S.i. Systems – Senior Marketing Manager (Growth) to identify new opportunities to drive sales and traffic online and in-store, driving OMNI strategies – Toronto, ON

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Company: S.i. Systems

Location: Toronto, ON

Job description: Our national retail client is looking for a Senior Marketing Manager (Growth) to identify new opportunities to drive sales and traffic online and in-store, driving OMNI strategies – 27630

Location: Mississauga – on site 2-3 days a week

Duration: 11 months

Job ID: WECJP00027630

Scope: This role will focus on identifying new opportunities to drive sales and traffic online and in-store, driving OMNI strategies. You will be required to develop customer segmentations, lifecycle journeys and campaigns (pilot tests and recurring campaigns) to grow customer retention and increase customer frequency and spend. You will work with each channel manager to oversee the larger strategy of growing customer yield.

Must Haves:

  • Experience in digital marketing campaigns and customer lifecycle journeys (building out new strategies)
  • Previous experience working in retail, grocery, or similar fast-paced organizations
  • Analytical mindset. Can interpret data and provide insights and recommendations. Data Savvy. – Adobe or google analytics would be an asset
  • Ownership of projects from concept to implementation, insights, and optimization

Nice to Have:

  • Experience working directly with data science and engineering teams preferred

Responsibities:

  • Develop customer lifecycle strategies to support our digital programs to increase traffic and conversion online and in-store. Design tactics for each customer journey to provide relevant content to our customers throughout their life stage based on their behaviour and customer segmentation.
  • Lead the implementation of a retention programs across digital marketing channels utilizing engaging messages as well as incentives (i.e. coupons).
  • Lead the implementation of multi-channel campaigns and lead the data logic for inclusions, exclusions, contact management, frequency cap, channel preferences.
  • Develop messages and value propositions to engage, retain and reactivate our customers. Lead the operation team and agencies to build the journeys, QA, deploy, share results/insights, and iterate journeys as needed to optimize campaigns.
  • Develop and monitor customer audiences for retargeting: Work with digital marketing teams to develop audiences for retargeting, lookalike, and suppression. Design custom audiences based on 1st party data attribute to increase ROAS.
  • Monitor OMNI customer impact and shift of behaviour between in-store and online activities. Monitor and provide customer database reports, health dashboards and campaign reports. Share actionable insights and recommendations with cross-functional teams. Build business cases to support recommendations. Use reports to influence, recommend and implement new tactics to meet our AOP and to optimize our campaigns.

A national retail client is seeking a Senior Marketing Manager (Growth) to drive sales and traffic online and in-store, focusing on OMNI strategies. The role requires experience in digital marketing campaigns, customer lifecycle journeys, and analytical mindset. Responsibilities include developing customer lifecycle strategies, implementing retention programs, and monitoring customer impact. The location is in Mississauga and the duration is 11 months. Job ID is WECJP00027630.
Sales Manager (Remote)
Location: Montreal, QC
Salary: $120,000.00 to $150,000.00 annually

Job Description:
Our client, a leading global provider of digital advertising solutions, is seeking a Sales Manager to join their dynamic team. This role will be responsible for driving sales and leading a team of sales professionals to achieve revenue targets.

Responsibilities:
– Develop and implement sales strategies to drive revenue growth
– Set and achieve sales targets
– Lead, mentor, and train a team of sales professionals
– Build and maintain relationships with key clients and partners
– Analyze market trends and identify new business opportunities
– Collaborate with internal teams to deliver exceptional customer service
– Prepare and present sales reports and forecasts

Qualifications:
– 5+ years of experience in sales, with a proven track record of achieving and exceeding targets
– Experience managing a team of sales professionals
– Strong leadership and coaching skills
– Excellent communication and presentation skills
– Ability to analyze data and identify trends
– Knowledge of digital advertising solutions is an asset
– Bachelor’s degree in Business, Marketing, or a related field

This is a remote position with the flexibility to work from home. If you are a motivated and results-driven sales professional with leadership experience, we want to hear from you! Apply now to join a dynamic and growing organization.

Expected salary:

Job date: Thu, 11 Jan 2024 08:30:25 GMT

Content Marketing ManagerResolver3.7Toronto, ON•Remote Work with the SEO specialist to use SEO content tools to identify content creation opportunities based on keyword searches, prioritizing high volume keywords… 8 days ago·More…View all Resolver jobs – Toronto jobsSalary Search: Content Marketing Manager salaries in Toronto, ONSee popular questions & answers about Resolver

Resolver operates as a hybrid workforce with the option to work at home, in the office, or a mix of both.

Resolver is looking for a Content Marketing Manager to own and grow the impact of content. You’ll create content to drive awareness and engagement as well as position Resolver as a thought leader in the tech space & the Risk Industry.
About Resolver:
Resolver is a high-growth SaaS company whose intuitive, no-code platform gives our customers a clear picture of their risks so they can make quick and effective decisions. The global pandemic has certainly taught us that the ability to manage uncertainty is the challenge of our generation. At Resolver we are transforming risk management to risk intelligence so organizations can protect people and assets and deliver on their purpose.
We are ambitious in both our mission and our culture. As a scale-up, we have the innovative, non-hierarchical approach of a start-up blended with the stability and financial security of an enterprise. Resolver has been named one of Canada’s Great Places to Work five years in a row, our average tenure is 3 years and year over year 92% of Resolverites chose to stay with us.

If you’re looking to quickly make an impact and be supported while doing so, then I think we should chat!
Let’s break down the day-to-day a little further:
*
Content Creation*

  • Create, curate, and edit content for a variety of asset types including, but not limited to: blogs, white-papers and long-form documents, infographics, 1-pagers, press releases, sales collateral and webinars
  • Own the social media channel content calendar and content posting. Work closely with product marketing, demand generation and talent teams to curate the right mix of messages that reflect the Resolver brand and position Resolver as a thought-leader within the Toronto tech community as well as within the Risk industry
  • Curate and develop email communications, including the monthly newsletter as well as ad-hoc email messages around product updates, partnerships, webinar offerings, etc.
  • Take ownership of the Resolver blog, defining what type of content belongs in the blog and planning the content calendar; manage guest blogs and executive blog pieces to ensure variety and engagement of content
  • Ensure content has the right voice and tone to deliver on brand consistency, create and manage copy guidelines with external freelancers and partners, ensuring all Resolver content aligns to overall brand positioning

Content Strategy

  • Work with subject matter experts, internal stakeholders, vendors, analysts, and industry experts to design and execute a thought leadership content program
  • Identify gaps in the existing content strategy; what are we not doing? Are there markets or stages in the buying cycle where content can better support our prospects and customers?
  • Our goal is to have prospects and customers turn to Resolver content to keep informed and help them achieve great things within their organization. An important aspect of this role is to keep up with industry trends and stay abreast of world events to deliver relevant and timely content.
  • Manage a content creation budget to deliver on thought-leadership, increased SEO traffic, and opportunity and lead generation objectives
  • Work with third-parties including analysts, partners, select vendors, industry relevant thought leaders, etc. on content exchanges, collaborations, partnerships, sponsorships, and co-branded content
  • Collaborate with the marketing team to ensure that content distribution opportunities are maximized with both archival content and net-new content creation; own the content library for Resolver

Content Analysis & Insights

  • Track and measure effectiveness of content using asset specific KPIs and metrics
  • Apply a basic understanding of SEO (and work with Digital Marketing team) to measure content performance’s effectiveness in driving traffic and generating sales opportunities
  • Work with the SEO specialist to use SEO content tools to identify content creation opportunities based on keyword searches, prioritizing high volume keywords for content creation

More about you:

  • Proven experience in a B2B content creation role
  • Experience in writing a variety of content pieces, including website copy, landing pages, email, social media copy, and webinars
  • Speaking of writing, you’re a great writer who can simplify content to a variety of audiences; as well as write with an engaging style to differentiate Resolver from our competitors
  • You’re organized & self motivated- you can define goals and prioritize work based on what’s impactful to the business and our target audience
  • You enjoy experimenting! You can test ideas and alternate tactics, as well as take risks and use a creative approach to content creation
  • Excellent written & verbal communication skills
  • You’re a collaborator and a communicator – you can build relationships with different stakeholders and communicate effectively with different groups
  • You’re data driven with how you approach content measurement & metrics
  • Attention to detail & excellent time management are in your skill set!
  • You have a basic understanding of SEO optimization strategies

What we’ll give you in return
We know how important diversity is in creating solutions for all people. Our vision is one where all people have the skills and confidence to harness the power of technology to create a better and more inclusive future. We have a comprehensive rewards package to show our team our appreciation for everything they do:

  • Health and Wellness Benefits: 100% paid by us for health and dental from day one. And our vision care is every 12 months! We also offer a wellness/fitness reimbursement, that can go towards things like gym memberships, yoga classes, soccer membership fees or a bike.
  • Professional development: we have an external learning budget to help you grow and develop. We host a learning workshop about every 6 weeks on topics like Time Management, Self-Awareness and Giving Feedback; we also have e-learning to meet the needs of our remote team. We offer a Career Development Program to help you identify and build your skillsets for internal growth opportunities and beyond. We also have a Coaching Program for all our managers. We know how important it is to have a good boss, so we invest in their development.
  • Vacation: it’s open, which means we don’t worry about an accrual clock. On average, we see most folks enjoying between 3-4 weeks off a year.
  • Parental leave: Best-in-class top-up for new parents – 100% for 15 weeks new parents and a bonus 5 weeks for birth mothers.
  • Flexibility & trust – While we are remote for now, we enable our team to create a work environment that will set them up for success. We hire adults and we trust you to manage your outcomes. Day-to-day, everyone is given the option to decide whether they want to work remote or in-office depending on the needs of their role.
  • Back in the Office – If you choose to come into the office once we’re back, you will have access to snacks and beverages and in-office games like Switch, chess and ping-pong. We will be offering up lots of opportunity for team socials too, including the folks who are remote!

Interested?
If you want to work in a highly collaborative environment and are committed to making a difference, click here to get the process rolling.
We truly appreciate all interest and will happily reply to qualified candidates.

Resolver is committed to providing accommodations for all persons with disabilities. If at any point in the recruitment process you require accommodation, please notify the applicable recruiter or contact us directly at talent@resolver.com

Job Type: Full-time

Work Location: Multiple Locations

Content Marketing Manager


CLICK TO APPLY

newSEO & Social Media MarketerMenta CreativeToronto, ON•Temporarily Remote$46,000 a year Identify possible new digital marketing trends and opportunities. Demonstrable solid experience and success in implementing digital and social media marketing… 1 day ago·More…View all Menta Creative jobs – Toronto jobsSalary Search: SEO & Social Media Marketer salaries in Toronto, ON

Company description

Menta Creative is an independent creative and marketing agency located in Toronto, ON.

‍

At Menta Creative we pride ourselves on our vibrant, collaborative and supportive culture.

‍

We believe in the power of ideas, they can transcend space and time; and do more than just sell.

That is why we strive to use this power for good and create work that builds honest and provocative relationships between brands and their audience.

‍

Through a combination of strategy, creative, technology and media,

our goal is to ignite scalable and sustainable growth and redefine the way in which brands connect with people.

Job description

Menta Creative is looking for an SEO strategist and Social Media marketer!

We are looking to add a talented SEO specialist to our growing agency. The ideal candidate will be responsible for managing mid-size level clients. Past experience in a SEO strategic role at another agency is preferred.

The ideal candidate is someone with a great work ethic, sense of humour, tenacious attitude, and is results-oriented.

On the SEO side of responsibilities, you’ll be tasked with keyword research, onsite optimization, link building, citation building, and Google Analytics reporting to increase organic rankings for our clients on all major search engines.

This position also involves social media content marketing.

This role requires organization and communication skills in a fast-paced environment. It is a high-growth execution role at an early-stage, with an opportunity to grow and rise the ranks quickly.

Responsibilities:

  • Be the day to day lead for the company’s digital strategy including social media, SEO and SEM.
  • Implement tactical online marketing initiatives including event tracking, on site optimizations, keyword analysis, content creation, site auditing and competitive analysis.
  • Setup and data analysis with Google Analytics.
  • Define and report on SEM performance metrics.
  • Develop complex pay-per-click campaigns from the ground up and execute the day-to-day management.
  • Identify possible new digital marketing trends and opportunities.
  • Prepare and present monthly performance reports.
  • Demonstrable solid experience and success in implementing digital and social media marketing strategies.
  • Confident, disciplined and assertive with excellent influencing and persuasion skills.
  • Strong presentation skills across a wide range of channels.
  • An ability to develop long-term and mutually

Professional Skills & Qualifications

  • 3+ year experience working in a similar role and eagerness to learn
  • Must have strong technical SEO experience
  • Experience working for an agency or multiple clients considered a strong asset.
  • Must be up-to-date with the latest trends and best practices in SEO and SEM
  • Experience working with developer to identify and resolve SEO errors
  • Experience working with popular SEO & keyword software tools
  • Post-secondary education in marketing, analytics or closely related field.
  • Excellent communication skills.
  • Bachelors degree in Marketing, Communications, BA, or another field with relevant experience

Nice-to-haves

  • Someone who is tapped into social media engagement
  • Experience in managing Social Media campaigns
  • Experience with different content management systems

Reference ID: M0001

Part-time hours: 20-40 per week

Job Types: Full-time, Part-time, Permanent

Salary: From $46,000.00 per year

Additional pay:

  • Overtime pay

Benefits:

  • On-site parking

Schedule:

  • Monday to Friday

Experience:

  • SEO: 1 year (preferred)

Work remotely:

  • Temporarily due to COVID-19

SEO & Social Media Marketer


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Regional Marketing CoordinatorMNP3.1Toronto, ON Work with leaders in the region to identify accounts where further value can be brought to the client, using account-based marketing approaches to engage with… 30+ days ago·More…View all MNP jobs – Toronto jobsSalary Search: Regional Marketing Coordinator salaries in Toronto, ONSee popular questions & answers about MNP

IT STARTS HERE.:

At MNP we pride ourselves on being different – it’s our entrepreneurial drive that sets us apart. It’s the same drive that’s helped us become Canada’s fastest growing national firm. We foster collaboration, value your ideas, promote based on talent, live balanced lifestyles and make time for FUN. We are one firm, one team, collaborating to support you wherever you want to take your career..

Join the momentum at MNP, as we are seeking a Regional Marketing Coordinator (‘RMC’) in Toronto and Toronto North to join our Eastern Canada Regional Marketing team. MNP is a leading national accounting, tax and business consulting firm in Canada. Positioning the firm for success, our Marketing team supports the growth, business-generating efforts, and goals of MNP. We develop and deliver creative and strategic programs that translate the firm’s objectives into market-appropriate media, messages, and methodologies. We build and protect our brand in new and existing markets, as well as create and sustain market advantage in all service line, industry, and specialty groups.

ROLE @ MNP:


RESPONSIBILITIES AND QUALIFICATIONS


Responsibilities

  • Responsible for the coordination, tactical execution, tracking and day-to-day administration of the regional marketing and business development strategy and initiatives
  • Provide support to the region and Toronto/Toronto North Regional Marketing Leader in all areas of marketing including events, sponsorships, advertising, direct marketing, publicity, digital marketing, website and social media
  • With oversight and review by the Toronto/Toronto North Regional Marketing Leader, the RMC will develop and lead the implementation of office, client group and service-specific marketing strategies, programs and activities to support existing client retention, targeted pursuit plans and referral mapping
  • Coordinate client prospect programs in conjunction with other marketing-related initiatives
  • Work with leaders in the region to identify accounts where further value can be brought to the client, using account-based marketing approaches to engage with the client
  • Develop creative campaign briefs and support concept development phases
  • Gather and compile market research for planning purposes
  • Maintain marketing materials including promotional items, brochures and tradeshow equipment
  • Perform administrative duties specific to the marketing department such as updating and maintaining databases, client lists and preparing materials for distribution to clients
  • Measure, understand and report on the impact of marketing activities, including using the firm’s ‘Performance Reporting’ methodology (where applicable). Analyze the reporting information and make recommendations / adjustments to plans and programs where required.
  • Build profile and relationships in regional marketplace, including with local influencers, media and community (e.g. through attendance at local events)
  • Conduct other projects and ad-hoc activities as directed by the Toronto/Toronto North Regional Marketing Leader


Skills and Experience

  • Successful completion of a post-secondary degree or diploma in Business Administration specializing in Marketing, Communications, Project Management, English, Journalism or related discipline
  • Minimum of three years experience in a marketing capacity and a demonstrated understanding of the marketing process and project coordination
  • Digital Marketing understanding is an asset
  • Experience executing paid social media campaigns
  • Must be able to manage multiple projects at a time while working independently
  • Strong computer literacy including effective working skills of Microsoft Word, Excel and PowerPoint
  • A valid driver’s license is necessary as travel will be required


Core Competencies and Personal Characteristics


  • Integrity –     professional whose honesty, integrity, confidentiality and high ethical standards contributes to effective leadership and optimal business relationships

  • Energy –     displays enthusiasm, optimism and passion while maintaining a high level of productivity and a balanced lifestyle

  • Diversity –     understands the importance of different backgrounds, perspectives and experiences and is respectful of individual differences

  • Communication –     effectively expresses ideas and conveys information in business writing, conversations and interactions with others that make an impact and persuade their intended audience(s)

  • Client Service Excellence –     understands the importance of quality client service, proactively identifies client needs and creates strategies to proficiently serve clients

  • Business Development –     looks for and seizes profitable business opportunities while focusing on the ability to gain increased presence in the community
  • Forward Thinking – anticipates the implications of situations, takes appropriate action as needed and prepares for possible contingencies

  • People Management & Leadership –     goal-driven leader who effectively manages self, others and teams to achieve goals

  • Coaching –     takes responsibility for one’s own and team members’ performance by setting clear goals and tracking progress against those goals, promptly addresses performance issues, is highly organized and uses personal judgement and decision making

  • Fostering Innovation –     develops, sponsors, and/or supports the introduction of new and improved methods, products, procedures and technologies

  • Interpersonal Skills –     proven relationship builder with the ability to relate to team members, inspire them to participate and mitigate conflict

  • Strategic Thinking –     analyzes the Firm’s competitive position by considering market and industry trends, existing and potential clients, and strengths and weaknesses of competitors

  • Entrepreneurial –     looks for and seizes profitable business opportunities and is willing to take calculated risks in order to achieve business goals

MY REWARDS @ MNP:

More than a paycheque, MNP delivers. You’ll be empowered to share your ideas, take on new challenges and advance your career.
Join a diverse firm committed to maintaining its unique culture and fostering a balanced lifestyle. MNP offers benefits that allow you to thrive at work and outside the office! You can expect: generous paid time off including 4 personal days, firm sponsored FUN social events, a group pension plan with 4% matching contribution, client and team member referral bonuses, a wellness subsidy, health and dental benefits, work-life flexibility, exclusive access to a variety of perks and discounts, professional development assistance, learning opportunities through MNP University, a flexible dress for your day environment and more!

Regional Marketing Coordinator


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Facebook Ad BuyerCommerce GarageToronto, ON$50,000 – $65,000 a yearResponsive employer Identify keep opprotunities based on individual client's needs/budgets. Help identify target audiences and plan digital media campaigns. 16 days ago·More…View all Commerce Garage jobs – Toronto jobsSalary Search: Facebook Ad Buyer salaries in Toronto, ON

We are looking for a Facebook Media Buyer to ensure that digital ads reach target audiences through high-quality channels at the lowest possible prices (FB/Insta/TikTok/etc etc). If you’re knowledgeable about current digital media channels and advertising options, we’d like to meet you. Your goal will be to optimize ad exposure and outdo competition while staying within budgets and ultimately find ways to sustainbaly scale our clients.

Responsibilities

  • Help identify target audiences and plan digital media campaigns
  • Identify keep opprotunities based on individual client’s needs/budgets
  • Optimize plans and budgets according to the best media mix
  • Prepare schedules and adjust when needed
  • Understand our client’s KPIs
  • Experiment with new platforms and channels
  • Ensure ads are creative and displayed appropriately
  • Monitor costs and ROAS
  • Report to clients and build long-term relationships

Requirements

  • Proven experience as Digital Media Buyer or similar role; experience in digital media is a must.
  • Familiarity with digital media-buying, planning and research
  • Interest in following advertising and media trends
  • Working knowledge of media analytics software
  • Excellent communication skills
  • Organizational and multitasking abilities
  • Attention to detail
  • Critical thinking skills

Job Types: Full-time, Permanent

Salary: $50,000.00-$65,000.00 per year

Experience:

  • Media Buying: 1 year (required)

Facebook Ad Buyer


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Digital Marketing ManagerBrandlume5.0Toronto, ON•Temporarily Remote Strong knowledge of digital marketing solutions (work experience). Analyze our clients’ businesses in order to identify digital marketing opportunities that… 26 days ago·More…View all Brandlume jobs – Toronto jobsSalary Search: Digital Marketing Manager salaries in Toronto, ONSee popular questions & answers about Brandlume

BrandLume is a global, one-stop-online-shop for everything digital marketing, branding and websites to help businesses illuminate through today’s cluttered marketplace, hassle-free.

We’re obsessed with proactive communication, both in-house and with our clients, and are suckers for constant process refinement.
At BrandLume, we measure success by the value we create for each other and clients alike, just like a good partnership should.
If you feel like our values resonate with you and you’d fit right into our family, then send us your resume and let’s talk!

As our Digital Marketing Sales consultant at BrandLume, you will work with our team of leading experts in all levels of marketing to produce the greatest results while meeting clients demands and timeframes. This position requires a variety of skills ranging from knowledge and execution of digital marketing platforms, all the way to client support and care.

The main responsibilities are as follows:

Communicate with confidence, provide solution recommendations and support to clients, with a high level of responsiveness

Analyze our clients’ businesses in order to identify digital marketing opportunities that will enable them to meet their business objectives.

Good-level understanding of marketing campaigns using PPC

Research latest PPC trends and be knowledgeable on the subject

Knowledge of Google marketing platform tools.

Identify and make recommendations for improvement in the areas of process, efficiency, and productivity

Actively and persistently seek new business (through emails or phone with current/new clients)

Work in conjunction with designers and developers to ensure successful project completion

Accurately convey the client vision and requirements to rest of the project team

Be able to have strong attention to detail and ability to manage multiple cross-discipline projects concurrently

Continuously conduct professional development in order to ensure that you are always on the leading edge of your field.

Characteristics you possess:

You’re a self-starter who can work with minimal supervision.

You have great ideas and aren’t afraid to share them or taking initiatives to bring them to light

Your contributions aren’t limited to just execution – you can ideate, critique, provide feedback and come up with solutions for problems.

You like to constantly improve your skills and look for ways to enhance your work, workflow, and workplace.

You’re a team player and have a do what it takes to get the job done mentally.

Somethings about you:

University/college degree in a related field

Two or more years of experience in a sales and/or account management role

Strong knowledge of Google marketing platform tools (Tag Manager, Analytics, etc.) is required

Outstanding verbal and written communication skills

Client focused, strong communicator, fluent in English

Strong knowledge of digital marketing solutions (work experience)

Able to effectively sell a creative idea and a technical product/ service

Energetic, motivated, positive attitude

Able to take initiative and seek out sales opportunities

Highly responsive, highly effective multi-tasker

Excellent English communication skills, both oral and written

Job Types: Full-time, Permanent

Schedule:

  • Monday to Friday

Experience:

  • Digital marketing: 3 years (preferred)

Work remotely:

  • Temporarily due to COVID-19

Digital Marketing Manager


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Digital Marketing SpecialistFIX Appliances CAAurora, ON Develop a comprehensive digital marketing plan. Present digital marketing strategies and recommendations. Analyze our businesses to identify digital marketing… 30+ days ago·More…View all FIX Appliances CA jobs – Aurora jobsSalary Search: Digital Marketing Specialist salaries in Aurora, ON

  • Full-time, Part-time, Contract.
  • Work with our business operations and business objectives.
  • Analyze our businesses to identify digital marketing opportunities to meet our business objectives.
  • Develop a comprehensive digital marketing plan.
  • Present digital marketing strategies and recommendations.
  • Assist with website content maintenance and product catalogue uploads
  • Ability to work with internal and external teams
  • Research, write and edit external-facing platforms including blogs and our social properties.
  • Work with all PPC Networks (including data gathering, campaign creation, management, analysis & reporting)
  • Day-to-day campaign management.
  • Track and report on the performance of promotional campaigns and initiatives
  • Location: Aurora ON

Submit resume (and samples if applicable) to: [email protected]

Digital Marketing Specialist


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Marketing Director, Risk & InsuranceHUB International3.2Toronto, ON Foster strong relationships with counterparts on the field marketing, corporate communications, digital marketing, and analytics teams to identify new and… 20 days ago·More…View all HUB International jobs – Toronto jobsSalary Search: Marketing Director, Risk & Insurance salaries in Toronto, ONSee popular questions & answers about HUB International

Summary:
This position is responsible for leading the effort in developing and implementing national marketing strategies to support HUB’s industry specialty and risk services practices. They will manage relationships with internal stakeholders to craft marketing strategies that drive brand awareness and lead generation for new customer acquisition, support cross-sell, and customer retention efforts. They will drive digital and content marketing and work with department counterparts to optimize the customer experience. This role will report to the Vice President of Go-to-Market Strategies.

Major Responsibilities:
Manage a high performing team in building, defining, and executing marketing plans with key business stakeholders across several industry specialty practices. These plans will cover all key areas of marketing including growing brand awareness, generating leads, driving customer success and retention. Review strategy and results with business leadership on a regular basis, and under the direction of Vice President, adjust plans accordingly.

Manage relationships with key internal stakeholders – connecting regularly with them and others to ensure alignment between HUB’s sales and corporate marketing strategy and presenting marketing updates and results. Drive content marketing and personalization strategies to generate engagement among potential buyers and convert them to sales qualified leads. Develop and test new tactics to optimize the efficacy of marketing campaigns. Ensure consistent, high quality customer experience via email, webinar, e-newsletter, and other channels.

Oversee and develop a strategy to leverage high impact thought leadership assets – including blogs, case studies, videos, and e-books. Foster strong relationships with counterparts on the field marketing, corporate communications, digital marketing, and analytics teams to identify new and compelling opportunities for thought leadership.

Basic Qualifications:
Bachelor’s degree in Marketing, Communications, or related area. MBA degree preferred.

Minimum of 7+ years of experience in a corporate or agency environment with involvement in developing and executing omni-channel B2B go-to-market strategies with quantifiable KPIs.

A demonstrable understanding of marketing best practices and a proven track record of driving lead generation through marketing campaigns.

Demonstrated success in managing relationships with senior management on the development of marketing strategies that impact sales and prospecting opportunities.

Highly organized with the ability to juggle competing demands, priorities, and resources.

Thorough proofreading and copywriting skills.

Strong attention to detail and keen focus on quality.

About HUB

In a rapidly changing world, HUB advises businesses and individuals on how to prepare for the unexpected. As one of the world’s largest insurance brokers, we focus on providing our clients the peace of mind that comes from knowing that what matters most to them will be protected — through unrelenting advocacy and tailored insurance solutions. Our growing team of professionals across North America represents a broad, deep, and one-of-a kind aggregation of entrepreneurs and leaders recognized for their excellence throughout the insurance community.

Why Choose HUB?

Throughout our network of more than 475 HUB offices across North America, we offer a competitive, exciting, and friendly work environment that strategically positions our employees for longevity and success. At HUB, we believe in investing in the future of our employees and providing continuous opportunities for growth and development _._ Our entrepreneurial culture empowers our people to make the best decisions for our customers and organizations, focusing on expanding the industry knowledge of our insurance professionals to better serve our valued clients. We are committed to providing you with competitive and flexible benefits options that are rooted in your current needs yet evolves as your needs change over time. Join us in taking the first step toward creating a future that combines a diverse, challenging work environment with financial security and career satisfaction.

#LI-CE1

Department Marketing

Required Experience: 5-7 years of relevant experience

Required Travel: Negligible

Required Education: Bachelor’s degree (4-year degree)

HUB International Limited is an equal opportunity and affirmative action employer that does not discriminate on the basis of race/ethnicity, national origin, religion, age, color, sex, sexual orientation, gender identity, disability or veteran’s status, or any other characteristic protected by local, state or federal laws, rules or regulations. The EEO is the Law poster and its supplement is available here athttp://www.dol.gov/ofccp/regs/compliance/posters/ofccpost.htm.

EEOAA Policy

E-Verify Program

We endeavor to make this website accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact the US Recruiting Team toll-free at (844) 300-9193 orUSRecruiting@hubinternational.com. This contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.

Hi, we’re HUB.

In a rapidly changing world, we advise businesses and individuals on how to prepare for the unexpected.

When you partner with us, you’re at the center of a vast network of experts who will help you reach your goals through risk services, claims management, and compliance support.

And this gives you the peace of mind that what matters most to you will be protected — through unrelenting advocacy and tailored insurance solutions that put you in control.

About HUB International

Headquartered in Chicago, Illinois, HUB International Limited (HUB) is a leading full-service global insurance broker providing property and casualty, life and health, employee benefits, investment and risk management products and services. From offices located throughout North America, HUB’s vast network of specialists provides peace of mind on what matters most by protecting clients through unrelenting advocacy and tailored insurance solutions. For more information, please visit hubinternational.com.

Marketing Director, Risk & Insurance


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Social Media CoordinatorWest Coast Kids2.1Toronto, ON$40,000 a yearResponsive employer Creates and leads the social media marketing calendar including monthly content. Strategic thinker with the ability to identify supporting tactics for social… 17 days ago·More…View all West Coast Kids jobs – Toronto jobsSalary Search: Social Media Coordinator salaries in Toronto, ONSee popular questions & answers about West Coast Kids

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West Coast Kids was born in 1974 and has continued to serve our valued customers as a family-owned business for almost 50 years! Located in the heart Winnipeg, Manitoba, there are now 10 locations across Canada.

We are currently looking to fill the role of Social Media Coordinator to support our team based in Toronto. We are looking for an individual that can adapt and grow with our business while demonstrating leadership, dedication and hard work.

The Social Media Coordinator will be responsible to build and manage social media programs and campaigns to achieve our long and short-term organizational goals. This individual should have a successful track record of running and evaluating results of social media initiatives. The ideal candidate has strong communication skills and a deep understanding of various marketing concentrations and channels.

Responsibilities

· Complete daily posting, maintenance, and monitoring of West Coast Kids’ social media profiles and presence

· Propose campaigns and strategies to increase lead generation, engagement and conversions

· Contribute to and execute the build on social media strategy

· Creates and leads the social media marketing calendar including monthly content

· Write engaging, original content with a strong brand voice for all social channels

· Generate content & idea creation for social media posts (captions, ideas, images etc.)

· Utilize a posting schedule to ensure consistency on all platforms

· Facilitate online conversations with customers and respond to queries

· Oversee social ad performance on Facebook, Instagram etc.

· Stay up to date with changes in social platforms ensuring maximum effectiveness

· Track, measure, and analyze all initiatives to report on social media ROI

· Maintain up to date knowledge of social media trends, algorithms, issues and best practices

· Travel to stores, conferences, and special events is required for social media filming

Requirements:

· Post-Secondary Education in Marketing, Communication, or related field

· 1+ years of Social Media experience

· Must be comfortable with regular on-camera filming for product demonstrations and events

· Strong knowledge of social channels and best practices

· Strong creative background and ability to create content (text, image, and video)

· Knowledge of social post scheduling software (Later, Hootsuite or similar

· Strong ability to work independently and within a team environment

· Strategic thinker with the ability to identify supporting tactics for social media and other marketing strategies

· Strong analytical skills & ability to track metrics proving ROI of social media efforts

· Self-driven and independent performer with strong commitment to deadlines

· Experience with Google Analytics an asset

· Graphic design or video editing skills an asset

· Knowledge of Facebook Ads Manager an asset

Job Types: Full-time, Permanent

Salary: From $40,000.00 per year

Experience:

  • Social Media Marketing: 1 year (preferred)

Work remotely:

  • No

Social Media Coordinator


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