including email creation, social media strategy and advertising – including reporting on metrics through the campaign lifecycle
  • Support web initiatives including content formatting and upload for the Avison Young website through CMS
  • Support with internal communications as it relates to new national marketing materials when needed
  • Remain abreast of Avison Young’s new technology and innovation initiatives and identity areas of use in the local market; commitment to evolve skills with changing needs
  • Participate in the firm’s strategic marketing and communications best practices meetings, conference calls, and strategy sessions

Qualifications:

  • 2-5 years of experience in marketing or graphic design in a corporate environment
  • Proficient in Adobe Creative Suite; and Microsoft Office
  • HTML, video editing, website and print design experience
  • Email marketing experience
  • Proven ability to provide creative marketing solutions upon receiving project brief
  • Strong project management skills and attention to detail
  • Ability to juggle multiple projects and works effectively both independently and in teams
  • Excellent and effective verbal and written communication skills
  • Experience in commercial real estate considered an asset

Our Equal Opportunity Commitment:

Avison Young practices as an equal opportunity employer in all services locations around the world. We are committed to building and maintaining a workforce diverse in experience, skills and knowledge with uniformity in service excellence, commitment and integrity.

The firm maintains a strict policy to ensure employment opportunities are equal and do not discriminate based on race, color, religion, creed, age, sex, gender, gender identity or expression, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, protected veteran or military service status, or any other elements protected by law.

For those requiring assistance with disabilities, information relating to the need for accommodation and accommodation measures will be addressed confidentially.

Avison Young is committed to employing the best talent with the most fair and equitable recruitment practices. Apply with us TODAY!

Marketing Associate


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newMarketing Manager, Digital Customer ExperienceENERCARE3.7Markham, ON The ideal candidate has experience in marketing communications, building and implementing contact strategies, digital marketing and mobile apps. 2 days ago·More…View all ENERCARE jobs – Markham jobsSalary Search: Marketing Manager, Digital Customer Experience salaries in Markham, ONSee popular questions & answers about ENERCARE

Role: Manager, Digital Customer Experience

Status: Regular, Full-Time

Department: Marketing

Location: Markham

Summary:
The Digital Customer Experience Manager will play a key role in managing our digital communications to enhance our customer experience while driving upsell and cross sell opportunities. This includes leading many of our existing journeys, finding new and creative solutions focused on driving customer value and implementing retention strategies.

Act as a champion for providing exceptional, relevant digital customer experiences through a customer contact strategy, our mobile app, and a proactive management of our customer base.

The ideal candidate has experience in marketing communications, building and implementing contact strategies, digital marketing and mobile apps. Also has a proven track record executing with excellence, strong analytical and project management skills and the ability to interpret data to generate insight and action.

Moving forward, it is our goal to offer as much flexibility as possible to support individual work styles, while balancing business needs and ensuring we live our culture.

Key Responsibilities:

  • Develop and execute customer journey strategies across all stages from prospect to retention (includes opportunity sizing, creative review, deployment, reporting and post campaign analysis) to accelerate growth within the base.
  • Partnering with the Business Intelligence Team and agency partners to build and deploy contact strategies, predominantly though Salesforce Marketing Cloud.
  • Execute new opportunities within the base for upsell and retention through building various multi-touch, multi-dimensional journeys including digital, inbound and outbound tactics.
  • Identify, execute and partner with IT to apply mobile app best practices and create new mobile experiences to increase app adoption and boost engagement on the Enercare App.
  • Work with cross functional teams to execute on annual and quarterly marketing plans and strategies to grow engagement and share of wallet with our customer base
  • Complete post-mortems and analyze and comprehend program ROI and benefits

Qualifications:

  • Minimum of 2 years of experience working in marketing, ideally with a focus on digital marketing, contact strategy and/or customer communications
  • Ability to manage complex marketing projects, including working closely with IT on integrations.
  • Great partnership skills – working effectively with cross-functional teams
  • Experience managing projects with multiple agencies
  • Solid written and verbal communications, specifically in brief writing and project analysis and reviews
  • Strong familiarity with executing best practices in email marketing and email analytics.
  • Experience with Salesforce is strongly preferred.
  • Experience with mobile apps, Contentful, Uplands, UX/UI is a plus.

Marketing Manager, Digital Customer Experience


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newSEO & Social Media MarketerMenta CreativeToronto, ON•Temporarily Remote$46,000 a year Identify possible new digital marketing trends and opportunities. Demonstrable solid experience and success in implementing digital and social media marketing… 1 day ago·More…View all Menta Creative jobs – Toronto jobsSalary Search: SEO & Social Media Marketer salaries in Toronto, ON

Company description

Menta Creative is an independent creative and marketing agency located in Toronto, ON.

‍

At Menta Creative we pride ourselves on our vibrant, collaborative and supportive culture.

‍

We believe in the power of ideas, they can transcend space and time; and do more than just sell.

That is why we strive to use this power for good and create work that builds honest and provocative relationships between brands and their audience.

‍

Through a combination of strategy, creative, technology and media,

our goal is to ignite scalable and sustainable growth and redefine the way in which brands connect with people.

Job description

Menta Creative is looking for an SEO strategist and Social Media marketer!

We are looking to add a talented SEO specialist to our growing agency. The ideal candidate will be responsible for managing mid-size level clients. Past experience in a SEO strategic role at another agency is preferred.

The ideal candidate is someone with a great work ethic, sense of humour, tenacious attitude, and is results-oriented.

On the SEO side of responsibilities, you’ll be tasked with keyword research, onsite optimization, link building, citation building, and Google Analytics reporting to increase organic rankings for our clients on all major search engines.

This position also involves social media content marketing.

This role requires organization and communication skills in a fast-paced environment. It is a high-growth execution role at an early-stage, with an opportunity to grow and rise the ranks quickly.

Responsibilities:

  • Be the day to day lead for the company’s digital strategy including social media, SEO and SEM.
  • Implement tactical online marketing initiatives including event tracking, on site optimizations, keyword analysis, content creation, site auditing and competitive analysis.
  • Setup and data analysis with Google Analytics.
  • Define and report on SEM performance metrics.
  • Develop complex pay-per-click campaigns from the ground up and execute the day-to-day management.
  • Identify possible new digital marketing trends and opportunities.
  • Prepare and present monthly performance reports.
  • Demonstrable solid experience and success in implementing digital and social media marketing strategies.
  • Confident, disciplined and assertive with excellent influencing and persuasion skills.
  • Strong presentation skills across a wide range of channels.
  • An ability to develop long-term and mutually

Professional Skills & Qualifications

  • 3+ year experience working in a similar role and eagerness to learn
  • Must have strong technical SEO experience
  • Experience working for an agency or multiple clients considered a strong asset.
  • Must be up-to-date with the latest trends and best practices in SEO and SEM
  • Experience working with developer to identify and resolve SEO errors
  • Experience working with popular SEO & keyword software tools
  • Post-secondary education in marketing, analytics or closely related field.
  • Excellent communication skills.
  • Bachelors degree in Marketing, Communications, BA, or another field with relevant experience

Nice-to-haves

  • Someone who is tapped into social media engagement
  • Experience in managing Social Media campaigns
  • Experience with different content management systems

Reference ID: M0001

Part-time hours: 20-40 per week

Job Types: Full-time, Part-time, Permanent

Salary: From $46,000.00 per year

Additional pay:

  • Overtime pay

Benefits:

  • On-site parking

Schedule:

  • Monday to Friday

Experience:

  • SEO: 1 year (preferred)

Work remotely:

  • Temporarily due to COVID-19

SEO & Social Media Marketer


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Digital Marketing AnalystKimberly-Clark4.0Mississauga, ON Interface with local and global counterparts in the development of digital and social media marketing best practices. 16 days ago·More…View all Kimberly-Clark jobs – Mississauga jobsSalary Search: Digital Marketing Analyst salaries in Mississauga, ONSee popular questions & answers about Kimberly-Clark

Job Description

KEY JOB RESPONSIBILITIES:

  • Provide thought leadership to the Canadian brand teams and agencies in the development, execution, and evaluation of digital and social media marketing plans and content
  • Champion the execution of digital acceleration projects for the Canadian enterprise, ensuring collaboration between key stakeholders to define project objectives, business benefits, ways of working, and measures of success.
  • Partner with the Canadian brand team to strategize, consult on and execute Data Strategy and Digital Transformation plans across the Canadian enterprise, acting as a subject matter expert in must-win spaces such as organic social media, SEO, and incentives-based data acquisition and retention
  • In partnership with the KCNA Performance Marketing Team and Global Digital Marketing Center of Excellence, build digital marketing capabilities to drive Kimberly-Clark Canada’s digital transformation, enabling growth through data-centric acquisition, activation, and measurement strategies
  • Analyze consumer data trends and insights to find the right consumers to acquire, engage, retain and reactivate through various marketing channels.
  • In partnership with the agencies, KCIT, the performance marketing, and the global holistic measurement teams, leverage the holistic measurement platform to provide reporting, analysis, and insights for key PESO (Paid, Earned, Shared, and Owned) media initiatives.
  • In partnership with KCNA Performance Marketing Channel Managers and agencies, perform tactical work within tools (including BazaarVoice, Sprinklr, Google Analytics, SmartCommerce, Jebbit, etc.) to support the execution and measurement of day-to-day consumer experience and engagement in Canada.
  • Collaborate with the KCNA Community Management, agency, and brand teams to develop social media brand content, FAQs, and consumer responses to support brand idea executions
  • Participate in new brand marketing initiatives and presentations, including relevant Agency Day and operational meetings
  • Interface with local and global counterparts in the development of digital and social media marketing best practices
  • Stay up to date on digital marketing trends, bringing relevant opportunities forward to the Canadian brand team

MINIMUM REQUIREMENTS (Education; Experience & Critical Skills/Competencies):

  • Bachelor’s degree, preferably in a relevant discipline (i.e. Digital Marketing, Information Technology, PR, Journalism, Mass Communication, Marketing or other relevant areas) and 2-3 years prior experience in digital or social media marketing
  • Deep understanding of digital marketing with an analytic aptitude and test-and-learn mindset
  • History of demonstrated success in the development, execution, and evaluation of digital and social media communication plans that drive the business with strong KPI results
  • Results-focused, decisive, and collaborative
  • Experience operating within a highly matrixed organization. Demonstrated ability to build collaborative working relationships with team members both internal and external across the organization.
  • Strong project management and organizational skills, with the ability to manage and navigate project delivery and execution across multiple initiatives through engaging key internal and external stakeholders.
  • Data-driven, self-starter with an entrepreneurial spirit who enjoys compiling various data points to gain insights, formulate actionable plans, and implement initiatives to deliver results.
  • Keeps up to date on digital and social media trends and best practices
  • Demonstrates a passion for emerging marketing technologies and trends, along with a strong desire to propel the company forward on the leading edge of digital

PREFERRED QUALIFICATIONS:

  • Self-starter, critical thinker, highly ambitious, and deeply curious
  • Demonstrated experience developing consumer data acquisition, engagement, and retention strategies, particularly in the spaces of organic social, incentives (rewards, couponing, sampling, etc.) and brand websites
  • Working knowledge of SEO and SEM strategies and best practices
  • Proficient with digital and social media marketing technologies, metrics, and analytics (ex. Sprinklr, Google Analytics, BazaarVoice, Jebbit, Salesforce Marketing Cloud, etc.)

Global VISA and Relocation Specifications:

This role is available for local candidates already authorized to work in the role’s country only. K-C will not provide relocation support for this role.

Primary Location

Canada-Ontario-Mississauga

Additional Locations

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time

Digital Marketing Analyst


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newMarketing SpecialistConnor, Clark & Lunn Financial Group2.9Toronto, ON Experience: You have a minimum of 2 years of digital marketing and communications experience. Work with the digital marketing and communications team to enhance… Today·More…View all Connor, Clark & Lunn Financial Group jobs – Toronto jobsSalary Search: Marketing Specialist salaries in Toronto, ON

Marketing Specialist
Connor, Clark & Lunn Financial Group Ltd.
Toronto, ON
Connor, Clark & Lunn Financial Group is looking for a new Marketing Specialist! Are you someone who has a “can-do” attitude, enjoys new projects, and is up to date with marketing trends and technologies? If yes, this may be the right fit for you!
Who You Are
As the ideal team player, you have a knack for technology and applications and enjoy driving outcomes with creative out-of-the-box thinking. You are a strategic and forward thinker but also understand the importance of making incremental changes. You are passionate about your work and maintaining strong relationships among colleagues, managers, and external stakeholders.
This is a new position for our company designed for someone who is goal-oriented and ready for any challenge that comes their way. You are flexible and adapt easily to the evolving needs of the business. Your openness to continuous learning is unparalleled and will be the key to your success and ours in standing out among the competition.
What You Will Do
  • Work with the digital marketing and communications team to enhance and amplify awareness of our brand
  • Work with outside vendors to implement tools and keep to timelines
  • Build out virtual and in person events from concept through execution
  • Manage multiple projects and collaborate with other departments
  • Work with the marketing team to brainstorm new and innovative growth strategies
  • Work with key stakeholders to update and improve their digital presence
  • Identify latest trends and technologies within marketing relevant to the asset management industry
  • Writing and editing of various communications materials for CCLFG and affiliates such as:
    • Press releases / announcements
    • Sell sheets/brochures
    • Social media posts
    • Employee biographies
    • Internal Communications
    • Select affiliate publications / letters
What You Bring
  • Experience: You have a minimum of 2 years of digital marketing and communications experience
  • Knowledge: You have completed an Undergraduate Degree in Marketing, Communications, Public Relations or similar; asset management knowledge. Proficiency in verbal and written French is an asset
  • Tech Savvy: Understand the fundamentals of SEO, marketing automation tools, CRM platforms, CMS (WordPress, Sitefinity), web analytic software (Google Analytics and Google Tag Manager), basic understanding of HTML and CSS
  • Content Marketing: Fundamental understanding of content marketing techniques/best practices
  • Social Media: Experience in utilizing social platforms and optimizing paid and organic media initiatives
  • Communications: You have effective written and oral communication and presentation skills with the ability to improvise. You can run with a project independently but create consensus throughout the process
  • Creativity: You have a creative mind with an eye for detail, ideas come naturally and you have proven it through your successful track record
About Connor, Clark & Lunn Financial Group
Connor, Clark & Lunn Financial Group Ltd. (“CC&LFG”) provides a broad range of traditional and alternative investment products and services to individuals, advisors and institutional investors. Our business comprises of eleven institutional investment affiliates that are responsible for investment decision making and client service, as well as distribution affiliates including Connor Clark & Lunn Private Capital, which provides multi-asset class investment solutions and Connor, Clark & Lunn Funds which distributes single-strategy investments to individual investors. CC&LFG partners with each of its affiliates by contributing world class operations, product development expertise, broad distribution, and business management. We have grown from $29 billion in assets and 200 people in 2008 to approximately $96 billion in assets and over 640 people today. This has been accompanied by a high level of change in technology, types of assets managed, trading activity and geographic growth. As we look forward, we can see both opportunities and challenges for further growth that only reinforce our commitment to attracting, retaining and motivating the most talented people.
This is best achieved by:
  • A High-Quality Environment: To work with people who we hold in high regard; to enjoy the time that we spend at work; to focus on productive activities without the distraction of politics and bureaucracy; to treat each other with respect.
  • An Opportunity to Succeed: To do work that has value and which presents the opportunity for professional growth and development.
  • Recognition and Reward: To recognize each person’s contribution and to align compensation with contribution.
CC&L is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to gender, ethnicity, religion, sexual orientation or expression, disability, or age.
To apply for this position, please submit your resume and cover letter as one PDF.
We thank all applicants in advance for their interest, but only those candidates shortlisted for interviews will be contacted. No telephone calls or recruitment agencies will be accepted.

Marketing Specialist


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newEsports Digital & Content Strategist, Strategy & AnalyticsMLSE4.2Toronto, ON Content creation and creative campaign execution experience (agency experience, digital marketing, content strategy considered highly valuable). 5 days ago·More…View all MLSE jobs – Toronto jobsSalary Search: Esports Digital & Content Strategist, Strategy & Analytics salaries in Toronto, ONSee popular questions & answers about MLSE

Company Description

Maple Leaf Sports & Entertainment (MLSE) one of the world’s premier sports and entertainment companies, owns the Toronto Maple Leafs (NHL), Toronto Raptors (NBA), Toronto FC (MLS), Toronto Argonauts (CFL), Toronto Marlies (AHL), Raptors 905 (NBA D-League), TFC II (USL) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League. Its charitable arm, MLSE Foundation, focuses on funding initiatives to support youth through sport and recreational programs. In 2017 MLSE Foundation, with support of community and corporate partners, built MLSE LaunchPad, a 42,000-sq. ft. space dedicated to programming that support its four Pillars: Healthy Body, Healthy Mind, Ready For School and Ready For Work.

MLSE’s common purpose is to unite and empower employees to deliver extraordinary moments to our fans and each other.


Who We Are

We celebrate the diversity, individuality, and personality of our peers, striving to be the best in class, in every class. We believe in Respect, Resilience, Commitment, and Ambition. We work for, with, and around the people that inspire us to try, persist, and achieve more.

Our work goes beyond games, seasons, trophies, and tours. Our success is measured by more than a scoreboard. Our team is stronger when we stand united. We create, we celebrate, we build, and we become better!

What we choose to do next, means everything! It defines greatness, builds character, makes history, and brings the world to its feet.

Job Description

MLSE is looking for a highly motivated, self-starting and energetic Esports Digital & Content Strategist to join our Strategy & Analytics, MLSE Digital Labs team.

Esports brands are built on digital content. High production, low production, casual exchanges with other accounts… there’s no upper limit, the more (good) content the better. We also have a league-leading number of partners to activate, and those deals have been and are increasingly becoming more content-first/only campaigns, plus some events, trips and in-game arena signage. In short, you are a star who can elevate our connection to fans, execution of our partnerships and be a voice of our brand.

The successful candidate will have strong business acumen, coupled with a curiosity to apply data analytics to business decisions. You have strong analytical capabilities, coupled with superb ability to translate your findings into actionable recommendations. Mission critical skills are the ability to frame business problems, collect relevant data, build appropriate models, and be able to communicate the results to a non-technical audience to drive strategic decision making.


RESPONSIBILITIES

  • Manage the weekly social calendar, min 2-3 posts per day in-season;

    • Supplement planned content series, contests, game day posts with quick win opportunities
  • Manage the seasonal content calendar
  • Contribute significantly to the creative concepts for our content; connect the dots between external landscape (community, Leagues, social media trending topics) and internal landscape (Our esports teams, our organization, our athletes, brands and partners)
  • Manage the voice of our team; Build and manage our content framework – Copy documentation, style guide, social guidelines for recurring situations such as wins, losses, holidays, etc.
  • Produce static and video assets with our freelance designers, editors and videographers; Provide vision for each overall concept, and fine tune the details before shipping

    • Huge benefit if you have direct experience with photoshop, premiere, after effects, (graphic/video editing), but must be fluent enough to instruct those who do
  • Optimize each social channel through constant evaluation and iteration to improve the quality and consistency of our social presence and drive engagement and audience growth

Qualifications

  • Team first, positive, people-oriented, and energetic attitude
  • Entrepreneurial spirit and smart creative personality
  • Demonstrated experience and ability to manage complex projects
  • Min 3-5 years working in creative and digital space
  • Endemic passion for and knowledge of gaming, esports and the supporting industry
  • Content creation and creative campaign execution experience (agency experience, digital marketing, content strategy considered highly valuable)
  • Willingness to work flexible hours (esports programming and events can take place on evenings and weekends requiring hands on support)
  • Hustle & Humility – Work with urgency and no task is too small

Additional Information


Please apply by: October 29, 2021


We thank all applicants for their interest, however, only those selected for an interview will be contacted.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. Maple Leaf Sports & Entertainment Partnership will provide reasonable accommodation for qualified individuals with disabilities in the job application process. If you have difficulty using our online application system and you need an accommodation due to a disability, please email accommodations@mlse.com. Please note this email is only for accommodation requests. Resumes sent to this email address will not be considered.

Esports Digital & Content Strategist, Strategy & Analytics


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THE BAY | MANAGER, BRAND MARKETINGHudson's Bay3.5Toronto, ON Experience driving success in on-line business (digital retail space). The digital-first transformation of The Bay takes us to the next level, with significant… 15 days ago·More…View all Hudson's Bay jobs – Toronto jobsSalary Search: THE BAY | MANAGER, BRAND MARKETING salaries in Toronto, ONSee popular questions & answers about Hudson's Bay

JOB DESCRIPTION

Who We Are:

As North America’s oldest startup and Canada’s purpose-driven digital marketplace, The Bay is on a high-growth mission to rewrite the rules of retail to help Canadians live a colourful life. If you believe in the power of our iconic brand and thrive on problem-solving at scale, we want you to join our team.

At The Bay, smart, high-performing team members will challenge you to learn and grow every day. We value ambitious work and great ideas grounded in data and insights. We’re looking for talented people who love a fast-paced environment, embrace change and are looking to make an impact with groundbreaking ideas.

We are building a digital-first company and brand for a diverse world and we need a diverse team to reach our potential. We strongly encourage applications from everyone to come and join a winning team that supports diverse thinking and demonstrates innovation, energy, creativity and vision every day.

Day In the Life

The Brand Marketing Manager is a results-driven marketer, with a passion for bringing style and quality to consumers everyday. The Marketing Manager brings our private label long-term strategy to life executing in-year campaigns with excellence in a fast-paced and quickly transforming omnichannel retail environment.

As the Brand Marketing Manager, you will be responsible for implementing and executing strategic marketing plans for The Bay’s private labels including the launch of an exciting new fashion brand across Canada. With a strong understanding of the consumer, you will develop seasonal strategies and initiatives aligned to the master brand vision, with the goal to build awareness and drive our private label business. Through collaboration with key brand and business partners you leverage the go to market process ensuring the brand makes relevant connections with consumers. You are proficient in writing effective creative briefs for campaigns and marketing initiatives to turn innovative plans into strong results and deliver on brand objectives & KPIs. Additionally, you have a passion for creating digital media campaigns and can effectively develop and analyze a media plan with support from agency partners. You will track and optimize plans in-flight to change as necessary with robust post campaign evaluation and learnings to continually improve.

What you will do:

  • Drive brand vision and strategy for The Bay’s private labels including detailed annual and seasonal brand plan
  • Lead brand process seasonally including integrated strategic brief development for creative and media stakeholders including clear desired results
  • Collaborate with internal and external stakeholders on business development and strategy driving profitable growth
  • Leverage external and internal agency relationships to drive game-changing creative executions that re-imagine our private labels while complementing The Bay master brand
  • Use consumer, market, cultural, and competitive insights to drive the brand plans & KPIS
  • Presents strategy and concepts to leaders across the marketing organization and cross-functionally to drive shared understanding and direction
  • Led by a consumer first mindset, continually seeking to better connect and serve They Bay’s consumers

What you will need:

  • 4+ years of experience in a marketing role, with proven experience in developing and bringing integrated campaigns to life, while leading team(s)
  • Strong understanding and a passion for the fashion industry, brands and products
  • Canadian retail marketplace knowledge – focused on omnichannel brands and retailers
  • Experience driving success in on-line business (digital retail space)
  • Proven success in bringing new products or brands to market
  • A natural communicator with exceptional presentation skills and the ability to communicate clearly and effectively to stakeholders both internally and externally
  • Proven collaborator across brand and business teams to deliver results
  • Innovative thinking – looking for new and better ways to connect with consumers
  • Ability to create and evaluate effective media plans driving key results
  • A results oriented marketer who knows how to get things done
  • Excellent relationship manager, skilled at navigating a highly matrixed organization
  • Ability to work through ambiguity, in a fast-paced environment
  • A self-starter with tenacity and a predisposition to action
  • Experienced developer of integrated campaign strategy & execution
  • Able to influence across all levels of the organization, including executives

What You Can Expect:

  • Competitive salary and benefits package
  • Associate discount up to 40% including top brands
  • Flexible work environment that allows for work-life balance

About The Bay:

The digital-first transformation of The Bay takes us to the next level, with significant focus on technology investment and innovation – including the creation of Technology Hubs, increased fulfillment capabilities, expanded marketing and extended vendor partnerships for a highly-curated assortment.

Since the introduction of Marketplace in April 2021, The Bay has introduced more than 1,500 new or expanded brands and more than 25,000 new products through the new Marketplace Technology platform, and continues to grow and innovate on thebay.com — currently the 6th largest e-commerce business in Canada.

The Bay and Hudson’s Bay will work collaboratively to continue delivering an enhanced and seamless customer experience.

We are proud to share our tenured commitment to Diversity, Equity and Inclusion. Learn more about our commitment at HBC Foundation & HBC Heritage.

Our Commitment to Building a Winning Culture:

As One Team we have re-established our internal behaviours and culture to ensure we all succeed. One Team provides the tools needed to shift our ways of working and creates change to become a purpose-driven, digital first business. Our 4 pillars for embracing One Team are: Always be Customer Champions, Performance and Purpose Driven, Keep it Simple & Change Agents.

Interested in Social Media?

Follow us on LinkedIn & Instagram

Thank you for your interest with HBC. We look forward to reviewing your application.

HBC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, HBC complies with applicable state and local laws governing non discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence,compensation and training.

HBC welcomes all applicants for this position. Should you be individually selected to participate in an assessment or selection process, accommodations are available upon request in relation to the materials or processes to be used.

THE BAY | MANAGER, BRAND MARKETING


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